📌 Core Information
🔹 Job Title: Regional Marketing Director
🔹 Company: Nova Ltd.
🔹 Location: South Korea (Remote)
🔹 Job Type: Permanent, Full-Time
🔹 Category: Semiconductor Manufacturing, Marketing
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 10+ years
🚀 Job Overview
Key aspects of this role include:
- Leading regional marketing activities and Go-To-Market strategy for Nova's key customers in North Asia (Japan and Korea).
- Collaborating with product divisions, corporate marketing, and global business teams to define product positioning, value proposition, and market analysis.
- Building and leveraging relationships with customers and global account teams to promote Nova's metrology solutions.
- Enhancing Nova's regional marketing presence and thought leadership activities.
ASSUMPTION: This role requires a high level of strategic thinking, strong communication skills, and the ability to work effectively with cross-functional teams. The ideal candidate will have a deep understanding of the semiconductor industry and process control market.
📋 Key Responsibilities
✅ Lead the Go-To-Market strategy and new products/technology penetrations in key accounts in North Asia by:
- Engaging extensively with key customers and global account teams.
- Understanding customer needs and competitive landscapes.
- Defining product and portfolio positioning, value proposition, and Go-To-Market strategies.
- Leading strategic customer meetings and building relationships.
- Creating customized and high-quality marketing materials.
✅ Promote Nova's regional marketing and thought leadership activities in collaboration with corporate marketing.
✅ Work closely with product division marketing teams to contribute to market analysis and new product definitions.
ASSUMPTION: This role involves intensive work and cooperation with Nova's product divisions, corporate marketing, and global business teams. Strong project management and communication skills are essential for success.
🎯 Required Qualifications
Education: PhD/MSc in Electrical/Materials Engineering or Physics – preferred. MBA - an advantage.
Experience: Minimum of 7-10 years of leading product and/or technical marketing in global semiconductor companies.
Required Skills:
- Deep knowledge in semiconductor process and process control market and technologies.
- Strong communication and interpersonal skills. Persuasive powers, ability to lead, motivate, and drive cross-functional multi-cultural teams.
- Excellent presentation skills (verbal and technical).
- Self-starter with analytical and execution skills.
- Big picture oriented, analytical, and pragmatic thinking.
ASSUMPTION: Given the specific requirements of this role, candidates with a strong background in semiconductor marketing and a proven track record of driving successful Go-To-Market strategies are most likely to succeed.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a regional marketing director role in the semiconductor industry, the estimated salary range is $150,000 - $200,000 USD per year. This estimate takes into account the candidate's experience level and the company's size and industry.
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options.
ASSUMPTION: Nova offers competitive compensation and benefits packages for roles of this level and industry. The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Nova operates in the semiconductor manufacturing industry, which is a critical sector for global technology advancements. The industry is characterized by rapid innovation and intense competition.
Company Size: Nova is a mid-sized company with approximately 1,595 employees, providing a dynamic and collaborative work environment. This size allows for significant growth opportunities and a strong sense of community among employees.
Founded: Nova was founded in 1995 and has since grown to become a leading provider of innovative metrology solutions for process control in semiconductor manufacturing.
Company Description:
- Nova is a global company with three R&D centers and 27 field offices worldwide.
- The company specializes in dimensional and materials metrology solutions for advanced process control in semiconductor manufacturing.
- Nova's innovative technologies enable semiconductor manufacturers to produce cutting-edge devices for advanced markets.
Company Specialties:
- Semiconductor metrology
- Materials metrology
- Process control
- Advanced analytics
Company Website: https://www.novami.com
ASSUMPTION: Nova's focus on innovation, collaboration, and customer success creates an engaging and challenging work environment for employees.
📊 Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Vice President of Marketing.
Reporting Structure: The Regional Marketing Director will report to the Vice President of Marketing and collaborate with various teams, including product divisions, corporate marketing, and global business teams.
Work Arrangement: This role is remote, with a focus on engaging with key customers and global account teams in North Asia (Japan and Korea).
Growth Opportunities:
- Expanding Nova's market share in North Asia and other regions.
- Developing and implementing successful Go-To-Market strategies for new products and technologies.
- Building and strengthening relationships with key customers and global account teams.
