π Core Information
πΉ Job Title: Publicity & Marketing Assistant (Hybrid)
πΉ Company: Penguin Random House LLC
πΉ Location: New York, New York, United States
πΉ Job Type: Full-Time, Hybrid (3 days on-site)
πΉ Category: Publishing
πΉ Date Posted: May 20, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site (3 days per week) with commutable distance to New York office
π Job Overview
Key aspects of this role include:
- Supporting both publicity and marketing teams for Ten Speed Press and Clarkson Potter
- Gaining experience in publicity and marketing for lifestyle, design, and cookbook genres
- Working closely with various departments, including Editorial, Sales, and Design
- Proactive self-starter with excellent communication skills and a passion for learning
- Hybrid role with in-office responsibilities for 3 days per week
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to build a career in publishing, with a focus on publicity and marketing for lifestyle and design books.
π Key Responsibilities
Publicity:
- Assist with the coordination and execution of publicity campaigns, including media outreach, author events, and online promotions
- Create and maintain detailed interview itineraries and tour schedules, coordinate travel, and make other arrangements
- Draft and copyedit press materials, such as press releases, pitch and galley letters, author bios, Q&As, and social media posts
- Coordinate media mailings and fulfill review copy requests
- Track, report, and archive media hits
- Respond to emails and calls from media, authors, and booksellers
- Schedule interviews for assigned authors
Marketing:
- Assist with the creation of marketing materials, such as digital assets and sell sheets
- Coordinate and fulfill promotional book mailings each season
- Coordinate title-specific campaigns
- Assist with market research
- Maintain marketing asset libraries and databases
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to multitask and prioritize in a fast-paced environment.
π― Required Qualifications
Education: Bachelor's degree in a related field (e.g., Communications, English, Marketing, or a related field) or equivalent experience
Experience: Prior office or internship experience preferred
Required Skills:
- Excellent written and verbal communication skills
- Strong organizational and time-management skills
- Familiarity with social media platforms and digital marketing tools
- Ability to multitask and prioritize
- Strong attention to detail and accuracy
- Ability to work independently and as part of a team
- Ability to take initiative and problem-solve creatively
Preferred Skills:
- Fluency in a second language
- Experience with publishing software or tools
- Knowledge of the publishing industry
ASSUMPTION: Candidates with relevant experience in office environments and a genuine interest in publicity and marketing for lifestyle and design books will be most successful in this role.
π° Compensation & Benefits
Salary Range: $51,000 - $60,000 per year (based on industry standards for entry-level publishing roles in New York City)
Benefits:
- Medical/Prescription drug insurance
- Dental
- Vision
- Health Care/Dependent Care Flexible Spending Account
- Health Savings Account
- Pre-Tax and Roth 401(k)
- Short and Long-Term Disability Insurance
- Life/AD&D Insurance
- Commuter Benefits
- Student Loan Repayment Program
- Educational Assistance
- Generous paid time off
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level publishing roles in New York City. Actual compensation may vary based on the candidate's relevant experience and qualifications.
π Applicant Insights
π Company Context
Industry: Book and Periodical Publishing
Company Size: Large (1,001-5,000 employees)
Founded: 1935 (Penguin Random House was founded in 1935, with Penguin Books established in 1935 and Random House in 1927. The two companies merged in 2013 to form Penguin Random House.)
Company Description:
- Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom, and many other regions around the world
- It is committed to quality, excellence in execution, and innovation throughout the entire publishing process
- The company publishes the best books in every genre and subject for all ages, working with a vibrant and diverse international community of nearly 300 publishing brands and imprints
Company Specialties:
- Publishing books in various genres, including fiction, non-fiction, children's, and educational materials
- Working with a wide range of authors, from debut authors to established bestsellers
- Providing comprehensive benefits and opportunities for professional growth and development
Company Website: http://www.penguinrandomhouse.com/
ASSUMPTION: Penguin Random House offers a dynamic and collaborative work environment, with opportunities for growth and development in the publishing industry.
π Role Analysis
Career Level: Entry-Level (0-2 years)
Reporting Structure: This role reports directly to the Publicity and Marketing Managers for Ten Speed Press and Clarkson Potter
Work Arrangement: Hybrid (3 days on-site per week, with the option to work remotely for 2 days per week)
Growth Opportunities:
- Gain experience in both publicity and marketing within the publishing industry
- Work closely with various departments, including Editorial, Sales, and Design
- Develop skills in media outreach, event planning, social media management, and more
- Potential for career advancement within the company, as Penguin Random House offers numerous opportunities for growth and development
ASSUMPTION: This role provides a comprehensive education in book publishing, with the potential for long-term career growth within the company.
