📌 Core Information
🔹 Job Title: Public Relations and Communications Assistant – Entry Level
🔹 Company: Flourish-In
🔹 Location: Chesapeake, Virginia, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing & PR
🔹 Date Posted: April 29, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting live promotional events and customer-focused campaigns
- Coordinating daily event operations and serving as a brand ambassador
- Collaborating with the internal marketing team to align PR strategies with promotional activities
- Contributing creative ideas to improve campaign impact and event execution
- Potential for career growth into senior campaign management or PR coordination roles
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to launch their careers in public relations, communications, brand marketing, or live events.
📋 Key Responsibilities
✅ Support the execution of live promotional events and customer-focused campaigns
✅ Coordinate and manage daily event operations, including setup, staffing, and customer engagement
✅ Serve as a brand ambassador, effectively communicating brand messaging to event attendees and retail customers
✅ Collaborate with the internal marketing team to align public relations strategies with promotional activities
✅ Assist with the design, creation, and distribution of marketing materials and event displays
✅ Maintain accurate records of event performance, inventory, and customer feedback
✅ Help monitor and improve campaign performance metrics and engagement tools
✅ Build and maintain relationships with vendors, store staff, and local partners
✅ Contribute creative ideas to improve campaign impact and event execution
✅ Potential to grow into senior campaign management or PR coordination roles based on performance
ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to thrive in a fast-paced event-driven environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Public Relations, or a related field (or equivalent experience)
Experience: Entry-level; no prior experience required
Required Skills:
- Excellent written and verbal communication skills
- Highly organized with keen attention to detail
- Strong multitasking and time-management abilities
- Professional, proactive, and adaptable mindset
- Ability to work independently and as part of a team in a fast-paced setting
- Creative thinker with a passion for brand promotion and public engagement
Preferred Skills:
- Prior experience in marketing, public relations, events, customer service, or communications
ASSUMPTION: While prior experience is not required, any relevant experience in marketing, public relations, or events will be beneficial in this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (based on industry standards for entry-level marketing and PR roles in Chesapeake, Virginia)
Benefits:
- Hands-on training in PR strategy, event marketing, campaign execution, and communication tactics
- Clear paths for career advancement and leadership roles
- A dynamic, team-oriented culture with strong peer support
- The chance to work with high-profile clients and meaningful community campaigns
- Competitive base pay plus performance-based bonuses and incentive opportunities
Working Hours: Full-time, typically 40 hours per week, with potential for overtime during events
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing and PR roles in Chesapeake, Virginia. Actual salary may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing and Advertising
Company Size: Small to Medium (10-50 employees, based on LinkedIn data)
Founded: 2015 (based on LinkedIn data)
Company Description:
- Flourish-In specializes in event-based promotional marketing, delivering high-impact, community-focused campaigns for top brands
- The company brings brands to life through live events, retail activations, and customer engagement
- Flourish-In offers hands-on training, career advancement opportunities, and a team-oriented culture
Company Specialties:
- Event Marketing
- Promotional Marketing
- Brand Activation
- Customer Engagement
Company Website: www.flourish-in.com
ASSUMPTION: Flourish-In is a growing company with a strong focus on employee development and a dynamic work environment.
📊 Role Analysis
Career Level: Entry-Level (0-2 years)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with potential for overtime during events
Growth Opportunities:
- Potential to grow into senior campaign management or PR coordination roles based on performance
- Opportunities to work with high-profile clients and gain experience in various aspects of marketing and PR
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn and advance within the company.
🌍 Location & Work Environment
Office Type: On-site, with a focus on event-driven work
Office Location(s): Chesapeake, Virginia
Geographic Context:
- Chesapeake is located in the Hampton Roads metropolitan area of Virginia
- The area offers a mix of urban and suburban environments, with a cost of living slightly below the national average
- Chesapeake is home to a diverse range of industries, including manufacturing, retail, and healthcare
Work Schedule: Full-time, typically 40 hours per week, with potential for overtime during events
ASSUMPTION: The work environment is fast-paced and dynamic, with a strong focus on teamwork and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening interview
- In-person or virtual interview with the Marketing Manager
- Final decision and offer
Key Assessment Areas:
- Communication skills (written and verbal)
- Organization and time management
- Adaptability and problem-solving
- Cultural fit and teamwork
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for brand promotion and public engagement in your application materials
- Prepare examples of your creative thinking and problem-solving abilities for the interview
- Research Flourish-In and their clients to show your enthusiasm and understanding of the company
ATS Keywords: Marketing, PR, Events, Brand Promotion, Customer Engagement, Campaign Execution, Public Relations Assistant, Entry-Level Marketing
ASSUMPTION: The application process may vary based on the volume of applicants and the company's current hiring needs.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, Twitter)
- Event planning and management software (e.g., Eventbrite, Cvent)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: The specific tools and technologies used may vary based on the company's current needs and client requirements.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Customer Focus
- Integrity
- Accountability
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Adaptable and flexible
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you thrive in fast-paced, event-driven environments?
- Are you a strong communicator with excellent written and verbal skills?
- Do you have a passion for brand promotion and public engagement?
- Are you adaptable, proactive, and able to work independently as well as part of a team?
ASSUMPTION: Flourish-In values candidates who are passionate, proactive, and able to thrive in a dynamic work environment.
⚠️ Potential Challenges
- This role may require working evenings, weekends, and holidays during events
- The work environment can be fast-paced and demanding, with tight deadlines and multiple priorities
- Candidates may need to travel for events, depending on the company's current client needs
- There may be a need to stand for extended periods and lift or move equipment during events
ASSUMPTION: These challenges are inherent to the event-driven nature of the role and should be considered when applying.
📈 Similar Roles Comparison
- This role is similar to an Event Coordinator or Marketing Coordinator position, but with a stronger focus on public relations and brand promotion
- Compared to other entry-level marketing and PR roles, this position offers significant growth potential and hands-on training
- Career paths may include advancement into senior campaign management, PR coordination, or other marketing and communications roles
ASSUMPTION: This role offers a unique blend of event management, marketing, and PR responsibilities, making it an attractive opportunity for early-career professionals.
📝 Sample Projects
- Planning and executing a live promotional event for a major brand launch
- Developing and implementing a social media campaign to promote an upcoming event
- Collaborating with the internal marketing team to create event displays and marketing materials
- Monitoring and analyzing event performance metrics to identify areas for improvement
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities associated with this role.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role contribute to the overall success of the company's marketing and PR efforts?
- What opportunities are there for growth and advancement within the company?
- How does the company support work-life balance for employees, especially during events?
- What are the most rewarding aspects of working at Flourish-In, according to current employees?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your creative thinking and problem-solving abilities for the interview
- Research Flourish-In and their clients to show your enthusiasm and understanding of the company
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
