Public Relations Executive

📌 Core Information

🔹 Job Title: Public Relations Executive

🔹 Company: MJH Life Sciences®

🔹 Location: Cranbury, New Jersey

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Media Production

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site with Hybrid option

🚀 Job Overview

Key aspects of this role include:

• Leading the PR division and driving business growth through strategic PR initiatives and sales strategies.
• Developing and executing comprehensive public relations strategies to enhance MJH Life Sciences' reputation and visibility within the healthcare industry.
• Identifying and pursuing new business opportunities to expand the company’s portfolio of services and client base.
• Building and maintaining strong relationships with existing clients while cultivating new business prospects.
• Collaborating with cross-functional teams to ensure alignment of PR initiatives with broader company objectives and sales targets.

ASSUMPTION: This role requires a strategic and entrepreneurial mindset, with a strong focus on business development and sales. The ideal candidate will have a proven track record in PR and sales, with a solid network within the healthcare or media industry.

📋 Key Responsibilities

✅ Develop and execute PR strategies that enhance MJH Life Sciences' reputation and visibility within the healthcare industry.

✅ Identify and pursue new business opportunities by leveraging industry relationships and innovative sales strategies to bring in new clients and expand the company’s portfolio of services.

✅ Build and maintain strong, long-lasting relationships with existing clients while cultivating new business prospects.

✅ Lead, mentor, and develop a high-performing PR team, fostering a culture of collaboration, accountability, and innovation.

✅ Work closely with internal teams across marketing, sales, editorial, and other business units to ensure alignment of PR initiatives with broader company objectives and sales targets.

✅ Manage media relations and oversee press releases, media events, and thought leadership initiatives to position MJH Life Sciences as a trusted industry leader.

✅ Develop and execute targeted PR campaigns that not only enhance visibility but also directly contribute to sales and business development efforts.

✅ Serve as a spokesperson for MJH Life Sciences at industry events, conferences, and in media interviews, representing the brand with professionalism and credibility.

ASSUMPTION: This role requires a high level of strategic thinking, communication, and leadership skills. The ideal candidate will be able to develop actionable plans and deliver measurable results in a fast-paced, entrepreneurial environment.

🎯 Required Qualifications

Education: Bachelor's degree in Public Relations, Communications, Marketing, or a related field. A Master's degree would be an asset.

Experience: Proven experience in a senior-level PR role, ideally within the healthcare, medical, or communications industry, with a strong focus on business development and sales.

Required Skills:

• Proven success in business development, including sales strategies, client acquisition, and relationship management in a PR or related field.
• Excellent communication, negotiation, and leadership skills, with a proven ability to influence decision-makers and close deals.
• Strong network and established relationships within the healthcare or media industry.
• A strategic thinker with the ability to develop actionable plans and deliver measurable results, particularly in a fast-paced, entrepreneurial environment.
• Ability to thrive in a dual-role environment that balances PR strategy with business development efforts.

Preferred Skills:

• Experience in the healthcare or medical industry.
• Familiarity with healthcare media and communications landscape.
• Bilingual or multilingual skills.

ASSUMPTION: The ideal candidate will have a strong business acumen and a proven track record in driving sales growth through strategic PR initiatives and innovative sales strategies.

💰 Compensation & Benefits

Salary Range: $125,000 - $150,000 per year, depending on qualifications. Eligible for annual company bonus program or commission incentive based on role.

Benefits:

• Hybrid work schedule
• Health insurance through Cigna (medical & dental)
• Vision coverage through VSP
• Pharmacy benefits through OptumRx
• FSA, HSA, Dependent Care FSA, and Limited Purpose FSA options
• 401(k) and Roth 401(k) with company match
• Pet discount program with PetAssure
• Norton LifeLock identity theft protection
• Employee Assistance Program (EAP) through NYLGBS
• Fertility benefits through Progyny
• Commuter benefits
• Company-paid Short-Term and Long-Term Disability
• Voluntary Term Life & AD&D Insurance, plus Universal Life Insurance options
• Supplemental Aflac coverage: Accident, Critical Illness, and Hospital Indemnity
• Discounts and rewards through BenefitHub

Working Hours: Full-time, with a hybrid work schedule (2 days on-site, 3 days remote).

ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior-level PR role with a focus on business development and sales. The final offer may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Media Production, specifically focused on healthcare media, healthcare publishing, and healthcare communications.

Company Size: 501-1,000 employees. This size allows for a more agile and entrepreneurial work environment, offering opportunities for growth and innovation.

Founded: MJH Life Sciences® was founded in 1997 and has since established a reputation for embracing agility and offering relevant, practical information that meets the needs of its diverse audience.

Company Description:

• For 25 years, MJH Life Sciences® has established a reputation for embracing agility and offering relevant, practical information that meets the needs of its diverse audience.
• As the largest privately held medical media company in the United States, MJH Life Sciences® provides integrated communication products, services, education, and research to professionals within health care, animal health, and industry sciences.
• The company's success is measured by the success of its associates, who share a key quality: determination to succeed.

Company Specialties:

• Healthcare Media
• Healthcare Publishing
• Healthcare Communications

Company Website: https://www.mjhlifesciences.com/

ASSUMPTION: MJH Life Sciences® is a well-established company with a strong reputation in the healthcare media industry. The company values innovation, collaboration, and a passion for winning, making it an attractive place for driven and entrepreneurial professionals.

📊 Role Analysis

Career Level: Senior-level, with the opportunity to lead and shape the PR division and drive business growth.

Reporting Structure: This role reports directly to the CEO and works closely with cross-functional teams across marketing, sales, editorial, and other business units.

Work Arrangement: Hybrid work schedule, with 2 days on-site and 3 days remote.

Growth Opportunities:

• Leading and growing the PR division, with the potential to expand the team and take on additional responsibilities.
• Driving business growth through strategic PR initiatives and sales strategies, with the opportunity to make a measurable impact on the company's success.
• Collaborating with cross-functional teams to ensure alignment of PR initiatives with broader company objectives and sales targets, offering opportunities for learning and growth within the organization.

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a real impact on the company's success and advance their career within the organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities and amenities.

Office Location(s): 2 Clarke Dr, Suite 100, Cranbury, New Jersey 08512, US

Geographic Context:

• Cranbury, New Jersey, is a small town located in Middlesex County, approximately 45 miles south of New York City and 50 miles northeast of Philadelphia.
• The area offers a mix of urban and suburban living, with easy access to major cities, beaches, and outdoor recreation opportunities.
• The office is conveniently located near major highways and public transportation, making it easily accessible for both on-site and remote workers.

Work Schedule: Full-time, with a hybrid work schedule (2 days on-site, 3 days remote).

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess cultural fit and basic qualifications.
• In-depth interview with the CEO to discuss the role, responsibilities, and career growth opportunities.
• Final interview with key stakeholders to assess fit within the team and broader organization.

Key Assessment Areas:

• Strategic thinking and business acumen, with a focus on business development and sales.
• Communication and leadership skills, with the ability to influence decision-makers and close deals.
• Cultural fit and alignment with the company's values and mission.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience in PR, business development, and sales, with a focus on measurable results and achievements.
• Prepare for behavioral interview questions that assess your problem-solving skills, leadership style, and ability to work collaboratively in a fast-paced environment.
• Research the company and industry to demonstrate your understanding of the role and your enthusiasm for the opportunity.

