📌 Core Information
🔹 Job Title: Recruitment Marketing Manager
🔹 Company: Uline
🔹 Location: Pleasant Prairie, WI (Corporate Headquarters)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 11, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing job board campaigns to attract top talent
- Analyzing data to uncover jobseeker trends and optimize recruitment strategy
- Collaborating with leaders to refine targeting strategies and optimize job board spend
- Guiding and developing a team of specialists to achieve Uline’s recruitment goals
ASSUMPTION: This role requires a balance of strategic thinking, data analysis, and team management skills. The ideal candidate will have experience in digital marketing or campaign management and be comfortable working with data to drive decision-making.
📋 Key Responsibilities
✅ Guide and develop a team of specialists to manage campaigns across multiple job board sites to achieve Uline’s recruitment goals
✅ Develop reporting systems and provide insights on recruitment advertising effectiveness
✅ Monitor and adjust campaigns and budgets based on performance metrics, hiring forecasts, and market trends
✅ Collaborate with leaders to refine targeting strategies and optimize job board spend
ASSUMPTION: This role involves a mix of strategic planning, data analysis, and team management. The ideal candidate will be comfortable working with data and have strong communication skills to collaborate effectively with leaders and team members.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, or a related field
Experience: 2+ years of Digital Marketing or Campaign Management experience
Required Skills:
- Excellent communication, organization, and multi-tasking skills with careful attention to detail
- Proficient in Microsoft Office and Google Analytics. PowerBI experience a plus!
Preferred Skills:
- Experience with PowerBI
- Familiarity with the shipping, industrial, or packaging industries
ASSUMPTION: While not explicitly stated, familiarity with the shipping, industrial, or packaging industries may be beneficial but is not required for this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (Based on industry standards for a Marketing Manager with 2-5 years of experience in the Midwest)
Benefits:
- Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
- Multiple bonus programs
- Paid holidays and generous paid time off
- Tuition Assistance Program that covers professional continuing education
Working Hours: Full-time, Monday through Friday, with some flexibility for team meetings and project deadlines
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager with 2-5 years of experience in the Midwest. Actual salary may vary based on factors such as performance, experience, and company financials.
📌 Applicant Insights
🔍 Company Context
Industry: Wholesale, specifically shipping, industrial, and packaging supplies
Company Size: 5,001-10,000 employees, providing a large, established environment with ample opportunities for growth and collaboration
Founded: 1980, with over 40 years of experience in the industry
Company Description:
- Uline is North America’s leading distributor of shipping, packaging, and industrial supplies
- Family-owned company committed to providing businesses with high-quality, in-stock products and exceptional customer service
- Dedicated team of employees working together to ensure fast, reliable delivery and legendary customer service
Company Specialties:
- Shipping supplies
- Janitorial products
- Retail products
- Material moving equipment
- Plastic bags
- Warehouse equipment
- Industrial supplies
- Shipping boxes
Company Website: http://www.uline.com
ASSUMPTION: Uline’s extensive product offerings and established presence in the industry provide a strong foundation for growth and success in this role.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the marketing department and the company as a whole
Reporting Structure: This role reports directly to the Director of Recruitment Marketing and oversees a team of specialists
Work Arrangement: On-site, with the opportunity to work remotely for specific projects or tasks, as needed
Growth Opportunities:
- Advancement within the marketing department, such as a promotion to Senior Recruitment Marketing Manager or another marketing role
- Expansion into other areas of the business, such as sales or operations
- Professional development through Uline’s Tuition Assistance Program
ASSUMPTION: This role offers significant opportunities for growth and development, both within the marketing department and the company as a whole.
