🔹 Job Title: Regional Marketing Lead, APAC
🔹 Company: Abbott
🔹 Location: Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37
🔹 Job Type: Full-Time
🔹 Category: Product Management
🔹 Date Posted: May 2, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site (with 25% travel)
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with multiple stakeholders.
✅ Develop and implement innovative marketing plans for the APAC region
✅ Support APAC region's sales and share growth for assigned products
✅ Ensure a marketing-led mindset with insights, patients, and customers at the core
✅ Design and manage marketing plans for new product introductions
✅ Monitor and assess marketing program execution, adapting plans as needed
✅ Collaborate with sales teams to reinforce portfolio selling and category management
✅ Reinforce best practices sharing across affiliates
✅ Represent Asia in divisional/global marketing forums
ASSUMPTION: Successful execution of marketing plans will be measured by sales performance against plan numbers, utilization of promotional support budget, and improved market share of brands.
Education: Business degree – Graduate or Post-graduate
Experience: +8 years of pharmaceutical marketing experience, with regional experience in APAC and knowledge of the pharmaceutical market
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with local experience in APAC and sales experience in addition to marketing will have an advantage.
Salary Range: Abbott does not provide salary ranges for this role. However, based on industry standards for a Regional Marketing Lead in APAC with 10+ years of experience, the estimated salary range is MYR 250,000 - 400,000 per annum.
Benefits:
Working Hours: Standard work hours with 25% travel
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
Industry: Abbott operates in the healthcare industry, offering a wide range of products and services, including diagnostics, medical devices, nutrition, and branded generic pharmaceuticals.
Company Size: Abbott is a large organization with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Abbott was founded in 1888 and has since grown into a global healthcare leader.
Company Description:
Company Specialties:
Company Website: www.abbott.com
ASSUMPTION: Abbott's extensive product portfolio and global presence offer candidates diverse career opportunities and exposure to various aspects of the healthcare industry.
Career Level: This role is at the senior management level, requiring strategic thinking and leadership skills.
Reporting Structure: The Regional Marketing Lead reports directly to the APAC Marketing Director and works closely with affiliate marketing teams and cross-functional stakeholders.
Work Arrangement: This role is on-site with 25% travel, requiring flexibility and adaptability to work with teams across the region.
Growth Opportunities:
ASSUMPTION: Successful candidates will have the opportunity to grow both personally and professionally within Abbott's diverse and dynamic organization.
Office Type: Abbott's Malaysia office is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): Imazium, No. 8, Jalan SS 21/37, 47400 Petaling Jaya, Selangor, Malaysia
Geographic Context:
Work Schedule: Standard work hours with flexible working arrangements to accommodate travel and project demands
ASSUMPTION: The work environment at Abbott's Malaysia office is dynamic and multicultural, offering candidates the opportunity to work with diverse teams and gain exposure to different perspectives.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, consumer insights, brand management, cross-functional collaboration, regional marketing, APAC, pharmaceuticals, sales growth, market share, innovation
ASSUMPTION: Abbott's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.
ASSUMPTION: Successful candidates should be comfortable using a range of marketing and project management tools to effectively execute their responsibilities.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who demonstrate a strong alignment with Abbott's values and a compatible work style will be more likely to succeed in the role and contribute to the organization's success.
ASSUMPTION: Successful candidates will be able to navigate these challenges effectively, leveraging their skills, experience, and resilience to drive results.
ASSUMPTION: Candidates should consider how their skills, experience, and career goals align with the unique aspects of this role and Abbott's organization.
ASSUMPTION: These sample projects illustrate the strategic and innovative nature of the role, as well as the opportunity to make a significant impact on Abbott's business in the APAC region.
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into Abbott's organization and culture.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.