📌 Core Information
🔹 Job Title: Public Relations Supervisor
🔹 Company: Lalamove
🔹 Location: Manila, Philippines
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing PR strategies to enhance brand visibility
- Writing engaging PR articles and corporate communications
- Building and maintaining relationships with media, agencies, and corporate partners
- Monitoring and addressing PR issues that may impact the brand
ASSUMPTION: This role requires a strategic mindset, strong writing skills, and the ability to build and maintain effective relationships with various stakeholders.
📋 Key Responsibilities
✅ Longform and Corporate Communications Writing: Write PR articles for seeding to traditional and online media. Craft corporate communications or brand statements as requested by media and other partners.
✅ Strategy & Campaign Development: Identify the best communication projects to maximize exposure and delivery of messages for long-term or tactical objectives.
✅ Representation and Relationship Building: Identify partnership opportunities that maximize media exposure, such as brand ambassadorships, KOLs, or CSR activities.
✅ PR Issues Monitoring: Routinely create or manage online scans for possible issues or complaints connected to the brand and recommend dispositions should the issue have a branding impact.
ASSUMPTION: This role requires a proactive approach to identifying and addressing potential PR issues and opportunities.
🎯 Required Qualifications
Education: Bachelor’s Degree in Marketing, Advertising, Communications, or any related field
Experience: At least five (5) years of work experience in Public Relations and two (2) years in a leadership capacity
Required Skills:
- Excellent long-form and tactical media statement writing skills
- Excellent organizational and planning skills, connecting plans to single objectives
- Able to maintain relationships with media, agencies, and corporate partners for brand-building efforts
- Agility to craft media statements on demand
Preferred Skills:
- Experience in the logistics or tech industry
- Fluency in local languages (Tagalog, Filipino)
ASSUMPTION: Candidates with industry-specific experience and local language fluency may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: PHP 60,000 - 90,000 per month (Based on industry standards for a PR Supervisor role in Manila)
Benefits:
- Health insurance
- Dental and vision coverage
- Retirement plan
- Employee discounts on Lalamove services
Working Hours: Full-time (40 hours/week), Monday - Friday, 9:00 AM - 6:00 PM (with a 1-hour lunch break)
ASSUMPTION: Salary range is estimated based on industry standards for a PR Supervisor role in Manila. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Lalamove operates in the on-demand delivery and logistics tech industry, connecting people, vehicles, freight, and roads to move things that matter.
Company Size: Lalamove has 1,001-5,000 employees globally, with a significant presence in Asia and Latin America.
Founded: Lalamove was founded in Hong Kong in 2013 and has since expanded to 14 markets across Asia, Latin America, and EMEA.
Company Description:
- Lalamove is an on-demand delivery platform that empowers communities by making delivery fast, simple, and affordable.
- The company seamlessly connects people, vehicles, freight, and roads to move things that matter and bring benefits to local communities.
- Lalamove offers a wide fleet of delivery vehicles operated by professional driver partners, serving individuals, small businesses, and corporations.
Company Specialties:
- Mobile app development
- Internet and transportation technologies
- Logistics and supply chain management
Company Website: www.lalamove.com
ASSUMPTION: Lalamove's rapid growth and expansion present exciting opportunities for career development and growth within the company.
📊 Role Analysis
Career Level: This role is at the supervisory level, requiring strategic thinking, leadership, and strong communication skills.
Reporting Structure: The Public Relations Supervisor will report directly to the Head of Public Relations or a similar role.
Work Arrangement: This role requires on-site work at Lalamove's office in Manila, with the possibility of occasional remote work for approved tasks.
Growth Opportunities:
- Potential career progression to a Manager or Director-level role within the PR department
- Opportunities to work on cross-functional projects and gain exposure to other aspects of the business
- Possibility to relocate to other Lalamove markets as the company continues to expand
ASSUMPTION: Lalamove's fast-paced and dynamic environment offers ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Lalamove's Manila office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 4th floor, Tower 2, PITX, 1 Kennedy Road, Barangay Tambo, Paranaque City, Manila, Philippines
Geographic Context:
- Manila is the capital and most populous city of the Philippines, with a vibrant and diverse culture.
