Regional Commercial Marketing Manager

📌 Core Information

🔹 Job Title: Regional Commercial Marketing Manager

🔹 Company: Nexperia

🔹 Location: Taipei, Taiwan

🔹 Job Type: On-site

🔹 Category: Semiconductor Manufacturing

🔹 Date Posted: May 9, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site (with ~20% travel)

🚀 Job Overview

Key aspects of this role include:

• Driving commercial aspects of assigned product portfolio (ICS) to derive regional pricing and go-to-market guidelines
• Contract negotiation, quote creation, quote trend analysis, and margin management
• Building and maintaining strong relationships with customers and distributors
• Proactively seeking continuous improvements in the quoting process
• Partnering with regional marketing colleagues to define, drive, and measure specific customer and distribution channel incentive programs

ASSUMPTION: This role requires a strategic thinker with an analytical mindset who can work well under pressure and meet critical deadlines.

📋 Key Responsibilities

✅ Price positioning and portfolio price/margin optimization for assigned product portfolio/regions

✅ Ensuring global strategies are translated to regional pricing strategies and properly executed

✅ Building and maintaining strong relationships with customers and distributors

✅ Maintaining customer master-data for nominated coordination of OEM accounts

✅ Proactively seeking continuous improvements in the quoting process

✅ Price execution, including managing daily quote escalation

✅ Planning, executing, supporting, and reviewing price negotiations with Nexperia’s focus customers

✅ Channel management, especially distribution in terms of pricing and development

✅ Collecting and sharing price insights from the market to support the business creation process

✅ Providing first-line support on commercial marketing inquiries for regional sales and marketing teams

✅ Close collaboration with main stakeholders (regional marketing, business group, and account managers)

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and negotiation skills.

🎯 Required Qualifications

Education: University Degree, preferably in Business Marketing, Economics, or Electrical/Electronic/Industrial Engineering

Experience: Minimum 2 years of relevant working experience in B2B commercial marketing, preferably in the semiconductor or electronics industry

Required Skills:

• Strong negotiation, communication, and presentation skills
• Strong analytical and attention to detail
• Proficient MS Office skills (Excel, PowerPoint) and advanced knowledge of BI software like Spotfire
• Fluent English language skills (spoken and written)
• Ability to work on time-sensitive projects, meet critical deadlines, and deliver commitments
• Ability to travel (~20%) to support sales activities and customer negotiations

Preferred Skills:

• Multi-lingual individuals will be given additional consideration

ASSUMPTION: Candidates with experience in global channels and partners, building and maintaining good relationships with them, will be highly valued.

💰 Compensation & Benefits

Salary Range: NT$700,000 - NT$1,200,000 per year (based on experience and qualifications)

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic and inclusive work environment

Working Hours: Full-time (40 hours/week) with flexible working hours and the possibility of remote work for certain tasks

ASSUMPTION: The salary range is estimated based on industry standards for a mid-senior level role in the semiconductor industry in Taiwan.

📌 Applicant Insights

🔍 Company Context

Industry: Nexperia is a global semiconductor company with a rich European history and over 15,000 employees across Europe, Asia, and the United States. As a leading expert in the development and production of essential semiconductors, Nexperia’s components enable the basic functionality of virtually every commercial electronic design in the world.

Company Size: Nexperia has 10,001+ employees globally, providing a large and diverse work environment.

Founded: Nexperia was founded in 2016, following the spin-off from NXP Semiconductors.

Company Description:

• Headquartered in the Netherlands, Nexperia serves a global customer base, shipping more than 100 billion products annually.
• The company serves a wide range of industries, including automotive, industrial, mobile, and consumer applications.
• Nexperia is committed to innovation, efficiency, sustainability, and stringent industry requirements, as evident in its extensive IP portfolio, expanding product range, and certifications to IATF 16949, ISO 9001, ISO 14001, and ISO 45001 standards.

Company Specialties:

• Technology
• Electronics
• Engineering
• Discretes
• Diode
• Transistor
• MOSFET
• Logic
• Automotive
• ESD Protection
• Mobile
• Industry
• Computing
• Portable
• Robotics
• Manufacturing
• Chip
• Frontend
• Semiconductors
• Operations
• IT
• Hardware
• Power MOSFET
• and Analog

Company Website: www.nexperia.com

ASSUMPTION: Nexperia's focus on innovation and efficiency creates an environment that encourages continuous learning and growth.

