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Public Relations Consultant

Vanguard
Full-time
On-site
Malvern, Pennsylvania, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Public Relations Consultant

πŸ”Ή Company: Vanguard

πŸ”Ή Location: Malvern, PA

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Public Relations

πŸ”Ή Date Posted: May 2, 2025

πŸ”Ή Experience Level: Mid-Senior level (5-10 years)

πŸ”Ή Remote Status: Hybrid (Tues-Thurs in office, Mon & Fri remote/office)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing public relations communications solutions to drive business outcomes
  • Creating compelling content tailored to target audiences
  • Serving as a spokesperson and managing media inquiries
  • Ensuring consistency with Vanguard's brand standards
  • Collaborating with business areas to support public relations objectives

ASSUMPTION: This role requires a balance of strategic thinking, creativity, and strong communication skills. The hybrid work model allows for both collaboration and remote work flexibility.

πŸ“‹ Key Responsibilities

βœ… Provide consultation and develop public relations communications solutions

βœ… Create effective and compelling public relations content

βœ… Execute cost-effective deliverables and capture key metrics

βœ… Resolve conflicts and influence stakeholders

βœ… Research, write, and assist with press releases and other communication materials

βœ… Ensure consistency with Vanguard's style, usage, and brand standards

βœ… Strengthen working relationships with key influencers

βœ… Participate in special projects and perform other duties as assigned

ASSUMPTION: This role involves a mix of strategic planning, content creation, and stakeholder management, with a focus on driving business outcomes through effective public relations.

🎯 Required Qualifications

Education: Undergraduate degree or equivalent combination of training and experience

Experience: Minimum of five years of work experience in public relations or a related field

Required Skills:

  • Proven media relations experience
  • Strong strategic thinking and stakeholder management skills
  • Excellent written and verbal communication skills
  • Ability to work independently and in a team environment
  • Proficiency in Microsoft Office Suite

Preferred Skills:

  • Experience in the financial services industry
  • Bilingual or multilingual skills
  • Familiarity with AP Stylebook and Vanguard's brand guidelines

ASSUMPTION: Candidates should have a strong background in public relations, with a focus on media relations and strategic thinking. Familiarity with the financial services industry is a plus.

πŸ’° Compensation & Benefits

Salary Range: $85,000 - $120,000 per year (Based on industry standards for mid-senior level PR roles in the Philadelphia area)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Generous paid time off
  • Tuition assistance and professional development opportunities
  • Employee discounts on Vanguard funds and services

Working Hours: Full-time, typically 8:30 AM - 5:00 PM EST, with flexibility for the role's hybrid work arrangement

ASSUMPTION: The salary range is based on industry standards for mid-senior level PR roles in the Philadelphia area. Benefits are subject to change and may vary based on employment status.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services. Vanguard is a leading global investment management company with over $6 trillion in assets under management.

Company Size: 10,001+ employees. As a large organization, Vanguard offers numerous opportunities for career growth and development.

Founded: 1975. Vanguard was founded by John C. Bogle and is headquartered in Valley Forge, PA, with additional offices in Malvern, PA, Scottsdale, AZ, and Charlotte, NC.

Company Description:

  • Vanguard is committed to helping investors achieve their financial goals by offering low-cost index funds and other investment products
  • The company is known for its client-centric approach, with no outside shareholders to answer to
  • Vanguard fosters a collaborative and inclusive work environment, with a strong focus on diversity, equity, and inclusion

Company Specialties:

  • Index investing
  • Retirement planning
  • Financial education and advice

Company Website: http://www.vanguard.com

ASSUMPTION: Vanguard's large size and focus on low-cost index funds make it a competitive player in the financial services industry. The company's commitment to client-centricity and collaboration drives its success.

πŸ“Š Role Analysis

Career Level: Mid-Senior level. This role is well-suited for experienced PR professionals looking to apply their skills in a dynamic and challenging environment.

Reporting Structure: The Public Relations Consultant will report directly to the Head of U.S. Business PR and work closely with other PR team members, as well as business area leaders.

Work Arrangement: Hybrid. This role requires working on-site in the Malvern, PA office for three days a week (Tues-Thurs) and offers the option to work remotely or on-site for the remaining two days (Mon & Fri).

Growth Opportunities:

  • Advancement to senior or management roles within the PR department
  • Expansion into other areas of the business, such as marketing or corporate communications
  • Opportunities to work on special projects and initiatives

ASSUMPTION: This role offers strong potential for career growth and development within Vanguard's PR department and the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid. The Malvern, PA office is a modern and collaborative workspace designed to facilitate teamwork and innovation.