π Location & Work Environment
Office Type: Hybrid (3 days on-site per week, with the option to work remotely for 2 days per week)
Office Location(s): 1745 Broadway, New York, NY 10019, United States
Geographic Context:
- New York City is a major publishing hub, with numerous publishing houses and opportunities for networking and professional development
- The office is located in Midtown Manhattan, with easy access to public transportation
- The city offers a wide range of cultural, entertainment, and dining options
Work Schedule: Full-time (40 hours per week), with flexible scheduling for remote work
ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing employees to enjoy the benefits of working from home while also having the opportunity to collaborate and learn in an office environment.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with additional team members or stakeholders
- Background check and offer
Key Assessment Areas:
- Communication skills (both written and verbal)
- Organizational skills and attention to detail
- Problem-solving and initiative
- Familiarity with social media platforms and digital marketing tools
- Understanding of the publishing industry and the role's responsibilities
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your passion for publicity and marketing, especially for lifestyle and design books
- Showcase your ability to multitask and prioritize in a fast-paced environment
- Prepare questions to ask during the interview, demonstrating your interest in the role and the company
ATS Keywords: Publicity, Marketing, Lifestyle Books, Design Books, Cookbooks, Media Outreach, Event Planning, Social Media Management, Publishing Industry, Entry-Level, Hybrid Work Arrangement
ASSUMPTION: Tailoring your application to highlight relevant experience and skills, and demonstrating your passion for the role and the company, will increase your chances of success in the application process.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Sheets, Slides)
- Social media platforms (e.g., Twitter, Facebook, Instagram)
- Digital marketing tools (e.g., Hootsuite, Buffer, Canva)
- Publishing software or tools (e.g., InDesign, Adobe Creative Suite)
ASSUMPTION: Familiarity with relevant tools and technologies is essential for success in this role, as they are used daily for various tasks and projects.
π Cultural Fit Considerations
Company Values:
- Quality: Committed to publishing the best books in every genre and subject for all ages
- Excellence in Execution: Dedicated to delivering high-quality products and services
- Innovation: Encourages creativity and continuous improvement in all aspects of the publishing process
Work Style:
- Collaborative: Works closely with various departments to support both publicity and marketing teams
- Dynamic: Operates in a fast-paced and ever-changing environment
- Adaptable: Able to multitask and prioritize in a constantly evolving workload
Self-Assessment Questions:
- How do your communication skills align with the company's commitment to quality and excellence in execution?
- How do your organizational skills and attention to detail contribute to a dynamic and collaborative work environment?
- How do your problem-solving and initiative skills enable you to adapt to a constantly evolving workload?
ASSUMPTION: Assessing your fit with the company's values and work style will help you determine if this role is the right fit for you and increase your chances of success in the application process.
β οΈ Potential Challenges
- Working in a fast-paced and ever-changing environment may be challenging for some individuals
- The role requires strong organizational skills, attention to detail, and the ability to multitask and prioritize
- The hybrid work arrangement may present challenges for those who prefer a fully remote or fully on-site work environment
- The role may require occasional weekend or evening work, depending on author events and other responsibilities
ASSUMPTION: Understanding the potential challenges of this role will help you determine if it is the right fit for you and prepare you for the demands of the position.
π Similar Roles Comparison
- This role is unique in that it offers experience in both publicity and marketing within the publishing industry
- Compared to other entry-level roles in publishing, this position provides a broader range of responsibilities and opportunities for growth and development
- Career paths in publishing can vary, with opportunities for advancement in publicity, marketing, editorial, sales, and other departments
ASSUMPTION: Understanding the unique aspects of this role and its potential career paths will help you make an informed decision about applying and pursuing a career in publishing.
π Sample Projects
- Coordinating a book tour for an author, including scheduling interviews, coordinating travel, and managing itineraries
- Creating and executing a social media campaign to promote a new book release, including developing content, scheduling posts, and analyzing performance
- Assisting with the planning and execution of a book launch event, including coordinating with vendors, managing RSVPs, and promoting the event through various channels
ASSUMPTION: Familiarizing yourself with sample projects related to the role's responsibilities will help you understand the day-to-day tasks and expectations of the position.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role support career growth and development within the company?
- What are the most rewarding aspects of working in publicity and marketing for lifestyle and design books?
- How does the company support work-life balance for employees in this role?
- What are the key priorities for the first 30, 60, and 90 days in this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview will demonstrate your interest in the role and the company, and provide you with valuable information to make an informed decision.
π Next Steps for Applicants
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.