Regional Marketing Program Manager

📌 Core Information

🔹 Job Title: Regional Marketing Program Manager

🔹 Company: Agilent Technologies

🔹 Location: India (Remote - Bangalore, New Delhi, Mumbai, Hyderabad)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 11, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote OK (25% travel required)

🚀 Job Overview

Key aspects of this role include:

• Planning, directing, and coordinating Pharma and Biopharma specific marketing programs to support funnel generation and sales for APAC, focusing on India and South Asia Pacific.
• Tailoring worldwide marketing programs to meet region-specific customer needs and creating region-specific programs.
• Determining the appropriate marketing tactics mix and owning the execution of all marketing activities and customer communication in the assigned region/country.
• Analyzing market trends and competitor activities and converting them into tactical marketing and sales programs.
• Acting as a focal point for consolidating business metrics, market trends, pricing, customer, and technology-related information to share with business units and enable communication flow between business units and sales channels.
• Identifying and developing business opportunities and providing information and support for the sales force.
• Working closely with region senior management to align sales and marketing functions to capture business opportunities.

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work cross-functionally to drive marketing success in the APAC region.

📋 Key Responsibilities

✅ Plans, directs, and coordinates Pharma and Biopharma specific marketing programs to support funnel generation and sales for APAC.

✅ Tailors worldwide marketing programs to meet region-specific customer needs and creates region-specific programs.

✅ Determines the appropriate marketing tactics mix and owns the execution of all marketing activities and customer communication in the assigned region/country.

✅ Analyzes market trends and competitor activities and converts them into tactical marketing and sales programs.

✅ Acts as a focal point for consolidating business metrics, market trends, pricing, customer, and technology-related information to share with business units and enable communication flow between business units and sales channels.

✅ Identifies and develops business opportunities and provides information and support for the sales force.

✅ Works closely with region senior management to align sales and marketing functions to capture business opportunities.

✅ Has contact with customers and plays an important role in generating new customers and maintaining current customers for future sales.

✅ May assist the sales force in the sales process.

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and stakeholders.

🎯 Required Qualifications

Education: Bachelor's or Master's Degree in Science, Biotechnology, Pharmacy, or equivalent. Post-graduate certification in Business Management.

Experience: Typically, at least 8+ years of relevant experience in marketing, business development, and strategic roles.

Required Skills:

• Proven experience in regional marketing program management.
• Strong analytical and strategic thinking skills.
• Excellent communication and stakeholder management skills.
• Fluency in English and local languages (e.g., Hindi, Tamil, Telugu, Bengali).
• Proficient in Microsoft Office Suite and marketing automation tools.

Preferred Skills:

• Experience in the Pharma or Biopharma industry.
• Familiarity with APAC market trends and competitor activities.
• Ability to work in a remote and hybrid team environment.

ASSUMPTION: Candidates with industry-specific experience and a strong understanding of the APAC market will have a competitive advantage in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this position is estimated to be between ₹25,00,000 - ₹35,00,000 per annum, based on experience and location. Agilent Technologies offers competitive compensation packages, including base salary, bonuses, and equity.

Benefits:

• Health, dental, and vision insurance.
• Retirement savings plans.
• Paid time off and holidays.
• Employee assistance programs.
• Tuition reimbursement and professional development opportunities.

Working Hours: This is a full-time position with a flexible work schedule. The role requires 25% travel within the APAC region.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience, skills, and location. Agilent Technologies offers a comprehensive benefits package to attract and retain top talent.

📌 Applicant Insights

🔍 Company Context

Industry: Agilent Technologies operates in the Biotechnology Research industry, focusing on diagnostics, chemical analysis, life sciences, and other related fields.

Company Size: Agilent Technologies is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.

Founded: Agilent Technologies was founded in 1999 and has since grown to become a global leader in analytical instrumentation, software, services, and consumables for the entire laboratory workflow.

Company Description:

• Agilent Technologies is committed to creating a positive impact on the world by enabling its customers to achieve their scientific objectives.
• The company's products and services help customers in various industries, including pharmaceuticals, food, environmental, and forensics, to improve the quality of life and contribute to a sustainable future.
• Agilent Technologies fosters a culture of innovation, collaboration, and continuous learning, providing employees with opportunities to grow both personally and professionally.

Company Specialties:

• Diagnostics & Genomics
• Chemical Analysis
• Life Sciences
• Environmental & Forensics
• Food Safety
• Pharmaceutical
• Cancer Research
• Pathology
• Agriculture
• Clinical Diagnostics

Company Website: http://www.agilent.com

ASSUMPTION: Agilent Technologies' extensive product portfolio and global presence provide employees with diverse career opportunities and exposure to cutting-edge technologies and research.

📊 Role Analysis

Career Level: This role is at the senior manager level, requiring strategic thinking, leadership, and strong project management skills.

Reporting Structure: The Regional Marketing Program Manager reports directly to the regional marketing director and works closely with cross-functional teams, including sales, product management, and marketing communications.

Work Arrangement: This is a remote-friendly position with a flexible work schedule. The role requires 25% travel within the APAC region to attend meetings, events, and customer visits.

Growth Opportunities:

• Progression to a regional marketing director or global marketing manager role.
• Expansion into other business units or product lines within Agilent Technologies.
• Development of leadership and mentoring skills by managing and coaching junior marketing team members.

ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in regional marketing and gain experience working in a global organization.

🌍 Location & Work Environment

Office Type: Agilent Technologies has multiple office locations in India, including Bangalore, New Delhi, Mumbai, and Hyderabad. This role is remote-friendly, allowing employees to work from any of these locations or from home.

