📌 Core Information
🔹 Job Title: Regional Marketing Manager, META (Remote, IRE)
🔹 Company: CrowdStrike
🔹 Location: IRE (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Mid-Senior
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Leading field efforts to grow CrowdStrike's business presence in Italy and the wider META region
- Executing detailed marketing plans consistent with sales, marketing, and business initiatives
- Accelerating the sales cycle for prospects and customers through integrated marketing programs
- Creating demand through various marketing vehicles and tactics, including channel marketing, conferences, and targeted field events
- Collaborating with key stakeholders within CrowdStrike to execute marketing initiatives flawlessly
ASSUMPTION: This role requires a high level of autonomy and strong organizational skills to manage multiple projects simultaneously and meet tight deadlines.
📋 Key Responsibilities
✅ Campaign proofreading and writing (emails, invites, etc.)
✅ Channel marketing management
✅ Supporting and assisting the Regional Marketing Manager
✅ Planning and executing marketing programs, campaigns to drive demand and accelerate pipeline in Italy and the wider META region
✅ Creating, building, and executing field events from tech demo days to C-level executive roundtables, webinars, and test drives
✅ Tracking program results, measuring program success, and reporting metrics via SFDC and lead management
✅ Maintaining program budgets
✅ Supporting and management of customer references creation
✅ Working cross-functionally across all marketing departments to implement field programs
ASSUMPTION: The role may require occasional travel to attend conferences, events, or meet with clients and partners in the META region.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Mid-senior experience (2-5 years) in IT marketing software, with experience in the cybersecurity industry being a bonus
Required Skills:
- Fluency in Arabic and English
- Excellent organizational and project management skills
- Ability to work autonomously in a team environment
- Capacity to understand and adapt to the competitive landscape in META
- Excellent collaboration skills in working cross-functionally with sales, marketing, peers, and channel teams
- Experience in tracking and measuring marketing events, programs, and metrics
- Agility in adapting to new processes and tools
Preferred Skills:
- Knowledge of social media animation and leverage
- Demonstrable field marketing experience supporting field sales organizations and channel partners with a focus on customer advocacy
- Understanding of different cultural dynamics across the META region
ASSUMPTION: Candidates with experience in the cybersecurity industry and a strong understanding of the competitive landscape in META will be highly sought after for this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (Estimated, based on industry standards for mid-senior marketing roles in the cybersecurity sector)
Benefits:
- Remote-friendly and flexible work culture
- Market leader in compensation and equity awards
- Comprehensive physical and mental wellness programs
- Competitive vacation and holidays
- Paid parental and adoption leaves
- Professional development opportunities for all employees
- Employee Resource Groups, geographic neighborhood groups, and volunteer opportunities
- Vibrant office culture with world-class amenities
- Great Place to Work Certified™ across the globe
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely
ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-senior marketing roles in the cybersecurity sector. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Cybersecurity
Company Size: 5,001-10,000 employees (Large enterprise)
Founded: 2011 (14 years ago)
Company Description:
- CrowdStrike is a global leader in cybersecurity, protecting the people, processes, and technologies that drive modern organizations
- The company's mission is to stop breaches and redefine modern security with the world's most advanced AI-native platform
- CrowdStrike's customers span all industries, and they count on the company to keep their businesses running, their communities safe, and their lives moving forward
Company Specialties:
- Next-Generation Endpoint Protection
- Endpoint Detection and Response
- Next-Generation Anti-Virus
- Managed Threat Hunting
- Incident Response
- Threat Intelligence
- Malware Prevention
- Malware Detection
- Machine Learning
- Cloud-Delivered Endpoint Protection
Company Website: http://www.crowdstrike.com
ASSUMPTION: CrowdStrike's large enterprise size allows for extensive resources and opportunities for professional growth, but it may also come with more bureaucracy and slower decision-making processes.
📊 Role Analysis
Career Level: Mid-level to Senior-level marketing role with potential for growth into management or specialist positions
Reporting Structure: The Regional Marketing Manager reports directly to the Marketing Director, META
Work Arrangement: Remote (Solely), with occasional travel to attend conferences, events, or meet with clients and partners in the META region
Growth Opportunities:
- Progression into a senior marketing role or management position within the company's marketing department
- Expanding the regional focus to cover additional markets within the META region or globally
- Developing expertise in specific marketing channels or tactics, such as event management, channel marketing, or social media animation
ASSUMPTION: The remote work arrangement provides flexibility and work-life balance but may also require self-motivation and strong communication skills to collaborate effectively with the team.