Office Location(s): 100 Vanguard Blvd, Malvern, PA 19355

Geographic Context:

  • The Philadelphia area offers a mix of urban and suburban living, with a rich cultural scene and numerous outdoor recreation opportunities
  • The region is home to a diverse range of industries, including finance, healthcare, and technology
  • The cost of living in the Philadelphia area is generally lower than in other major East Coast cities

Work Schedule: Full-time, with a hybrid work arrangement allowing for flexibility in work location and hours.

ASSUMPTION: The hybrid work environment offers a balance between collaboration and remote work flexibility, allowing employees to optimize their productivity and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the PR team and business area leaders
  • Final interview with the Head of U.S. Business PR
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation skills
  • Media relations experience and expertise
  • Cultural fit and alignment with Vanguard's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant PR experience and skills
  • Prepare for behavioral interview questions that focus on your experience with strategic planning, content creation, and stakeholder management
  • Research Vanguard's company culture and values to demonstrate your cultural fit
  • Be prepared to discuss your familiarity with the financial services industry and Vanguard's investment philosophy

ATS Keywords: Public Relations, Media Relations, Strategic Thinking, Stakeholder Management, Content Development, Conflict Resolution, Research, Writing, Vanguard, Financial Services, Hybrid Work

ASSUMPTION: The interview process will focus on assessing candidates' strategic thinking, communication skills, and cultural fit. Demonstrating relevant PR experience and a strong understanding of Vanguard's business will be crucial for success.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Media monitoring and analysis tools (e.g., Muck Rack, Critical Mention)
  • Content management systems (e.g., WordPress, Hootsuite)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Candidates should be proficient in Microsoft Office Suite and familiar with industry-standard PR tools and technologies.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put clients first
  • Act with integrity
  • Collaborate with colleagues
  • Strive for excellence
  • Embrace change

Work Style:

  • Collaborative and team-oriented
  • Adaptable and open to change
  • Results-driven and focused on delivering business outcomes
  • Strong communication and presentation skills

Self-Assessment Questions:

  • Do you have a proven track record of developing and executing successful PR campaigns?
  • Are you comfortable working in a fast-paced, dynamic environment?
  • Do you thrive in a collaborative, team-oriented work culture?
  • Are you committed to putting clients first and acting with integrity?

ASSUMPTION: Candidates should assess their fit with Vanguard's company values and work style to ensure a successful and fulfilling career with the organization.

⚠️ Potential Challenges

  • The hybrid work arrangement may present challenges in maintaining consistent communication and collaboration with team members and stakeholders
  • The fast-paced and dynamic nature of the role may require adaptability and the ability to manage multiple priorities
  • The financial services industry can be complex and challenging to navigate, requiring a strong understanding of Vanguard's investment philosophy and products
  • The competitive nature of the PR industry may present challenges in securing media coverage and influencing public opinion

ASSUMPTION: Candidates should be aware of the potential challenges associated with the role and be prepared to address them proactively and strategically.

πŸ“ˆ Similar Roles Comparison

  • Compared to other PR roles, this position offers a unique opportunity to work for a leading global investment management company with a strong focus on client-centricity
  • Vanguard's large size and diverse range of products and services provide ample opportunities for career growth and development within the PR department and the broader organization
  • This role is well-suited for experienced PR professionals looking to apply their skills in a dynamic and challenging environment, with a focus on driving business outcomes through effective public relations

ASSUMPTION: Candidates should consider the unique aspects of this role and how it compares to other PR positions in the industry when evaluating their fit and potential career growth opportunities.

πŸ“ Sample Projects

  • Developing and executing a media relations campaign to announce a new investment product or service
  • Creating a thought leadership content series to position Vanguard's investment experts as industry leaders
  • Managing a crisis communication plan in response to a negative media event or regulatory issue

ASSUMPTION: These sample projects are intended to provide insight into the types of initiatives the Public Relations Consultant may be responsible for, demonstrating the role's focus on strategic planning, content creation, and stakeholder management.

❓ Key Questions to Ask During Interview

  • How does this role support Vanguard's overall business objectives and investment philosophy?
  • What are the key priorities for the first 90 days in this role?
  • How does the PR team collaborate with other departments and business areas to drive consistent messaging and communication?
  • What opportunities are there for professional development and career growth within the PR department and the broader organization?
  • How does Vanguard support work-life balance for its employees, particularly in a hybrid work arrangement?

ASSUMPTION: These interview questions are designed to provide insight into the role's strategic importance, priorities, collaboration, growth opportunities, and work-life balance, allowing candidates to make informed decisions about their fit and potential career trajectory.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant PR experience and skills, with a focus on media relations, strategic thinking, and stakeholder management
  • Prepare for behavioral interview questions that focus on your experience with strategic planning, content creation, and stakeholder management
  • Research Vanguard's company culture and values to demonstrate your cultural fit and alignment with the organization's mission
  • Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.