Public Relations Associate – Entry Level

📌 Core Information

🔹 Job Title: Public Relations Associate – Entry Level

🔹 Company: IMS

🔹 Location: Livermore, CA

🔹 Job Type: Full-Time

🔹 Category: Public Relations & Communications

🔹 Date Posted: June 18, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving impactful public relations and community outreach campaigns
• Representing the organization at local events and media engagements
• Building and nurturing relationships with key stakeholders
• Crafting compelling communication materials
• Supporting event planning and coordination
• Monitoring media coverage and public feedback
• Collaborating with marketing and communications teams

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking hands-on experience in public relations and community engagement within the nonprofit sector.

📋 Key Responsibilities

✅ Assist in developing and executing public relations campaigns that promote social impact initiatives

✅ Represent the organization at community events, outreach programs, and media engagements

✅ Build and nurture relationships with local media, community leaders, and partner organizations

✅ Help craft compelling press releases, social media content, and other communication materials

✅ Support event planning and coordination to boost community participation and awareness

✅ Monitor media coverage and public feedback, providing reports to enhance campaign effectiveness

✅ Collaborate with marketing and communications teams to maintain consistent messaging

ASSUMPTION: Successful candidates will have strong written and verbal communication skills, a genuine passion for social causes, and the ability to thrive in a fast-paced, collaborative environment.

🎯 Required Qualifications

Education: Bachelor's degree in Public Relations, Communications, Marketing, or a related field

Experience: Entry-level; no prior experience required

Required Skills:

• Strong written and verbal communication skills
• Genuine passion for social causes, community outreach, and public engagement
• Ability to work independently and collaboratively in a fast-paced environment
• Highly organized with strong attention to detail and ability to manage multiple projects simultaneously
• Positive, eager-to-learn attitude and growth mindset

Preferred Skills:

• Prior coursework or experience in public relations, communications, or marketing

ASSUMPTION: While prior experience is not required, candidates with relevant coursework or internships may have an advantage in the application process.

💰 Compensation & Benefits

Salary Range: $50,000 - $75,000 per year

Benefits:

• Comprehensive hands-on training and mentorship
• Clear opportunities for career advancement in nonprofit marketing, communications, and PR
• Supportive, collaborative, and mission-driven workplace culture focused on making a difference

Working Hours: Full-time, Monday-Friday, with occasional evenings and weekends for events

ASSUMPTION: The salary range provided is based on industry standards for entry-level public relations roles in the nonprofit sector in the Livermore, CA area.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 2-10 employees (Small, close-knit team with ample opportunities for growth and impact)

Founded: 1996 (Established history with a strong track record in global integrated marketing solutions)

Company Description:

• Founded in 1996 in Los Angeles, CA, Integrated Marketing Solutions (IMS) is a global integrated marketing solutions company
• Supports customers seeking to expand businesses in the US and promote sales in Japan and the US
• Utilizes networks with American sports organizations to develop advertising, marketing, and branding solutions

Company Specialties:

• Advertising
• Marketing
• Branding
• Global integrated marketing solutions

Company Website: imsmarketinginc.com

ASSUMPTION: IMS offers a unique opportunity for entry-level professionals to gain hands-on experience in global integrated marketing solutions within a small, close-knit team.

📊 Role Analysis

Career Level: Entry-level (First professional role or recent graduate)

Reporting Structure: Reports directly to the Public Relations Manager or similar role

Work Arrangement: On-site, with occasional remote work for events and community outreach

Growth Opportunities:

• Hands-on experience driving impactful public relations and community outreach campaigns
• Mentorship from seasoned professionals dedicated to social change
• Clear opportunities for career advancement in nonprofit marketing, communications, and PR

ASSUMPTION: This role offers significant growth potential for entry-level professionals seeking to establish a career in nonprofit marketing, communications, and PR.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative and mission-driven work environment

Office Location(s): Livermore, CA

Geographic Context:

