📌 Core Information
🔹 Job Title: Public Relations and Communications Assistant – Entry Level
🔹 Company: Flourish-In
🔹 Location: Virginia Beach, VA
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: April 22, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Joining a dynamic event-based promotional marketing team
- Supporting live promotional campaigns and in-store events
- Building relationships with customers, vendors, and community partners
- Gaining hands-on training in PR, communications, and event execution
- Potential for fast-track career advancement based on performance
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to break into the PR, communications, or event marketing fields.
📋 Key Responsibilities
✅ Support the execution of live promotional campaigns assigned by the Marketing Manager
✅ Collaborate with internal teams and clients to integrate PR strategies with customer promotions
✅ Coordinate and manage in-store events, ensuring smooth daily operations
✅ Engage with customers, communicate brand messaging, and promote services effectively
✅ Help develop and refine campaign performance tracking and measurement tools
✅ Assist with the creation and distribution of promotional materials and event displays
✅ Build and maintain relationships with vendors, retail staff, and community partners
✅ Maintain detailed records of event performance, customer interactions, and inventory
✅ Identify new marketing opportunities and suggest creative ways to optimize event campaigns
✅ Grow into senior campaign management roles based on individual performance
ASSUMPTION: This role involves a mix of event coordination, customer engagement, and campaign support, providing a well-rounded experience in the marketing field.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Public Relations, or a related field (or equivalent experience)
Experience: Entry-level, no prior experience required
Required Skills:
- Strong written and verbal communication skills
- Ability to prioritize, multitask, and work independently with minimal supervision
- Level-headed, professional, and solution-oriented approach to challenges
- Highly organized with strong attention to detail
- Adaptable, proactive, and accountable in a dynamic, fast-paced environment
- Creative thinker with a passion for brand-building and customer engagement
Preferred Skills:
- Experience in marketing, PR, events, or customer service
ASSUMPTION: While experience is not required, candidates with relevant experience may have an advantage in this competitive entry-level role.
💰 Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (based on industry standards for entry-level marketing roles in Virginia Beach)
Benefits:
- Hands-on training in PR, communications, event execution, and marketing campaign development
- Fast-track career advancement opportunities based on performance
- Dynamic, team-oriented workplace with a supportive culture
- Opportunities to work with recognized clients and local community initiatives
- Competitive compensation with additional performance-based bonuses and incentives
Working Hours: Full-time, 40 hours per week (with potential for overtime during events)
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Virginia Beach. Actual compensation may vary based on individual qualifications and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing & Communications
Company Size: Small (less than 50 employees, based on LinkedIn data)
Founded: 2015 (based on LinkedIn data)
Company Description:
- Flourish-In specializes in live, results-driven promotional marketing campaigns
- The company connects high-profile brands with their audiences through impactful events and strategic community engagement
- Flourish-In offers entry-level opportunities for individuals eager to launch their careers in PR, communications, or event marketing
Company Specialties:
- Event-based promotional marketing
- Live campaign execution
- Community engagement and brand activation
Company Website: https://www.flourish-in.com/
ASSUMPTION: Flourish-In is a small, growing company with a focus on live promotional marketing campaigns. They offer entry-level opportunities for individuals seeking to break into the marketing field.
📊 Role Analysis
Career Level: Entry Level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with potential for overtime during events
Growth Opportunities:
- Fast-track career advancement based on performance
- Potential to grow into senior campaign management roles
- Hands-on training in PR, communications, event execution, and marketing campaign development
ASSUMPTION: This role offers significant growth opportunities for entry-level candidates willing to learn and demonstrate strong performance.
