Regional Commercial Marketing Manager AMEC

📌 Core Information

🔹 Job Title: Regional Commercial Marketing Manager AMEC

🔹 Company: Nexperia

🔹 Location: San Jose, Durham, Austin, Dallas

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: April 16, 2025

🔹 Experience Level: 3-5 years

🔹 Remote Status: On-site (with potential for hybrid work)

🚀 Job Overview

Key aspects of this role include:

• Defining and driving commercial engagement with customers and distribution partners to maximize revenue and ASP.
• Collaborating with marketing and sales teams to capture new opportunities and defend market share.
• Managing pricing strategy and execution, including quoting to distributors and end customers.
• Developing and maintaining a (Sub-)Region specific business development plan.
• Managing RFQs and planning, executing, and reviewing regular negotiations with end customers.

ASSUMPTION: This role requires a strategic thinker who can balance short-term profit optimization with long-term marketing and growth ambitions, and who can thrive in fast-paced market environments.

📋 Key Responsibilities

✅ Build and maintain a (Sub-)Region specific business development plan, focusing on end customer potentials (TAM/SAM/QSAM), application trends, and Marketing Lead generation.

✅ Engage with and develop end customers to increase Nexperia’s share of wallet, regularly review and improve existing business models, and increase Nexperia’s value offering by coordinating all service models.

✅ Manage the pricing strategy and execution in the region, including quoting to distributors and end customers.

✅ Manage RFQs and plan, execute, and review regular negotiations with end customers efficiently and effectively to grow our business.

✅ Create and manage the BGs sales channel strategy, including list price updates (MPP / DBC), incentive programs, and influencing terms & conditions of contracts.

✅ Collect and share price insights from the market (benchmarking) to support the business creation process.

✅ Collaborate with our Sales teams to follow up on Marketing & Sales Leads, plan new business opportunities in the Marketing Forecast, and convert leads to Sales.

ASSUMPTION: The role requires strong negotiation and decision-making skills, as well as excellent presentation and storytelling skills.

🎯 Required Qualifications

Education: Bachelor’s or master’s degree, preferably in Electrical Engineering, Business Administration, Marketing, or Economics.

Experience: Minimum 3-5 years of working experience as a marketer, analyst, or sales professional, preferably in the semiconductor industry or other B2B commodity industries.

Required Skills:

• Strong background in Marketing, tools, and methodologies (SWOT, CRM, Lead Management, Business Development).
• Excellent negotiation and decision-making skills.
• Excellent presentation and storytelling skills.
• Advanced knowledge of business intelligence tools, e.g., Spotfire or PowerBI or comparable.
• Excellent communication, presentation, and negotiation skills in English.
• Fluent in English.

Preferred Skills:

• Knowledge of semiconductor markets, customers, and/or supply chains.
• Intercultural awareness and ability to work in international teams.
• Eagerness to learn, adapt, and contribute in a fast-paced business environment.

ASSUMPTION: While not explicitly stated, a strong customer mindset and interest in global supply chains would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on industry standards for a Marketing Manager with 3-5 years of experience in the semiconductor industry).

Benefits:

• Health, dental, and vision insurance.
• 401(k) plan with company match.
• Paid time off (vacation, sick, and holidays).
• Employee assistance program.
• Tuition reimbursement.

Working Hours: Full-time (40 hours per week), with potential for flexible work arrangements.

ASSUMPTION: Salary range is estimated based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Nexperia operates in the semiconductor manufacturing industry, which is a crucial sector for various electronic devices and systems. The industry is characterized by rapid technological advancements and intense competition.

Company Size: Nexperia is a large company with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects but may also have a more structured work environment.

Founded: Nexperia was founded in 2016, following the spin-off from NXP Semiconductors. The company has since grown to become a leading expert in the development and production of essential semiconductors.

Company Description:

• Headquartered in the Netherlands, Nexperia serves a global customer base, shipping more than 100 billion products annually.
• The company serves various industries, including automotive, industrial, mobile, and consumer applications.
• Nexperia is committed to innovation, efficiency, sustainability, and stringent industry requirements, as evident in its extensive IP portfolio, expanding product range, and certifications to IATF 16949, ISO 9001, ISO 14001, and ISO 45001 standards.

Company Specialties:

• Technology, Electronics, Engineering, Discretes, Diode, Transistor, MOSFET, Logic, Automotive, ESD Protection, Mobile, Industry, Computing, Portable, Robotics, Manufacturing, Chip, Frontend, Semiconductors, Operations, IT, Hardware, Power MOSFET, and Analog.

Company Website: www.nexperia.com

ASSUMPTION: Nexperia's commitment to diversity and inclusion is reflected in its dedication to being an equal opportunity employer and its support for various employee resource groups.

📊 Role Analysis

Career Level: This role is at the mid-career level, requiring several years of experience in marketing or a related field. The position offers opportunities for growth and advancement within the company.

