Referent*in PR & Fundraising (m/w/d)

📌 Core Information

🔹 Job Title: Referent*in PR & Fundraising (m/w/d)

🔹 Company: Technisches Landesmuseum MV

🔹 Location: Wismar, Mecklenburg-Western Pomerania, Germany

🔹 Job Type: Full-Time

🔹 Category: Museums, Historical Sites, and Zoos

🔹 Date Posted: 2025-05-21

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site (Hybrid, 3 days/week)

🚀 Job Overview

Key aspects of this role include:

• Strategic development and implementation of public communication and fundraising strategies for the museum.
• Stakeholder communication, media relations, and management of marketing campaigns.
• Collaboration with a dynamic team to shape a cultural institution and contribute to its growth.
• Opportunity to work in a hybrid environment with partial remote work options.

ASSUMPTION: This role requires a high level of strategic thinking, creativity, and strong communication skills to effectively manage public relations and fundraising efforts for the museum.

📋 Key Responsibilities

✅ Strategic development and implementation of public communication and fundraising strategies.

✅ Stakeholder communication and media relations, including analog and digital press work.

✅ Management of marketing campaigns and events, as well as the development of annual and thematic plans.

✅ Acquisition of touristic cooperations and control of communication measures.

✅ Development and implementation of a fundraising strategy, including the acquisition of third-party funds.

✅ Communication and support for funding members of the supporting association.

✅ Control and evaluation of fundraising measures.

ASSUMPTION: This role requires a strong focus on strategic planning, execution, and evaluation of both public relations and fundraising initiatives to achieve the museum's goals.

🎯 Required Qualifications

Education: Completed degree in marketing, communication, or a related field with a focus on art and cultural sciences.

Experience: Several years of experience in marketing and/or communication, preferably in the cultural sector.

Required Skills:

• Excellent communication skills in German and English (written and spoken).
• Strong knowledge of CMS systems (Contao).
• Proven experience in stakeholder management and third-party funding acquisition.
• Excellent strategic thinking and creativity.
• Team-oriented work style and ability to work in a dynamic environment.

Preferred Skills:

• Good knowledge of graphic design software.

ASSUMPTION: Candidates with a strong background in marketing, communication, and fundraising, as well as a passion for the cultural sector, will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €55,000 per year (based on experience and qualifications)

Benefits:

• Opportunity to shape a dynamic cultural institution.
• Interesting and challenging tasks.
• Agile team with short decision-making processes.
• Possibility of partial remote work.

Working Hours: Full-time (40 hours/week) with flexible hours and the possibility of partial remote work.

ASSUMPTION: The salary range is estimated based on the role, experience level, and location, and may vary depending on the candidate's qualifications and the museum's budget.

📌 Applicant Insights

🔍 Company Context

Industry: Museums, Historical Sites, and Zoos. The Technisches Landesmuseum MV is one of the largest museums in Mecklenburg-Western Pomerania, focusing on technology and industry history.

Company Size: Small (11-50 employees). A small company size offers a closer-knit team and more opportunities for individual impact.

Founded: 2012. The museum has been operating for over a decade, providing stability and a proven track record.

Company Description:

• Offers interactive exhibits focused on the four elements: fire, water, earth, and air.
• Serves as an extracurricular learning center and partner within the "Kinder Forschen" foundation.
• Hosts various events and exhibitions throughout the year.

Company Specialties:

• Technik (Technology)
• Wissenschaft (Science)
• Technikgeschichte (Technical History)
• and Mecklenburg-Vorpommern (Mecklenburg-Western Pomerania)

Company Website: www.tlm-mv.de

ASSUMPTION: The museum's focus on technology and industry history, along with its commitment to education and community engagement, makes it an attractive workplace for candidates interested in the cultural sector.

📊 Role Analysis

Career Level: Mid-level. This role requires several years of experience in marketing and communication, as well as a strong understanding of fundraising strategies.

Reporting Structure: The role reports directly to the museum's management team and collaborates with various departments to achieve the museum's goals.

Work Arrangement: Hybrid (3 days/week on-site, 2 days/week remote). This arrangement offers flexibility and a balance between collaboration and independent work.

Growth Opportunities:

• Potential to advance within the museum's management team or take on additional responsibilities as the institution grows.
• Opportunity to gain experience in both public relations and fundraising, expanding the candidate's skill set.
• Chance to contribute to the museum's strategic development and help shape its future.

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in the cultural sector and gain experience in both public relations and fundraising.

🌍 Location & Work Environment

Office Type: Museum setting with a focus on technology and industry history.

Office Location(s): Wismar, Mecklenburg-Western Pomerania, Germany. The museum is located in the historic city of Wismar, offering a unique work environment and easy access to local amenities.