🌍 Location & Work Environment
Office Type: On-site, with a dynamic, team-oriented workplace
Office Location(s): Virginia Beach, VA
Geographic Context:
- Virginia Beach is located in southeastern Virginia, along the Atlantic coast
- The city offers a mix of urban and suburban environments, with a population of approximately 450,000
- Virginia Beach has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time, with potential for overtime during events
ASSUMPTION: Virginia Beach offers a mix of urban and suburban environments, with a humid subtropical climate. The work schedule is full-time, with potential for overtime during events.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the Hiring Manager
- In-person or virtual interview with the Marketing Manager and a team member
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills (written and verbal)
- Problem-solving abilities
- Adaptability and accountability in a dynamic environment
- Cultural fit with the company's supportive and team-oriented culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this entry-level role
- Demonstrate your passion for brand-building and customer engagement in your application materials
- Prepare for behavioral interview questions that assess your problem-solving skills, adaptability, and cultural fit
ATS Keywords: Marketing, PR, Communications, Event Management, Customer Engagement, Brand Building, Campaign Development, Entry Level
ASSUMPTION: The application process for this role is typical for entry-level marketing positions, with a focus on communication skills, problem-solving abilities, and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, Twitter)
- Event management software (e.g., Eventbrite, Bizzabo)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: The tools and technologies required for this role are standard for marketing and event management positions. Specific tools may vary based on the company's preferences.
👔 Cultural Fit Considerations
Company Values:
- Passion for storytelling and brand-building
- Collaboration and teamwork
- Adaptability and continuous learning
- Customer-centric approach
Work Style:
- Dynamic and fast-paced
- Supportive and team-oriented
- Focused on results and continuous improvement
- Adaptable and flexible, with a willingness to learn and grow
Self-Assessment Questions:
- Do you have a passion for storytelling and brand-building, and can you demonstrate this in your application materials?
- Are you comfortable working in a dynamic, fast-paced environment, and can you provide examples of your adaptability and problem-solving skills?
- Do you have a customer-centric approach, and can you describe your experience engaging with customers in a professional setting?
ASSUMPTION: Flourish-In values candidates who are passionate about storytelling and brand-building, adaptable and continuous learners, and customer-centric in their approach. Applicants should assess their fit with these values before applying.
⚠️ Potential Challenges
- This role may require working overtime during events, which can be physically demanding and emotionally taxing
- The dynamic and fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work setting
- As an entry-level role, this position may involve tasks that are not directly related to marketing or communications, such as event setup and teardown
- The competitive nature of the entry-level job market may make it challenging to secure this position, particularly for candidates without relevant experience
ASSUMPTION: While this role offers significant growth opportunities, it also presents challenges related to the dynamic work environment, potential overtime, and the competitive entry-level job market.
📈 Similar Roles Comparison
- This role differs from traditional marketing or communications roles in its focus on live, event-based promotional campaigns
- Compared to other entry-level marketing roles, this position offers unique opportunities for hands-on training and fast-track career advancement
- Career paths for successful candidates in this role may include senior campaign management, event management, or marketing leadership positions
ASSUMPTION: This role offers a unique blend of event management, customer engagement, and campaign support, setting it apart from traditional marketing or communications positions. Successful candidates may pursue career paths in marketing, event management, or leadership roles.
📝 Sample Projects
- Developing and executing a live promotional campaign for a new product launch
- Coordinating an in-store event to engage customers and promote a brand's values
- Assisting with the creation and distribution of promotional materials, such as flyers, posters, or social media content
- Building and maintaining relationships with vendors, retail staff, and community partners to support event execution and brand engagement
ASSUMPTION: These sample projects reflect the key responsibilities of this role, providing applicants with a sense of the day-to-day tasks and deliverables associated with the position.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does this role support the company's overall marketing and communications strategy?
- What opportunities are there for professional development and growth within the company?
- How does the company measure the success of its promotional campaigns, and how can I contribute to improving these metrics?
- What is the company's approach to work-life balance, particularly for employees in entry-level roles?
ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company's culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this entry-level role
- Prepare for behavioral interview questions that assess your problem-solving skills, adaptability, and cultural fit
- Follow up with the Hiring Manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
