📌 Core Information
🔹 Job Title: Public Relations Manager
🔹 Company: PCL Construction
🔹 Location: Denver, Colorado, United States
🔹 Job Type: On-site
🔹 Category: Construction
🔹 Date Posted: May 2, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving an integrated media relations strategy to strengthen PCL’s brand and support business objectives.
- Leading communication plans, overseeing complex events, and developing crisis communication strategies.
- Collaborating with executives and providing strategic counsel.
- Managing a team of entry-level to intermediate communications professionals.
- Creating, executing, and managing a communications plan and participating in national or divisional planning.
ASSUMPTION: This role requires a high level of strategic thinking, strong communication skills, and the ability to manage multiple projects and teams.
📋 Key Responsibilities
✅ Leads strategic communication plans and ensures they are measurable. Evaluates effectiveness and identifies and manages risks and opportunities of projects. Leads implementation, evaluation, and measurement of communications initiatives.
✅ Oversees and supports high-risk, complex events, and facilitates buy-in at the executive level to ensure their successful completion. Provides strategic counsel and oversight on major events and ensures alignment with business goals.
✅ Communicates complex items through written communication that is tailored to the right audience. Provides recommendations on the appropriate communication medium, highlights potential audience sensitivities, and recommends potential mitigating solutions.
✅ Develops communication strategies during crises, provides recommended solutions, and collaborates with executives.
✅ Provides oversight and approval for social media initiatives and potential risk mitigation.
✅ Considers economic, social, political, environmental, and technological developments to inform communication strategies.
✅ Reviews appropriateness of visual communications and ensures they are in line with business needs.
✅ Creates brand strategy and positive perception of PCL in the marketplace through strategic storytelling.
✅ Provides superior editing and proofreading support. Reviews content for sensitivities.
ASSUMPTION: This role involves a mix of strategic planning, day-to-day execution, and crisis management, requiring adaptability and strong communication skills.
🎯 Required Qualifications
Education: Postsecondary degree or diploma in marketing, communications, journalism, or equivalent.
Experience: 10 years of progressive experience in communications including a minimum of 3 years of experience in a supervisory capacity.
Required Skills:
- Strategic storytelling
- Media relations
- Crisis communication
- Editing
- Proofreading
- Communication strategy
- Brand strategy
- Data analytics
- Team management
- Event management
- Risk management
- Audience sensitivity
- Social media oversight
- Strategic counsel
- Problem-solving
- Influencing
Preferred Skills:
- Experience in the construction industry
- Bilingual or multilingual skills
ASSUMPTION: While industry-specific experience is not required, it would be beneficial for understanding PCL's unique needs and challenges.
💰 Compensation & Benefits
Salary Range: $119,000 - $135,000 per annum, based on experience and qualifications.
Benefits:
- Employee Share Purchase Offering
- Discretionary Annual Performance Bonus
- Comprehensive Benefits & Wellness Programs
- Retirement Plan Plus Matching
- Career Development Programs
Working Hours: Full-time, with generous flexibility
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Public Relations Manager role in the Denver area with the given experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Construction. PCL is one of the largest construction companies in North America, specializing in buildings, civil infrastructure, and heavy industrial construction.
Company Size: 1,001-5,000 employees. As a large company, PCL offers numerous opportunities for career growth and development.
Founded: 1906. PCL has a long history and established reputation in the construction industry.
Company Description:
- PCL is a group of independent construction companies that operate across Canada, the United States, the Caribbean, and Australia.
- The company is 100% employee-owned, fostering a culture of ownership and commitment among its employees.
- PCL is known for its innovative approach to construction, using technology and sustainable practices to deliver high-quality projects.
Company Specialties:
- BUILDINGS CONSTRUCTION
- CIVIL INFRASTRUCTURE CONSTRUCTION
- HEAVY INDUSTRIAL CONSTRUCTION
Company Website: http://www.pcl.com
ASSUMPTION: PCL's large size and extensive history provide stability and opportunities for growth, while its employee-owned structure fosters a unique company culture.
📊 Role Analysis
Career Level: Mid to Senior-level management role, with the potential for further growth within the communications department or the broader organization.
Reporting Structure: This role reports directly to the Vice President of Communications and works closely with executives across various departments.
Work Arrangement: On-site, with generous flexibility. This role requires a presence in the Denver office but offers flexibility for remote work as needed.
Growth Opportunities:
- Advancement within the communications department, such as a Director or Vice President role.
- Expansion into other areas of the business, such as project management or business development.
- Opportunities to work on high-profile projects and gain experience in various aspects of communications.
ASSUMPTION: This role offers significant growth potential within a large, established organization, with opportunities to expand skills and advance one's career.
🌍 Location & Work Environment
Office Type: Corporate office environment with a collaborative and professional atmosphere.
