🔹 Job Title: Public Relations Manager
🔹 Company: JD.com
🔹 Location: London, the United Kingdom
🔹 Job Type: On-site
🔹 Category: Transportation, Logistics, Supply Chain and Storage
🔹 Date Posted: 2025-07-14
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset and strong communication skills to effectively manage global PR campaigns and coordinate with diverse teams.
✅ Develop and implement a global online and offline public relations campaign strategy that aligns with JD.com’s business goals and brand values.
✅ Lead and manage PR activities, including media outreach, press releases, PR events, and speaking opportunities for executives.
✅ Oversee the creation of PR content, ensuring it is consistent, timely, and impactful across different regions and cultures.
✅ Monitor global online and offline media coverage, analyze PR campaign performance, and provide strategic recommendations based on data-driven insights.
✅ Collaborate with marketing, investor relations, and other departments to ensure integrated communications and brand consistency.
✅ Provide PR guidance and support for product launches, corporate initiatives, and partnerships in multiple markets.
✅ Stay abreast of global trends, industry challenges, and opportunities to position JD.com as a thought leader and innovator in the e-commerce space.
ASSUMPTION: This role requires a proactive approach to staying informed about industry trends and a data-driven mindset to continuously improve PR strategies.
Education: Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
Experience: At least 5 years of experience in public relations, with a proven track record in managing global PR campaigns.
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in the e-commerce or retail industry may have a competitive advantage in understanding JD.com's business and market landscape.
Salary Range: £60,000 - £80,000 per year (Based on industry standards for a Public Relations Manager role with 5-10 years of experience in London)
Benefits:
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
Industry: JD.com operates in the e-commerce and logistics sectors, with a focus on supply chain innovation and excellence.
Company Size: JD.com has over 10,000 employees, providing a large and diverse work environment.
Founded: JD.com was founded in 1998 and has since grown into a leading global e-commerce and logistics company.
Company Description:
Company Specialties:
Company Website: https://corporate.jd.com/
ASSUMPTION: JD.com's diverse business portfolio and global presence offer unique opportunities for career growth and development.
Career Level: This role is a mid-level management position, requiring strategic thinking and leadership skills.
Reporting Structure: The Public Relations Manager will report directly to the Head of Global PR and work closely with various departments, including marketing, investor relations, and business units.
Work Arrangement: This role is on-site, with a requirement to travel internationally as needed.
Growth Opportunities:
ASSUMPTION: Successful candidates will have the opportunity to grow both personally and professionally within JD.com's dynamic and challenging work environment.
Office Type: JD.com's London office is a modern and collaborative workspace, fostering innovation and creativity.
Office Location(s): London, the United Kingdom
Geographic Context:
Work Schedule: Full-time (40 hours per week), with flexibility for international travel as required.
ASSUMPTION: The diverse and multicultural nature of London's business environment will provide unique challenges and opportunities for the successful candidate.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Global PR, Public Relations, Media Relations, Digital PR, Strategic Planning, Cross-Cultural Communication, E-commerce, Logistics, JD.com
ASSUMPTION: JD.com's interview process is designed to assess the candidate's strategic thinking, communication skills, and cultural fit within the company's global PR team.
ASSUMPTION: The successful candidate will be comfortable using a range of tools and technologies to manage global PR campaigns and collaborate with diverse teams.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: JD.com values candidates who are customer-focused, innovative, and committed to continuous learning and improvement.
ASSUMPTION: The successful candidate will be able to navigate these challenges effectively, leveraging their strategic thinking, communication skills, and cultural adaptability.
ASSUMPTION: Candidates should consider how their experience and skills align with the unique requirements and opportunities presented by this global PR role at JD.com.
ASSUMPTION: These sample projects illustrate the strategic and cross-cultural nature of the role, requiring candidates to demonstrate their ability to manage complex global PR campaigns.
ASSUMPTION: These interview questions are designed to help candidates understand the role's context, JD.com's culture, and the expectations for success in this position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.