ASSUMPTION: The Regional Marketing Director role offers significant growth opportunities for the right candidate, including expanding Nova's market share, driving successful product launches, and building strong customer relationships.
🌍 Location & Work Environment
Office Type: Remote, with occasional travel to customer sites and Nova's global offices.
Office Location(s): South Korea (Remote)
Geographic Context:
- South Korea is a major player in the global semiconductor industry, with a strong focus on research and development.
- The country's strategic location in North Asia enables close collaboration with key customers and global account teams in the region.
- South Korea offers a vibrant and dynamic business environment, with a strong emphasis on innovation and technology.
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options.
ASSUMPTION: The remote work arrangement for this role allows for greater flexibility and work-life balance, while also enabling close collaboration with key customers and global account teams in North Asia.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the Vice President of Marketing and other key stakeholders
- Final round interview with the CEO or another senior executive
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Industry knowledge and understanding of the semiconductor market
- Leadership and team management skills
Application Tips:
- Highlight your experience in leading successful Go-To-Market strategies in the semiconductor industry.
- Tailor your resume and cover letter to emphasize your relevant skills and experiences for this role.
- Prepare examples of your past achievements in driving market penetration and enhancing customer relationships.
ATS Keywords: Semiconductor marketing, Go-To-Market strategy, product positioning, value proposition, market analysis, competitive intelligence, customer engagement, thought leadership, process control, regional marketing
ASSUMPTION: Nova's hiring process is designed to assess candidates' strategic thinking, communication skills, and industry knowledge. Tailoring your application to highlight these areas will increase your chances of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals in the semiconductor industry. Proficiency in these tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer focus
- Collaboration
- Integrity
- Accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
Self-Assessment Questions:
- How do you align with Nova's core values, particularly innovation and customer focus?
- How comfortable are you working in a dynamic, fast-paced environment with a strong emphasis on collaboration and execution?
- How do you approach building and maintaining strong customer relationships in a remote work environment?
ASSUMPTION: Nova's company culture is characterized by innovation, collaboration, and a strong focus on customer success. Candidates who demonstrate a strong fit with these values and work styles are most likely to thrive in this environment.
🛡️ Potential Challenges
- Managing remote teams and customer relationships across different time zones and cultures.
- Keeping up with the rapid pace of innovation and change in the semiconductor industry.
- Balancing the demands of multiple stakeholders, including product divisions, corporate marketing, and global business teams.
- Adapting to the unique challenges and opportunities of the North Asia market.
ASSUMPTION: The Regional Marketing Director role presents unique challenges and opportunities, requiring strong leadership, adaptability, and a deep understanding of the semiconductor industry and North Asia market.
📈 Similar Roles Comparison
- Regional Marketing Manager vs. Regional Marketing Director: The main difference lies in the scope of responsibility and the level of strategic decision-making required. The Regional Marketing Director role carries more strategic weight and requires a higher level of experience and leadership.
- Semiconductor Marketing vs. Other Industries: The semiconductor industry is characterized by rapid innovation, intense competition, and a strong focus on process control. Marketing professionals in this industry must stay up-to-date with the latest technologies and market trends.
- Career Path: The Regional Marketing Director role is a senior management position with significant growth opportunities. Successful candidates may progress to roles such as Vice President of Marketing, Chief Marketing Officer, or other senior leadership positions within the company or the industry.
ASSUMPTION: The Regional Marketing Director role is a senior management position with significant strategic responsibilities and growth opportunities. Candidates should be prepared to take on a high level of leadership and decision-making in this role.
📝 Sample Projects
- Developing and implementing a successful Go-To-Market strategy for a new metrology product in the North Asia market.
- Conducting market research and competitive analysis to inform product positioning and value proposition for existing and new products.
- Building and strengthening relationships with key customers and global account teams to drive market penetration and enhance Nova's regional presence.
ASSUMPTION: The sample projects listed above are representative of the key responsibilities and challenges faced by the Regional Marketing Director in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into Nova's overall marketing strategy and organization?
- What are the key priorities for this role in the first 90 days?
- How does Nova support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the North Asia market for semiconductor metrology solutions?
- How does Nova approach collaboration and communication with its global business teams and key customers?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's priorities and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare examples of your past achievements in driving market penetration and enhancing customer relationships.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications for the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