- The city is known for its rich history, bustling nightlife, and delicious food scene.
- Manila offers a mix of urban and suburban living, with numerous shopping centers, parks, and entertainment options nearby.
Work Schedule: The work schedule is generally Monday to Friday, 9:00 AM - 6:00 PM, with a 1-hour lunch break. Occasional weekend or evening work may be required for events or crises.
ASSUMPTION: Lalamove's Manila office provides a dynamic and engaging work environment that encourages collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the PR team or other stakeholders
Key Assessment Areas:
- Writing and communication skills
- Strategic thinking and planning
- Relationship-building and networking abilities
- Cultural fit and alignment with Lalamove's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Provide specific examples of your PR campaigns, writing samples, or other relevant work to demonstrate your qualifications.
- Research Lalamove's company culture and values to ensure a strong fit and alignment with your personal beliefs and work style.
ATS Keywords: Public Relations, PR Strategy, Campaign Development, Media Relations, Corporate Communications, Brand Building, Longform Writing, Media Statements, Issue Monitoring, Relationship Building, Leadership, Planning, Organizational Skills
ASSUMPTION: Lalamove's recruitment process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets)
- Social media platforms (Facebook, Twitter, Instagram, LinkedIn)
- PR and media monitoring tools (e.g., Mention, Brand24, Hootsuite)
ASSUMPTION: Familiarity with industry-standard PR and communication tools is expected, but specific software or platform experience may not be required.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Empowering communities
- Integrity and trust
- Continuous learning and improvement
- Collaboration and teamwork
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration and teamwork
- Openness to feedback and continuous learning
- Adaptability and resilience in the face of change
Self-Assessment Questions:
- How do you embody Lalamove's core values in your daily work?
- Can you provide an example of a time when you had to adapt to a significant change in your role or the industry?
- How do you approach building and maintaining relationships with diverse stakeholders, such as media, partners, and internal teams?
ASSUMPTION: Lalamove seeks candidates who align with their company values and can thrive in their dynamic and collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in the company's growth and expansion
- Navigating the unique cultural landscape and media environment in the Philippines
- Balancing the demands of internal stakeholders and external partners
ASSUMPTION: Successful candidates will be able to manage multiple priorities, adapt to change, and navigate complex stakeholder relationships effectively.
📈 Similar Roles Comparison
- Compared to a PR Manager role, this position requires more hands-on writing and less strategic oversight.
- In the Philippines, PR roles may require additional focus on local media and cultural nuances.
- Career progression in Lalamove may involve moving to other markets or taking on more strategic responsibilities.
ASSUMPTION: Candidates should consider the unique aspects of this role and how it fits with their career goals and personal preferences.
📝 Sample Projects
- Developing and executing a PR campaign to launch a new Lalamove service or feature
- Writing a series of long-form articles for a corporate blog or industry publication
- Managing a PR crisis or issue, such as a negative media article or social media backlash
ASSUMPTION: Sample projects should demonstrate the candidate's ability to handle the key responsibilities and required qualifications for this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the broader PR department?
- How does Lalamove support the professional development and growth of its employees?
- Can you provide an example of a successful PR campaign or initiative at Lalamove, and what made it effective?
- What are the most significant challenges facing the PR department in the next 12 months, and how can this role address them?
- How does Lalamove approach work-life balance, and what resources are available to support employees' well-being?
ASSUMPTION: Interview questions should focus on understanding the role's responsibilities, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your PR campaigns, writing samples, or other relevant work to demonstrate your qualifications.
- Research Lalamove's company culture and values to ensure a strong fit and alignment with your personal beliefs and work style.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
