📌 Core Information
🔹 Job Title: Public Relations Assistant - Entry Level
🔹 Company: Coast to Coast Connections
🔹 Location: Tallahassee, Florida, United States
🔹 Job Type: On-site, Full-time
🔹 Category: Marketing Services
🔹 Date Posted: May 9, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting PR and event marketing efforts for nonprofit clients
- Assisting in planning and executing promotional events and fundraising campaigns
- Maintaining relationships with local media contacts and community partners
- Monitoring media coverage and providing regular reporting
- Representing client brands at events and interacting with the public
- Contributing to brainstorming and developing marketing strategies
ASSUMPTION: This role is ideal for recent graduates or individuals looking to begin a career in public relations, marketing, or nonprofit development. It offers hands-on training and mentorship, with opportunities for rapid advancement.
📋 Key Responsibilities
✅ Assist with the planning and execution of promotional events and fundraising campaigns
✅ Help distribute promotional materials
✅ Maintain relationships with local media contacts and community partners
✅ Monitor media coverage and provide regular reporting
✅ Conduct outreach to potential donors and event participants
✅ Represent client brands at events and interact with the public
✅ Assist in brainstorming and developing marketing strategies
ASSUMPTION: While this role is entry-level, it offers a wide range of responsibilities that will provide the successful candidate with a well-rounded experience in public relations and marketing.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Public Relations, Marketing, or related field (or equivalent experience)
Experience: None specified (entry-level position)
Required Skills:
- Strong verbal communication skills
- Comfortable speaking with the public and working in a team environment
- Ability to multitask and manage time effectively
- Familiarity with social media platforms and content creation
- Passion for nonprofit causes and community engagement
Preferred Skills:
- Previous internship or volunteer experience in PR or marketing
ASSUMPTION: While this role is entry-level, candidates should have a strong foundation in communication skills and a genuine interest in nonprofit work.
💰 Compensation & Benefits
Salary Range: $35,000 - $60,000 per year
Benefits:
- Hands-on training and mentorship
- Opportunities for rapid advancement
- A dynamic, team-oriented environment
- Work that supports meaningful causes
- Travel opportunities for events and campaigns
- Networking with professionals in PR, marketing, and nonprofit sectors
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level public relations roles in Tallahassee, Florida.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services, focusing on helping nonprofits raise awareness and engage communities
Company Size: Small (11-50 employees), offering a close-knit, collaborative work environment
Founded: 2024, with a short but impactful history in the nonprofit marketing sector
Company Description:
- Marketing agency specializing in helping nonprofits raise awareness and engage communities
- Committed to bridging the gap between nonprofits and their target audiences
- Focused on delivering meaningful results for clients and contributing to positive social change
Company Specialties:
- Public relations and event marketing for nonprofits
- Fundraising campaign management
- Community engagement and partnership development
Company Website: coasttocoastconnections.com
ASSUMPTION: Coast to Coast Connections is a mission-driven organization that values its employees' passion for nonprofit causes and community engagement.
📊 Role Analysis
Career Level: Entry-level, offering opportunities for growth and advancement
Reporting Structure: This role reports directly to the Marketing Director or a similar leadership position
Work Arrangement: On-site, with potential travel opportunities for events and campaigns
Growth Opportunities:
- Rapid advancement within the company based on performance and demonstrated skills
- Expanding responsibilities and taking on more complex projects as experience grows
- Potential to specialize in specific areas of public relations or marketing
ASSUMPTION: The entry-level nature of this role provides a strong foundation for career growth and development within the marketing and nonprofit sectors.
🌍 Location & Work Environment
Office Type: Small, collaborative office environment
Office Location(s): Tallahassee, Florida
Geographic Context:
- Tallahassee is the state capital of Florida, offering a mix of urban and rural environments
- The city is home to several universities and a vibrant cultural scene
- Tallahassee's nonprofit sector is robust, providing ample opportunities for community engagement and professional growth
Work Schedule: Full-time (40 hours per week), with potential flexibility for event scheduling
ASSUMPTION: The Tallahassee location offers a unique blend of urban and rural environments, with a strong nonprofit sector that can provide ample opportunities for professional growth and community engagement.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Director or a similar leadership position
- Potential follow-up interviews or assessments to evaluate specific skills
Key Assessment Areas:
- Communication skills, both verbal and written
- Cultural fit and passion for nonprofit causes
- Problem-solving and critical thinking abilities
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this entry-level role
- Demonstrate your passion for nonprofit causes and community engagement in your application materials
- Prepare examples of your work, such as social media campaigns or event planning projects, to showcase your skills
ATS Keywords: Public Relations, Marketing, Nonprofit, Event Planning, Community Engagement, Social Media, Communication Skills
ASSUMPTION: The application process for this role will prioritize communication skills, cultural fit, and a genuine passion for nonprofit work.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Twitter, Instagram)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
- Project management software (e.g., Asana, Trello)
- CRM software (e.g., Salesforce, HubSpot)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the client and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Passion for nonprofit causes and community engagement
- Collaboration and teamwork
- Continuous learning and growth
Work Style:
- Dynamic and fast-paced, with a focus on results and impact
- Collaborative and team-oriented, with a strong emphasis on communication and coordination
- Adaptable and flexible, with a willingness to take on new challenges and learn new skills
Self-Assessment Questions:
- How do you stay up-to-date with current events and trends in the nonprofit sector?
- Can you describe a time when you successfully planned and executed an event or campaign?
- How do you handle working in a fast-paced, dynamic environment with shifting priorities?
ASSUMPTION: Coast to Coast Connections values employees who are passionate about nonprofit causes, adaptable, and committed to continuous learning and growth.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to the unique needs and requirements of various nonprofit clients
- Working in a fast-paced, dynamic environment with shifting priorities
- Balancing event planning and execution with day-to-day marketing tasks
ASSUMPTION: The entry-level nature of this role may present unique challenges, but it also offers ample opportunities for growth and learning.
📈 Similar Roles Comparison
- This role differs from other entry-level marketing or public relations positions in its focus on the nonprofit sector and community engagement
- It offers a unique opportunity to gain experience in both marketing and event planning within the nonprofit context
- Career paths may include specializing in nonprofit marketing, advancing to a management or leadership role, or transitioning to a similar role in a different industry
ASSUMPTION: While this role shares similarities with other entry-level marketing and public relations positions, its focus on the nonprofit sector sets it apart and offers unique opportunities for growth and development.
📝 Sample Projects
- Planning and executing a fundraising event for a local nonprofit organization
- Developing and implementing a social media campaign to raise awareness for a community initiative
- Creating promotional materials, such as flyers, posters, or email newsletters, to support a client's marketing efforts
ASSUMPTION: The specific projects undertaken in this role will vary depending on the needs and requirements of the client and the overall marketing strategy.
❓ Key Questions to Ask During Interview
- How does this role support the overall mission and goals of Coast to Coast Connections?
- What opportunities are there for professional growth and development within the company?
- How does the company measure the success of its marketing campaigns and events?
- What is the typical career path for someone in this role, and what opportunities exist for advancement?
- How does the company support work-life balance for its employees?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's mission and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this entry-level role
- Prepare examples of your work, such as social media campaigns or event planning projects, to showcase your skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