• Livermore is a city located in the San Francisco Bay Area, approximately 30 miles east of San Francisco
• Offers a mix of urban and suburban living with a population of around 85,000
• Known for its wine country, cultural attractions, and outdoor recreation opportunities

Work Schedule: Full-time, Monday-Friday, with occasional evenings and weekends for events

ASSUMPTION: The Livermore office provides a supportive and collaborative work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and/or team members
• Background check and reference check (if applicable)
• Job offer

Key Assessment Areas:

• Communication skills (written and verbal)
• Passion for social causes and community engagement
• Ability to work independently and collaboratively
• Organization and time management skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your passion for social causes and community engagement in your application materials
• Prepare examples of your written communication skills for the interview
• Research IMS and the nonprofit sector to show your understanding of the organization and its mission

ATS Keywords: Public Relations, Community Outreach, Social Impact, Nonprofit, Marketing, Communications, Event Planning, Media Engagement, Stakeholder Relations, Press Releases, Social Media Content

ASSUMPTION: The application process for this role is designed to assess candidates' communication skills, passion for social causes, and cultural fit with the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Social media platforms (Facebook, Twitter, Instagram, LinkedIn)
• CMS and project management tools (e.g., WordPress, Asana, Trello)
• Design tools (e.g., Canva, Adobe Creative Suite) for creating visual content

ASSUMPTION: Familiarity with these tools is not required but may be beneficial for successful candidates.

👔 Cultural Fit Considerations

Company Values:

• Mission-driven: Committed to making a difference in local communities through social impact initiatives
• Collaborative: Works together to achieve common goals and support one another's success
• Adaptable: Embracing change and continuous learning to stay ahead in the ever-evolving nonprofit sector

Work Style:

• Supportive and inclusive team environment
• Focus on professional development and growth
• Flexible and adaptable to the needs of the organization and its clients

Self-Assessment Questions:

• Do you share IMS's passion for making a difference in local communities through social impact initiatives?
• Are you comfortable working in a collaborative, mission-driven environment?
• Do you have a growth mindset and a willingness to learn and adapt in a fast-paced, ever-evolving sector?

ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with IMS's mission-driven, collaborative, and adaptable work environment.

⚠️ Potential Challenges

• Occasional evenings and weekends for events may be required
• Fast-paced work environment with multiple projects and deadlines
• Requires strong written and verbal communication skills, as well as the ability to work independently and collaboratively
• May involve working with sensitive or controversial social issues

ASSUMPTION: These challenges can be overcome with strong communication skills, organization, time management, and a willingness to adapt and learn in a fast-paced environment.

📈 Similar Roles Comparison

• Unlike other entry-level public relations roles, this position offers hands-on experience driving impactful campaigns within the nonprofit sector
• IMS's small team size provides ample opportunities for growth and impact, compared to larger organizations with more established PR teams
• Career path may include progression to mid-level or senior roles in nonprofit marketing, communications, and PR

ASSUMPTION: This role offers unique opportunities for entry-level professionals seeking to establish a career in nonprofit marketing, communications, and PR.

📝 Sample Projects

• Develop and execute a public relations campaign to promote a local community event focused on social impact
• Create and distribute press releases, social media content, and other communication materials to generate media coverage and public engagement
• Support event planning and coordination, including logistics, vendor management, and volunteer recruitment

ASSUMPTION: These sample projects provide a glimpse into the hands-on experience and impactful work candidates can expect in this role.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does IMS support the professional development and growth of its employees?
• What are the most rewarding aspects of working in public relations within the nonprofit sector?
• How does IMS measure the success of its public relations campaigns, and how can I contribute to that success?
• What are the most challenging aspects of this role, and how can I best prepare to overcome them?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the organization, and the nonprofit sector, as well as assess their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your written communication skills for the interview
• Research IMS and the nonprofit sector to show your understanding of the organization and its mission
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.