🌍 Location & Work Environment
Office Type: Remote (No physical office location)
Office Location(s): N/A (Remote work arrangement)
Geographic Context:
- The role is based in the IRE region (Remote) but may require occasional travel to attend conferences, events, or meet with clients and partners in the META region
- The META region includes countries in the Middle East, Africa, and Turkey, with varying cultural dynamics and business practices
- The role may require occasional travel to other regions, depending on business needs and opportunities
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely
ASSUMPTION: The remote work arrangement may require self-motivation and strong time management skills to maintain productivity and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the marketing director or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Marketing expertise and experience in the cybersecurity industry
- Organizational and project management skills
- Ability to work autonomously in a team environment
- Cultural awareness and understanding of the META region
- Adaptability to new processes and tools
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience, skills, and accomplishments relevant to the role
- Demonstrate your understanding of the cybersecurity industry and the competitive landscape in META
- Provide specific examples of your marketing campaigns, events, or projects that drove demand and accelerated pipeline
- Prepare questions to ask during the interview about the company's marketing strategy, team dynamics, and growth opportunities
ATS Keywords: Regional Marketing, META, Italy, Cybersecurity, Marketing Campaigns, Event Management, Channel Marketing, Customer Advocacy, Arabic, English, Marketing Manager, Marketing Director, Marketing Team
ASSUMPTION: The application process may take several weeks, depending on the company's hiring timeline and the number of candidates being considered for the role.
🛠️ Tools & Technologies
- Salesforce (SFDC) for lead management and tracking program results
- Marketing automation tools (e.g., Marketo, Pardot, or HubSpot) for campaign creation and execution
- Social media platforms (e.g., LinkedIn, Twitter, Facebook) for targeted marketing campaigns
- Project management tools (e.g., Asana, Trello, or Jira) for task and team management
ASSUMPTION: The specific tools and technologies used may vary depending on the company's marketing technology stack and the candidate's area of expertise.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- One CrowdStrike
Work Style:
- Remote-friendly and flexible work culture
- Strong focus on collaboration and teamwork
- Data-driven decision-making and continuous improvement
- Fast-paced and dynamic environment
Self-Assessment Questions:
- How do you align with CrowdStrike's customer-centric approach to marketing?
- How do you adapt your marketing strategies to different cultural dynamics across the META region?
- How do you balance autonomy and collaboration in a remote work environment?
ASSUMPTION: CrowdStrike values candidates who are customer-focused, innovative, collaborative, and accountable, with a strong work ethic and a desire to continuously improve.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Occasional travel to attend conferences, events, or meet with clients and partners in the META region
- Adapting to the competitive landscape in META and staying up-to-date with industry trends and best practices
- Collaborating effectively with remote team members and stakeholders
- Balancing the need for autonomy and accountability with the requirement to work within a team environment
ASSUMPTION: The role may present challenges related to time management, adaptability, and communication, but these can be overcome with strong organizational skills, a proactive approach, and a willingness to learn and grow.
📈 Similar Roles Comparison
- This role differs from other regional marketing manager positions in its focus on the META region and the requirement for fluency in Arabic and English
- Compared to other marketing roles in the cybersecurity industry, this position offers the opportunity to work with a global leader in the field and contribute to the company's growth in a rapidly evolving market
- Career progression in this role may follow a similar path to other marketing managers, with the potential to advance into senior roles or specialist positions within the company's marketing department
ASSUMPTION: The unique aspects of this role, such as its focus on the META region and the requirement for language proficiency, make it an attractive opportunity for candidates with relevant experience and a strong interest in the cybersecurity industry.
📝 Sample Projects
- Developing and executing a targeted marketing campaign to drive demand for CrowdStrike's endpoint protection solutions in the Italian market
- Planning and managing a regional customer event, featuring keynote speakers, product demonstrations, and customer success stories
- Collaborating with the channel marketing team to create and implement a partner enablement program, designed to drive channel partner engagement and revenue growth
ASSUMPTION: The specific projects undertaken in this role will depend on the company's marketing priorities, the regional market dynamics, and the candidate's area of expertise.
❓ Key Questions to Ask During Interview
- What are the key marketing priorities for the META region in the next 12-24 months?
- How does the marketing team collaborate with the sales organization, and what are the key performance indicators (KPIs) for success?
- What are the most significant cultural dynamics in the META region, and how do they impact marketing strategies and tactics?
- What opportunities are there for professional development and growth within the marketing department?
- How does the company support work-life balance for remote employees?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's marketing strategy and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience, skills, and accomplishments relevant to the role
- Prepare questions to ask during the interview about the company's marketing strategy, team dynamics, and growth opportunities
- If selected for an interview, be prepared to provide specific examples of your marketing campaigns, events, or projects that drove demand and accelerated pipeline
- Follow up with the hiring manager one week after submitting your application, if you have not heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
