π Core Information
πΉ Job Title: Regional Director of Marketing
πΉ Company: John Gore Organization
πΉ Location: Houston, TX
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: July 17, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Overseeing marketing efforts for Broadway presentations in multiple cities
- Creating and executing advertising and promotional campaigns
- Collaborating with local partners and managing budgets
- Tracking performance metrics and adjusting strategies as needed
ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills to manage multiple campaigns and stakeholders effectively.
π Key Responsibilities
β
Oversee marketing efforts and initiatives for multiple markets, including:
- Creating advertising plans and managing budgets
- Setting goals, priorities, timelines, and pricing strategies
- Placing media buys and managing subscription campaigns
- Strategizing with digital marketing teams and managing public relations efforts
- Overseeing media and non-media based promotions and grassroots efforts
- Acting as a liaison between local markets and national teams
- Ensuring efficient use of all communication avenues
- Working with BAA national marketing and creative teams to develop new ideas
ASSUMPTION: This role involves a high degree of multitasking, prioritization, and adaptability to manage various campaigns and stakeholders simultaneously.
π― Required Qualifications
Education: Bachelorβs Degree in marketing, communications, or advertising
Experience: 3-5 years in live event sales, with ticketing experience using Archtics and Ticketmaster preferred
Required Skills:
- Proven marketing and advertising experience
- Strong analytical and data-driven mindset
- Excellent communication and presentation skills
- Ability to manage budgets and track performance metrics
- Proficiency in Google Ads and Microsoft Office Suite
Preferred Skills:
- Google Ads certification
- Experience with Broadway or live event marketing
- Fluency in Spanish
ASSUMPTION: Candidates with additional experience may be considered in lieu of a Bachelor's Degree.
π° Compensation & Benefits
Salary Range: $100,000 - $110,000 annually
Benefits:
- Vacation and Holiday Pay
- Health & Welfare Benefits
- 401(k) Retirement Plan
Working Hours: Full-time, with some travel and weekend work required
ASSUMPTION: The salary range provided is an estimate based on industry standards for a regional marketing director role in the entertainment industry.
π Applicant Insights
π Company Context
Industry: Entertainment Providers
Company Size: 501-1,000 employees
Founded: 1999
Company Description:
- Leading presenter, distributor, and marketer of Broadway theatre worldwide
- Family of companies includes Broadway Across America, Broadway.com, and more
- Won Tonys in every producing category and numerous other awards
Company Specialties:
- Broadway theatre production and distribution
- Marketing and advertising
- Event planning and management
Company Website: http://www.johngore.com/
ASSUMPTION: The John Gore Organization is a well-established company with a strong reputation in the entertainment industry, offering opportunities for growth and development within the Broadway theatre ecosystem.
π Role Analysis
Career Level: Mid-level management
Reporting Structure: Directly supervises the Marketing Assistant and collaborates with local partners, national teams, and show representatives
Work Arrangement: On-site, with some travel required for company and industry-related events
Growth Opportunities:
- Potential advancement to a national or executive role within the organization
- Expanding skills and knowledge in marketing, advertising, and event management
- Networking opportunities within the Broadway theatre industry
ASSUMPTION: This role offers opportunities for professional growth and development within the organization and the broader entertainment industry.
π Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Houston, TX
Geographic Context:
- Houston is the fourth-most populous city in the United States
- Diverse cultural scene with numerous arts and entertainment options
- Strong job market with opportunities for professional growth
Work Schedule: Full-time, with some weekend work and travel required
ASSUMPTION: The Houston office provides a dynamic and engaging work environment, with opportunities for collaboration and professional development.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the regional vice president
- Final interview with the national vice president of marketing
Key Assessment Areas:
- Marketing and advertising experience
- Data-driven mindset and analytical skills
- Communication and presentation skills
- Budget management and performance tracking
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant marketing and advertising experience in your resume
- Include specific examples of successful campaigns and their outcomes
- Tailor your cover letter to demonstrate your understanding of the role and the company
- Prepare questions to ask during the interview to showcase your interest and engagement
ATS Keywords: Marketing, Advertising, Campaign Management, Budget Management, Performance Tracking, Broadway, Theatre, Event Planning
ASSUMPTION: The interview process for this role is designed to assess the candidate's marketing and advertising skills, as well as their cultural fit within the organization.
π οΈ Tools & Technologies
- Google Ads
- Microsoft Office Suite
- Ticketing software (Archtics, Ticketmaster)
- Social media platforms (Facebook, Instagram, Twitter)
- Email marketing platforms (Mailchimp, Constant Contact)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used daily for marketing and advertising campaigns, as well as communication and collaboration with stakeholders.
π Cultural Fit Considerations
Company Values:
- Excellence: Pursuing the highest standards in all aspects of our work
- Integrity: Upholding honest and ethical business practices
- Collaboration: Working together to achieve common goals
- Innovation: Embracing new ideas and approaches to drive success
Work Style:
- Fast-paced and dynamic environment
- Strong emphasis on teamwork and collaboration
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you able to manage multiple campaigns and stakeholders simultaneously?
- Do you have strong communication and presentation skills?
- Are you comfortable working with budgets and tracking performance metrics?
ASSUMPTION: The John Gore Organization values candidates who are passionate about Broadway theatre, have strong marketing and advertising skills, and are able to thrive in a fast-paced, collaborative work environment.
β οΈ Potential Challenges
- Managing multiple campaigns and stakeholders simultaneously
- Working with tight deadlines and changing priorities
- Adapting to new tools and technologies as the industry evolves
- Balancing the needs of local markets with national priorities
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication with stakeholders.
π Similar Roles Comparison
- Regional Marketing Manager (Entertainment Industry)
- Similar role with a focus on regional marketing efforts
- Potential for more travel and on-site event management
- National Marketing Director (Theatre Industry)
- Broadened scope with a focus on national marketing strategies
- Potential for less travel and more remote work
- Senior Marketing Manager (Entertainment Industry)
- Similar role with additional responsibilities and leadership opportunities
- Potential for a more strategic focus and less day-to-day campaign management
ASSUMPTION: These roles share similarities with the Regional Director of Marketing role, but each offers unique opportunities and challenges based on the organization's size, industry focus, and geographic scope.
π Sample Projects
- Developing and executing a marketing campaign for a new Broadway production
- Managing a subscription campaign for a regional theatre season
- Collaborating with local partners to create targeted advertising plans for individual shows
ASSUMPTION: These projects demonstrate the range of responsibilities and skills required for success in the Regional Director of Marketing role.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing team in the upcoming season?
- How does this role collaborate with the national marketing team and local partners?
- What opportunities are there for professional growth and development within the organization?
- How does the company support work-life balance for employees in this role?
- What are the most successful marketing campaigns the company has executed in recent years, and what made them successful?
ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, as well as your commitment to understanding the challenges and opportunities that come with the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing and advertising experience
- Write a cover letter that demonstrates your understanding of the role and the company
- Prepare for interviews by researching the company and practicing common interview questions
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.