📊 Role Analysis

Career Level: Mid-Senior level (2-5 years of experience)

Reporting Structure: This role reports directly to the Global Commercial Marketing Manager and works closely with regional marketing colleagues, business groups, and account managers.

Work Arrangement: On-site with ~20% travel to support sales activities and customer negotiations.

Growth Opportunities:

• Progression to a global commercial marketing role or management position within the organization
• Expanding skills and knowledge in the semiconductor industry and commercial marketing
• Potential to work on cross-functional projects and collaborate with diverse teams

ASSUMPTION: This role offers opportunities for professional growth and development within the organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities

Office Location(s): Taipei, Taiwan

Geographic Context:

• Taipei is the capital and largest city of Taiwan, offering a vibrant urban environment with rich cultural experiences, diverse cuisine, and numerous entertainment options.
• The city is well-connected by public transportation, making it easy to commute to and from work.
• Taipei has a subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Full-time (40 hours/week) with flexible working hours and the possibility of remote work for certain tasks

ASSUMPTION: Taipei offers a dynamic and multicultural work environment, with numerous opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with hiring manager and/or team members
• Final decision and offer

Key Assessment Areas:

• Problem-solving skills and analytical thinking
• Communication and negotiation skills
• Cultural fit and alignment with company values
• Technical knowledge and industry expertise

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Demonstrate your understanding of the semiconductor industry and Nexperia's business
• Prepare examples of your negotiation skills and how you've handled challenging pricing situations

ATS Keywords: Commercial Marketing, Price Optimization, Quote Creation, Margin Management, Negotiation Skills, Customer Relationship Management, Channel Management, BI Software, Spotfire

ASSUMPTION: Nexperia's recruitment process is inclusive and accessible to all, with a focus on finding the best fit for the role and the organization.

🛠️ Tools & Technologies

• MS Office Suite (Excel, PowerPoint)
• BI software (Spotfire)
• CRM software (Salesforce)
• Project management tools (Asana, Trello)

ASSUMPTION: Familiarity with these tools is expected, and training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Efficiency
• Sustainability
• Collaboration
• Customer focus

Work Style:

• Dynamic and fast-paced
• Cross-functional collaboration
• Results-driven and entrepreneurial
• Open communication and active listening

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with global channels and partners, building and maintaining good relationships with them?
• Do you have strong negotiation, communication, and presentation skills?
• Are you open to traveling (~20%) to support sales activities and customer negotiations?

ASSUMPTION: Nexperia values individuals who are results-driven, customer-focused, and able to work well in a dynamic, collaborative environment.

⚠️ Potential Challenges

• Managing multiple stakeholders and balancing their priorities
• Working in a fast-paced environment with tight deadlines
• Navigating a large, global organization with diverse teams and cultures
• Adapting to changes in the semiconductor industry and market trends

ASSUMPTION: These challenges can be overcome with strong communication, collaboration, and adaptability.

📈 Similar Roles Comparison

• Compared to other commercial marketing roles, this position has a stronger focus on pricing strategy and margin management
• In the semiconductor industry, this role is unique in its regional focus and cross-functional collaboration
• Career progression may include moving into a global commercial marketing role or management position within the organization

ASSUMPTION: This role offers a unique blend of regional focus, cross-functional collaboration, and career growth opportunities.

📝 Sample Projects

• Developing and implementing a regional pricing strategy for a new product launch
• Negotiating pricing agreements with key customers and distributors to maximize margins and market share
• Analyzing quote trends and identifying opportunities for process improvement and standardization

ASSUMPTION: These sample projects illustrate the strategic and analytical nature of the role and the importance of strong communication and negotiation skills.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall commercial marketing strategy for the region?
• What are the main priorities for this role in the first 30, 60, and 90 days?
• How does Nexperia support the professional growth and development of its employees?
• What are the key challenges facing the semiconductor industry, and how does this role contribute to addressing them?
• How does Nexperia foster a culture of innovation and collaboration?

ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, and shows that you have thought critically about the position and its fit with your career goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of your negotiation skills and how you've handled challenging pricing situations
• Be ready to discuss your understanding of the semiconductor industry and Nexperia's business
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.