Office Location(s): 2000 South Colorado Boulevard, Tower Two, Suite 500, Denver, CO 80222, US
Geographic Context:
- Denver is a vibrant city with a strong job market and numerous cultural attractions.
- The office is located in the Cherry Creek neighborhood, offering easy access to amenities and public transportation.
- The Denver office is one of PCL's major hubs, providing ample opportunities for collaboration and networking.
Work Schedule: Full-time, with flexible hours and the opportunity to work remotely as needed.
ASSUMPTION: The Denver office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager and potential team members to discuss the role and company in more detail.
- Final interview with the Vice President of Communications to discuss career growth opportunities and next steps.
Key Assessment Areas:
- Communication skills, both written and verbal.
- Strategic thinking and problem-solving abilities.
- Cultural fit and alignment with PCL's values and mission.
- Experience managing teams and overseeing complex projects.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Include examples of your work, such as press releases, media coverage, or crisis communication plans.
- Prepare questions to ask during the interview to demonstrate your interest in the role and company.
ATS Keywords: Strategic storytelling, media relations, crisis communication, editing, proofreading, communication strategy, brand strategy, data analytics, team management, event management, risk management, audience sensitivity, social media oversight, strategic counsel, problem-solving, influencing, construction industry, PCL Construction
ASSUMPTION: PCL's hiring process is designed to assess communication skills, strategic thinking, and cultural fit, with a focus on finding the best candidate for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Cision (media monitoring and analytics platform)
- Hootsuite (social media management platform)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with industry-standard communication and project management tools.
👔 Cultural Fit Considerations
Company Values:
- Safety: PCL prioritizes the safety of its employees and the public above all else.
- Integrity: The company conducts its business with honesty, fairness, and respect for all stakeholders.
- Quality: PCL is committed to delivering high-quality projects that meet or exceed client expectations.
- Innovation: The company encourages creativity and continuous improvement in all aspects of its operations.
- Sustainability: PCL is committed to minimizing its environmental impact and promoting sustainable practices in its projects.
Work Style:
- Collaborative: PCL fosters a team-oriented work environment where employees support and learn from one another.
- Dynamic: The company operates in a fast-paced and ever-changing industry, requiring adaptability and resilience.
- Professional: PCL maintains a high standard of professionalism in all aspects of its operations.
Self-Assessment Questions:
- Do I share PCL's commitment to safety and prioritize it in my decision-making?
- Am I comfortable working in a dynamic and fast-paced environment, and do I have the adaptability to thrive in it?
- Do I have strong communication skills and the ability to influence others, both internally and externally?
ASSUMPTION: PCL's culture values safety, integrity, quality, innovation, and sustainability, with a focus on collaboration, professionalism, and adaptability.
⚠️ Potential Challenges
- Managing high-risk, complex events and crisis communication situations may be stressful and require quick decision-making.
- Working in a large organization may present bureaucratic challenges and require navigating complex internal structures.
- PCL's on-site work arrangement may require commuting and may not offer the same flexibility as remote work.
- Denver's cost of living is higher than the national average, which may impact housing and other expenses.
ASSUMPTION: While PCL offers numerous opportunities and benefits, this role may present unique challenges that require strong communication skills, adaptability, and resilience.
📈 Similar Roles Comparison
- Compared to other Public Relations Manager roles, this position offers a broader range of responsibilities and the opportunity to work on high-profile projects in the construction industry.
- PCL's size and industry-specific focus provide unique opportunities for career growth and development within the communications department and the broader organization.
- As a mid to senior-level management role, this position offers significant growth potential, with opportunities to advance within the communications department or expand into other areas of the business.
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the industry, with a focus on PCL's size, industry-specific focus, and growth potential.
📝 Sample Projects
- Developing and executing a comprehensive communication strategy for a high-profile construction project, including media outreach, stakeholder engagement, and crisis communication planning.
- Managing a team of communications professionals to coordinate and execute a major industry event, ensuring alignment with business goals and maximizing brand exposure.
- Creating and implementing a social media strategy to enhance PCL's online presence and engage with key stakeholders, including clients, partners, and the public.
ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the Public Relations Manager role at PCL, requiring strong communication skills, strategic thinking, and team management abilities.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the communications department?
- How does PCL support the professional development and growth of its employees?
- What are the most significant challenges facing the construction industry, and how does PCL approach them from a communications perspective?
- How does PCL measure the success of its communication initiatives, and what metrics are most important for this role?
- What opportunities are there for growth and advancement within the communications department and the broader organization?
ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and provides valuable insights into PCL's culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight relevant experience and skills for this role, including specific examples of your work in strategic storytelling, media relations, and crisis communication.
- Prepare a portfolio or examples of your work, showcasing your ability to create, execute, and manage communication plans and oversee complex events.
- Follow up with PCL's hiring team one week after submitting your application to inquire about your application status and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