Geographic Context:

• Wismar is a coastal city in northern Germany, known for its well-preserved historic architecture and vibrant cultural scene.
• The region offers a high quality of life, with a mix of urban and rural environments, as well as easy access to nature and outdoor activities.
• Mecklenburg-Western Pomerania is a German state known for its beautiful landscapes, historic cities, and rich cultural heritage.

Work Schedule: Full-time (40 hours/week) with flexible hours and the possibility of partial remote work.

ASSUMPTION: The museum's location in Wismar offers a unique and engaging work environment, with easy access to local cultural attractions and a high quality of life.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screening to discuss qualifications and fit for the role.
• On-site interview with the museum's management team to assess skills and cultural fit.
• Final decision and job offer.

Key Assessment Areas:

• Communication skills and ability to work effectively with stakeholders.
• Strategic thinking and creativity in developing and implementing public relations and fundraising campaigns.
• Experience in marketing, communication, and fundraising, with a focus on the cultural sector.
• Cultural fit and alignment with the museum's mission and values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of the museum's mission and values, and explain how your background and skills make you a strong fit for the position.
• Prepare examples of your past work in public relations and fundraising to showcase your abilities during the interview.

ATS Keywords: Public Relations, Fundraising, Marketing, Stakeholder Management, Communication, Project Management, Teamwork, Creativity, Strategic Thinking, Trend Awareness, German Language, English Language, CMS Systems, Graphic Design

ASSUMPTION: The application process for this role is likely to be competitive, so it is essential to tailor your application materials and prepare thoroughly for the interview to demonstrate your qualifications and fit for the position.

🛠️ Tools & Technologies

• CMS Systems (Contao)
• Graphic Design Software (e.g., Adobe Creative Suite, Sketch, Figma)
• Project Management Tools (e.g., Asana, Trello, Microsoft Project)
• Communication and Collaboration Tools (e.g., Microsoft Office, Google Workspace, Slack)

ASSUMPTION: Familiarity with relevant tools and technologies is essential for success in this role, as they enable effective communication, collaboration, and project management.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation in developing and implementing public relations and fundraising campaigns.
• Strong communication skills and the ability to work effectively with stakeholders.
• Collaboration and teamwork to achieve the museum's goals.
• Adaptability and flexibility in a dynamic work environment.

Work Style:

• Strategic thinking and planning.
• Strong attention to detail and ability to manage multiple projects simultaneously.
• Proactive and self-motivated, with the ability to work independently as well as in a team.

Self-Assessment Questions:

• How do your communication skills and experience in stakeholder management make you a strong fit for this role?
• Can you provide examples of your past work in public relations and fundraising, and explain how these experiences have prepared you for this position?
• How do your personal values and work style align with the museum's mission and values?

ASSUMPTION: Cultural fit is crucial for success in this role, as it requires strong communication skills, collaboration, and adaptability in a dynamic work environment.

⚠️ Potential Challenges

• Balancing the demands of public relations and fundraising, which may require long hours and tight deadlines.
• Working in a small team with a limited budget, which may necessitate creative problem-solving and resourcefulness.
• Adapting to a hybrid work arrangement, which may require strong self-motivation and time management skills.
• Navigating the cultural landscape of a museum, which may involve working with diverse stakeholders and managing expectations.

ASSUMPTION: These challenges can be overcome with strong communication skills, strategic thinking, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on both public relations and fundraising, as well as its unique work environment within a museum setting.
• Industry-specific context: The cultural sector in Germany is highly competitive, with a strong emphasis on innovation, creativity, and effective communication.
• Career path comparison: This role offers growth potential within the museum's management team or the opportunity to take on additional responsibilities as the institution grows.

ASSUMPTION: This role offers a unique opportunity to gain experience in both public relations and fundraising within a museum setting, providing a strong foundation for a career in the cultural sector.

📝 Sample Projects

• Developing and implementing a comprehensive public relations and marketing campaign to promote a new exhibition or event.
• Securing third-party funding for a major museum project or initiative through targeted outreach and persuasive communication.
• Managing the museum's online presence and social media channels, including the creation and curation of engaging content.

ASSUMPTION: These sample projects provide a sense of the day-to-day responsibilities and challenges of the role, as well as the opportunity to make a significant impact on the museum's success.

❓ Key Questions to Ask During Interview

• Can you describe the museum's strategic goals for the next 1-3 years, and how this role contributes to their achievement?
• How does the museum support the professional development and growth of its employees, particularly in the areas of public relations and fundraising?
• Can you provide examples of successful public relations and fundraising campaigns implemented by the museum in the past, and what made them effective?
• How does the museum's management team collaborate and make decisions, and how does this role fit into that structure?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: These questions demonstrate your interest in the role and the museum's mission, as well as your commitment to understanding the expectations and requirements of the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your past work in public relations and fundraising to showcase your abilities during the interview.
• Follow up with the museum's hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.