🌍 Location & Work Environment
Office Type: Corporate headquarters, providing a professional and collaborative work environment
Office Location(s): Pleasant Prairie, WI (Corporate Headquarters)
Geographic Context:
- Pleasant Prairie is located in southeastern Wisconsin, approximately 30 miles north of Chicago, IL
- The area offers a mix of urban and suburban living, with easy access to cultural attractions, outdoor recreation, and entertainment options
- Wisconsin is known for its strong work ethic, Midwestern values, and high quality of life
Work Schedule: Full-time, with some flexibility for team meetings and project deadlines
ASSUMPTION: The corporate headquarters location provides a professional and collaborative work environment, with easy access to cultural attractions, outdoor recreation, and entertainment options.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the Recruitment Marketing team
- In-person or video interview with the Director of Recruitment Marketing and other team members
- Final interview with the hiring manager
Key Assessment Areas:
- Data analysis and interpretation skills
- Communication and presentation skills
- Team management and leadership skills
- Cultural fit and alignment with Uline’s values
Application Tips:
- Tailor your resume and cover letter to highlight your digital marketing or campaign management experience and any relevant industry experience
- Prepare for behavioral interview questions that focus on your problem-solving skills, team management experience, and ability to work with data
- Research Uline’s company culture and values to ensure a strong fit and alignment with your personal goals and work style
ATS Keywords: Digital Marketing, Campaign Management, Recruitment Marketing, Job Board Campaigns, Data Analysis, Team Management, Microsoft Office, Google Analytics, PowerBI
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on data analysis and team management skills. Applicants should be prepared to demonstrate their experience and expertise in these areas.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Analytics
- PowerBI (preferred)
- Job board platforms (e.g., Indeed, LinkedIn, Glassdoor)
ASSUMPTION: Familiarity with Microsoft Office Suite, Google Analytics, and PowerBI is essential for this role. Experience with job board platforms is also beneficial.
👔 Cultural Fit Considerations
Company Values:
- Customer Focus
- Integrity
- Teamwork
- Accountability
- Continuous Improvement
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and goal-oriented
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working with data to drive decision-making?
- Do you have a proven track record of achieving results and meeting goals?
- Are you adaptable and responsive to change?
ASSUMPTION: Uline values a strong work ethic, customer focus, and teamwork. Applicants should be prepared to demonstrate their alignment with these values and their ability to thrive in a collaborative, data-driven environment.
⚠️ Potential Challenges
- Managing a team of specialists with varying levels of experience and expertise
- Balancing strategic planning, data analysis, and team management responsibilities
- Adapting to changes in the recruitment landscape and job market trends
- Working with a limited budget and maximizing the impact of recruitment advertising spend
ASSUMPTION: This role presents unique challenges and opportunities for growth and development. Applicants should be prepared to manage a team, work with data, and adapt to changes in the recruitment landscape.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager or Campaign Manager position, with a focus on recruitment marketing and job board campaigns
- Unlike other marketing roles, this position requires a strong focus on data analysis and team management
- Career progression may include advancement within the marketing department or expansion into other areas of the business
ASSUMPTION: While this role shares similarities with other marketing positions, its focus on recruitment marketing and data analysis sets it apart. Applicants should be prepared to demonstrate their experience and expertise in these areas.
📝 Sample Projects
- Analyzing job board performance data to optimize recruitment advertising spend
- Developing and implementing a targeted recruitment marketing campaign to attract top talent
- Collaborating with leaders to refine targeting strategies and optimize job board spend
ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities associated with this role. Applicants should be prepared to discuss their experience with similar projects and how they have approached data analysis, strategic planning, and team management in the past.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the overall recruitment strategy?
- How does Uline support the professional development and growth of its employees?
- Can you provide an example of a successful recruitment marketing campaign and the data-driven approach that was taken?
- What are the key performance indicators (KPIs) used to measure the success of recruitment advertising campaigns, and how are they tracked and reported?
- How does Uline foster a culture of continuous improvement and innovation in its recruitment marketing efforts?
ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company culture. Applicants should be prepared to ask thoughtful, insightful questions that demonstrate their interest in and understanding of the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital marketing or campaign management experience and any relevant industry experience
- Prepare for behavioral interview questions that focus on your problem-solving skills, team management experience, and ability to work with data
- Research Uline’s company culture and values to ensure a strong fit and alignment with your personal goals and work style
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