ATS Keywords: Public Relations, Business Development, Sales Leadership, Client Relationship Management, Team Leadership, Media Relations, Strategic Thinking, Communication Skills, Negotiation Skills, Influencing Skills, Networking, Entrepreneurial Mindset, Innovation, Collaboration, Accountability, Results-Driven

ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, communication, and leadership skills, as well as their cultural fit and alignment with the company's values and mission.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot)
• Project management tools (e.g., Asana, Trello)
• PR and media monitoring tools (e.g., Muck Rack, Agility PR Solutions)

ASSUMPTION: The ideal candidate will have experience with relevant PR, sales, and project management tools, as well as a willingness to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Service Focused
• Passion for Winning
• Innovation
• Respect
• Integrity
• Teamwork

Work Style:

• Collaborative and entrepreneurial, with a focus on driving results and growth.
• Fast-paced and dynamic, with a strong emphasis on accountability and innovation.
• Data-driven and strategic, with a focus on continuous improvement and optimization.

Self-Assessment Questions:

• Do you thrive in a fast-paced, entrepreneurial environment, and are you comfortable with ambiguity and change?
• Are you a strong communicator and leader, with the ability to influence decision-makers and close deals?
• Do you have a proven track record in driving sales growth through strategic PR initiatives and innovative sales strategies?
• Are you comfortable working collaboratively with cross-functional teams to ensure alignment of PR initiatives with broader company objectives and sales targets?

ASSUMPTION: MJH Life Sciences® values a strong work ethic, a passion for winning, and a commitment to continuous learning and improvement. The ideal candidate will be a self-starter with a strategic mindset, excellent communication skills, and a proven track record in driving sales growth through strategic PR initiatives and innovative sales strategies.

⚠️ Potential Challenges

• Balancing the dual role of PR strategy and business development, requiring strong time management and prioritization skills.
• Managing a high-performing PR team, with a focus on fostering a culture of collaboration, accountability, and innovation.
• Adapting to a fast-paced, entrepreneurial environment with a strong emphasis on accountability and results-driven performance.
• Navigating the competitive healthcare media landscape, with a focus on identifying and capitalizing on new business opportunities.

ASSUMPTION: The ideal candidate will be comfortable with ambiguity and change, with strong time management and prioritization skills, and a proven track record in driving sales growth through strategic PR initiatives and innovative sales strategies.

📈 Similar Roles Comparison

• Unlike traditional PR roles, this position places a strong emphasis on business development and sales, requiring a unique blend of strategic thinking, communication, and leadership skills.
• Within the healthcare media industry, this role offers a unique opportunity to lead and shape the PR division while driving business growth through strategic PR initiatives and innovative sales strategies.
• Career-wise, this role offers significant growth opportunities for the right candidate, with the potential to advance their career within the organization and make a real impact on the company's success.

ASSUMPTION: This role is well-suited for driven and entrepreneurial professionals with a strong track record in PR, business development, and sales, looking to make a measurable impact on the company's success and advance their career within the organization.

📝 Sample Projects

• Developing and executing a comprehensive PR strategy to enhance MJH Life Sciences' reputation and visibility within the healthcare industry, with a focus on driving measurable results and business growth.
• Identifying and pursuing new business opportunities through strategic networking, targeted outreach, and innovative sales strategies, with a focus on expanding the company’s portfolio of services and client base.
• Managing client relationships and cultivating new business prospects, with a focus on building strong, long-lasting relationships that drive business growth and enhance the company's reputation within the industry.

ASSUMPTION: These sample projects highlight the strategic and entrepreneurial nature of the role, with a strong focus on driving measurable results and business growth through strategic PR initiatives and innovative sales strategies.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for the PR division and how this role fits into that strategy?
• How does the company support the growth and development of its employees, particularly in this role?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure success for this role, and what are the key performance indicators (KPIs) that will be used to track progress?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: These key questions are designed to assess the company's long-term vision for the role, the support and resources available for the candidate's success, and the company's approach to work-life balance and employee development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the MJH Life Sciences careers page.
• Tailor your resume and cover letter to highlight your relevant experience in PR, business development, and sales, with a focus on measurable results and achievements.
• Prepare for behavioral interview questions that assess your problem-solving skills, leadership style, and ability to work collaboratively in a fast-paced environment.
• Research the company and industry to demonstrate your understanding of the role and your enthusiasm for the opportunity.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.