Reporting Structure: The Regional Marketing Manager reports directly to the Head of Marketing and works closely with other marketing teams, as well as sales teams.

Work Arrangement: The role is primarily on-site, with potential for hybrid work arrangements. The specific work arrangement may be discussed during the interview process.

Growth Opportunities:

• Progression to a senior marketing role or management position within the company.
• Expansion of responsibilities to cover additional regions or product lines.
• Development of leadership and management skills through mentoring and coaching opportunities.

ASSUMPTION: Growth opportunities may vary depending on individual performance, company needs, and market conditions.

🌍 Location & Work Environment

Office Type: Nexperia's offices are modern and collaborative workspaces, designed to facilitate teamwork and innovation.

Office Location(s): San Jose, Durham, Austin, and Dallas.

Geographic Context:

• San Jose is located in the heart of Silicon Valley, offering a vibrant tech industry and a diverse cultural scene.
• Durham, Austin, and Dallas are major cities in the United States, each with its unique characteristics and offerings.

Work Schedule: The role follows a standard full-time work schedule, with potential for flexible arrangements to be discussed during the interview process.

ASSUMPTION: The specific work arrangement may vary depending on individual needs, team requirements, and company policies.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screen with the HR department.
• In-depth interviews with the hiring manager and other team members.
• Final interview with the Head of Marketing.
• Background check and offer extension.

Key Assessment Areas:

• Marketing and business development skills.
• Negotiation and decision-making abilities.
• Presentation and storytelling skills.
• Cultural fit and alignment with Nexperia's values.

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Be prepared to discuss your marketing strategies and approaches to business development.
• Demonstrate your ability to thrive in a fast-paced, dynamic environment.
• Showcase your strong customer mindset and interest in global supply chains.

ATS Keywords: Marketing, Business Development, Negotiation, Decision-Making, Presentation Skills, Storytelling, Business Intelligence Tools, Semiconductor Industry, Customer Mindset, Global Supply Chains

ASSUMPTION: The interview process may vary depending on the specific needs of the hiring team and the company's current hiring practices.

🛠️ Tools & Technologies

• Business intelligence tools (e.g., Spotfire, PowerBI, or comparable).
• CRM software (e.g., Salesforce, HubSpot, or comparable).
• Marketing automation tools (e.g., Marketo, Pardot, or comparable).

ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the team's preferences.

👔 Cultural Fit Considerations

Company Values:

• Innovation.
• Customer focus.
• Collaboration.
• Integrity.
• Sustainability.

Work Style:

• Fast-paced and dynamic.
• Collaborative and team-oriented.
• Results-driven and focused on execution.
• Adaptable and open to change.

Self-Assessment Questions:

• How do you balance short-term profit optimization with long-term marketing and growth ambitions?
• How do you thrive in fast-paced market environments with changing business cycles?
• How do you approach working in international teams and collaborating with diverse stakeholders?

ASSUMPTION: Nexperia values candidates who can demonstrate a strong alignment with the company's values and a willingness to embrace its work style.

⚠️ Potential Challenges

• Managing pricing strategy and execution in a dynamic market.
• Balancing short-term profit optimization with long-term marketing and growth ambitions.
• Thriving in a fast-paced, competitive industry with intense market pressures.
• Adapting to changing business cycles and market demands.

ASSUMPTION: These challenges are inherent to the role and the semiconductor industry, but they also present opportunities for growth and development.

📈 Similar Roles Comparison

• Compared to other marketing roles, this position places a stronger emphasis on pricing strategy, negotiation, and business development.
• In the semiconductor industry, this role is more focused on regional commercial marketing than other related positions, such as product marketing or technical marketing.
• Career progression in this role may lead to senior marketing or management positions within the company, rather than specialized technical roles.

ASSUMPTION: The specific comparisons may vary depending on the individual's career goals, industry trends, and company-specific factors.

📝 Sample Projects

• Developing a regional business development plan to maximize revenue and ASP.
• Managing RFQs and negotiations with end customers to grow the business.
• Creating and managing the BGs sales channel strategy, including list price updates, incentive programs, and influencing terms & conditions of contracts.

ASSUMPTION: These sample projects are representative of the role's key responsibilities and may vary depending on the specific needs of the region and the company.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's long-term marketing and growth strategies?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development and growth of its marketing team members?
• What are the most significant challenges facing the region, and how can this role address them?
• How does the company foster a culture of innovation and collaboration within its marketing teams?

ASSUMPTION: These questions are designed to provide insight into the role's strategic importance, priorities, and the company's support for professional development and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://nexperia.wd3.myworkdayjobs.com/careers/job/San-Jose/Regional-Commercial-Marketing-Manager-AMEC_R-20012422
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare for your interview by researching Nexperia's industry, competitors, and recent news.
• Be ready to discuss your marketing strategies and approaches to business development.
• Follow up with the hiring manager one week after your interview to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.