📌 Core Information
🔹 Job Title: Public Relations Assistant - Entry Level
🔹 Company: Coast to Coast Connections
🔹 Location: Tallahassee, FL
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: June 19, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving social impact through public relations campaigns
- Engaging communities and building relationships
- Collaborating with cross-functional teams
- Gaining real-world experience in a mission-driven environment
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to break into the public relations and marketing fields, with a passion for social causes.
📋 Key Responsibilities
✅ Assist in developing and executing public relations campaigns that promote social change initiatives
✅ Represent the organization at community events, outreach programs, and media engagements
✅ Build and maintain strong relationships with local communities, community leaders, and partner organizations
✅ Support event planning and coordination to maximize community participation and engagement
✅ Monitor and analyze public response and media coverage of campaigns
✅ Collaborate with marketing and communications teams to ensure consistent messaging and brand alignment
ASSUMPTION: The role requires a balance of independent work and team collaboration, with a strong emphasis on community engagement and project management.
🎯 Required Qualifications
Education: Bachelor's degree in Public Relations, Communications, Marketing, or a related field (or equivalent experience)
Experience: Entry-level, with relevant coursework or internships preferred but not required
Required Skills:
- Strong written and verbal communication skills
- Genuine passion for social causes and community involvement
- Ability to work both independently and collaboratively in a team environment
- Detail-oriented and well-organized, able to manage multiple projects simultaneously
- Positive attitude with a willingness to learn and grow
Preferred Skills:
- Prior experience or coursework in public relations, communications, marketing, or related fields
ASSUMPTION: While relevant experience is a plus, the company is open to hiring candidates with strong transferable skills and a passion for their mission.
💰 Compensation & Benefits
Salary Range: $40,000 - $60,000 per year (based on industry standards for entry-level public relations roles in Tallahassee, FL)
Benefits:
- Real-world experience driving impactful public relations campaigns
- Mentorship from passionate professionals in community engagement and social marketing
- Career growth opportunities in mission-driven marketing, communications, and nonprofit sectors
- A collaborative, values-driven work environment committed to making a positive difference
Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event attendance and community engagement as needed)
ASSUMPTION: The salary range is an estimate based on industry standards and the company's size. The benefits listed are intended to provide a well-rounded employee experience and support professional growth.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services, focused on helping nonprofits raise awareness and engage communities
Company Size: Small (11-50 employees), allowing for close-knit collaboration and mentorship opportunities
Founded: 2024, with a mission to bridge the gap and change the world through strategic marketing and communications
Company Description:
- Marketing agency dedicated to helping nonprofits raise awareness and engage communities
- Committed to driving social impact and making a positive difference
- Values-driven work environment focused on collaboration and professional growth
Company Specialties:
- Public relations and community engagement
- Social marketing and branding
- Event planning and management
Company Website: coasttocoastconnections.com
ASSUMPTION: As a small, mission-driven company, Coast to Coast Connections offers a unique opportunity for applicants to make a significant impact and grow professionally in a supportive environment.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and advancement within the company and the broader marketing and communications industry
Reporting Structure: This role reports directly to the Director of Public Relations and works closely with the marketing, communications, and community engagement teams
Work Arrangement: On-site, with flexibility for event attendance and community engagement as needed
Growth Opportunities:
- Learning and development opportunities through mentorship and on-the-job training
- Career progression within the company or the broader marketing and communications industry
- Expanding skills and expertise in public relations, marketing, and community engagement
ASSUMPTION: This entry-level role provides a strong foundation for a career in public relations, marketing, and community engagement, with ample opportunities for growth and development.
🌍 Location & Work Environment
Office Type: Creative and collaborative office space designed to foster innovation and teamwork
Office Location(s): Tallahassee, FL
Geographic Context:
- Tallahassee is the capital city of Florida, offering a mix of urban and rural environments
- The city is home to several universities and has a vibrant cultural scene
- Tallahassee offers a lower cost of living compared to other major Florida cities
Work Schedule: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event attendance and community engagement as needed)
ASSUMPTION: The office environment is designed to support collaboration and creativity, with a strong emphasis on work-life balance and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the hiring manager
- In-person or virtual interview with the Director of Public Relations and relevant team members
- Final decision and offer
Key Assessment Areas:
- Communication skills (written, verbal, and presentation)
- Passion for social causes and community engagement
- Problem-solving and project management skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for social causes and community involvement in your application materials
- Prepare examples of your work or projects that showcase your communication and project management skills
- Follow up after submitting your application to express your continued interest in the role
ATS Keywords: Public Relations, Community Engagement, Marketing, Social Impact, Event Planning, Nonprofit, Communications, Branding, Social Marketing
ASSUMPTION: The application process is designed to assess candidates' skills, experiences, and cultural fit, with a strong emphasis on communication and passion for social causes.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Twitter, Instagram, LinkedIn)
- Project management tools (Asana, Trello, or similar)
- Design tools (Canva, Adobe Creative Suite, or similar) for creating graphics and presentations
ASSUMPTION: The role requires proficiency in common office software and social media platforms, with opportunities to learn and utilize more specialized tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Passion for social causes and community engagement
- Collaboration and teamwork
- Continuous learning and growth
- Integrity and accountability
Work Style:
- Creative and innovative
- Adaptable and flexible
- Results-driven and detail-oriented
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do your personal values align with the company's mission and values?
- Can you provide an example of a time when you successfully managed a project or event, and how did you ensure its success?
- How do you approach learning new tools or skills, and can you give an example of a time when you had to adapt to a new situation or technology?
ASSUMPTION: Applicants should be passionate about social causes, collaborative, and adaptable, with strong communication and project management skills.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse stakeholders, including community members, partner organizations, and media outlets
- Adapting to a fast-paced and ever-changing work environment
- Balancing on-site work with event attendance and community engagement
ASSUMPTION: The role requires strong project management and communication skills, as well as the ability to adapt to a dynamic work environment and balance multiple priorities.
📈 Similar Roles Comparison
- Compared to entry-level marketing or communications roles, this position offers more focus on community engagement and social impact
- In the broader marketing and communications industry, this role provides a unique opportunity to work with nonprofits and drive social change
- Career progression may include roles such as Public Relations Coordinator, Marketing Specialist, or Community Engagement Manager, with potential advancement to management or director-level positions
ASSUMPTION: This role offers a unique blend of public relations, marketing, and community engagement, with opportunities for growth and advancement within the company and the broader industry.
📝 Sample Projects
- Planning and executing a community event to raise awareness for a social cause
- Developing and implementing a social media campaign to engage a target audience and drive action
- Creating a press release and media kit to announce a new initiative or partnership
ASSUMPTION: These sample projects are designed to provide applicants with an understanding of the types of tasks and responsibilities they may encounter in this role.
❓ Key Questions to Ask During Interview
- How does this role contribute to the company's mission and overall goals?
- Can you describe a typical day or week in this position?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your work or projects that showcase your communication and project management skills
- Follow up after submitting your application to express your continued interest in the role
- Prepare for your interview by researching the company, its mission, and values, and practicing your responses to common interview questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