Office Location(s): Bangalore, New Delhi, Mumbai, Hyderabad

Geographic Context:

• The APAC region is a diverse and dynamic market, with unique cultural, linguistic, and regulatory considerations. This role requires a strong understanding of the local market and the ability to adapt marketing strategies to meet region-specific customer needs.
• India is a major market for Agilent Technologies, with significant growth potential in the pharmaceutical, biotechnology, and healthcare sectors.
• The remote work arrangement allows employees to balance their work and personal lives more effectively, fostering a better work-life balance.

Work Schedule: This is a full-time position with a flexible work schedule. The role requires 25% travel within the APAC region.

ASSUMPTION: The remote-friendly work arrangement and flexible work schedule offered by Agilent Technologies cater to the diverse needs of its employees, promoting a better work-life balance and increased job satisfaction.

💼 Interview & Application Insights

Typical Process:

• Online application submission and resume screening.
• Phone or video screening with the hiring manager or HR.
• Behavioral and situational interviews with cross-functional stakeholders.
• Final interview with the regional marketing director or another senior leader.
• Background check and offer extension.

Key Assessment Areas:

• Strategic thinking and problem-solving skills.
• Cross-functional collaboration and stakeholder management.
• Market analysis and competitive intelligence skills.
• Communication and presentation skills.

Application Tips:

• Highlight your relevant experience in regional marketing program management and APAC market knowledge.
• Tailor your resume and cover letter to emphasize your skills and accomplishments related to the key responsibilities and required qualifications listed in the job description.
• Prepare examples of your past marketing campaigns, their outcomes, and the lessons you learned from them.

ATS Keywords: Regional Marketing, Program Management, APAC, Pharma, Biopharma, Market Analysis, Competitor Intelligence, Stakeholder Management, Cross-Functional Collaboration, Strategic Thinking

ASSUMPTION: The interview process for this role is designed to assess the candidate's strategic thinking, market knowledge, and ability to work effectively in a cross-functional team environment.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
• Marketing automation tools (e.g., Marketo, Pardot, HubSpot)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they enable effective project management, communication, and data-driven decision-making.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Quality
• Agility
• Innovation
• Collaboration
• Accountability

Work Style:

• Agilent Technologies fosters a collaborative and inclusive work environment, encouraging employees to share ideas and learn from one another.
• The company values innovation and continuous learning, providing employees with opportunities to grow both personally and professionally.
• Agilent Technologies offers a flexible work environment, with remote-friendly policies and a focus on work-life balance.

Self-Assessment Questions:

• Do you align with Agilent Technologies' core values, and how have you demonstrated these values in your previous roles?
• How comfortable are you working in a remote and hybrid team environment, collaborating with colleagues across different time zones and cultures?
• What is your preferred work style, and how does it align with Agilent Technologies' collaborative and inclusive work environment?

ASSUMPTION: Candidates who demonstrate a strong fit with Agilent Technologies' core values and work style will be more likely to succeed in this role and contribute to the company's continued growth and success.

⚠️ Potential Challenges

• The APAC region is diverse and dynamic, with unique cultural, linguistic, and regulatory considerations. This role requires a strong understanding of the local market and the ability to adapt marketing strategies to meet region-specific customer needs.
• Agilent Technologies is a global organization with a complex matrix structure. This role requires strong cross-functional collaboration and stakeholder management skills to navigate the organization effectively.
• The role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and stakeholders.
• The remote work arrangement may present challenges in terms of communication, collaboration, and time management.

ASSUMPTION: Candidates who are adaptable, resilient, and effective communicators will be better equipped to overcome these challenges and succeed in this role.

📈 Similar Roles Comparison

• This role is similar to other regional marketing program manager positions in the pharmaceutical, biotechnology, and healthcare industries. However, Agilent Technologies' extensive product portfolio and global presence provide employees with diverse career opportunities and exposure to cutting-edge technologies and research.
• The APAC market is highly competitive, with numerous local and international players. This role requires a strong understanding of the local market and the ability to differentiate Agilent Technologies' products and services from those of its competitors.
• This role offers significant growth potential for candidates looking to advance their careers in regional marketing and gain experience working in a global organization. Progression could lead to regional marketing director or global marketing manager roles within Agilent Technologies or other organizations.

ASSUMPTION: Candidates who are familiar with the APAC market and have experience working in global organizations will have a competitive advantage in this role.

📝 Sample Projects

• Developing and executing a regional marketing campaign to launch a new pharmaceutical product in the APAC market.
• Conducting market research and competitive analysis to identify opportunities for growth and differentiation in the biopharma sector.
• Collaborating with cross-functional teams to create and implement a regional pricing strategy that balances customer needs, market competition, and revenue targets.

ASSUMPTION: These sample projects illustrate the strategic, analytical, and collaborative nature of the regional marketing program manager role at Agilent Technologies.

❓ Key Questions to Ask During Interview

• Can you describe the regional marketing team's structure and how this role fits within it?
• How does Agilent Technologies support the professional development and growth of its marketing employees?
• What are the key priorities for this role in the first 90 days, and how will my performance be measured?
• How does Agilent Technologies approach diversity, equity, and inclusion in its marketing strategies and workplace culture?
• What are the most significant challenges facing the APAC market for Agilent Technologies' products and services, and how can this role help address them?

ASSUMPTION: These questions demonstrate the candidate's interest in understanding the role's context, the company's culture, and the market's challenges, showcasing their strategic thinking and engagement with the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize your skills and accomplishments related to the key responsibilities and required qualifications listed in the job description.
• Prepare examples of your past marketing campaigns, their outcomes, and the lessons you learned from them.
• If applicable, update your portfolio or prepare examples of your work to showcase your marketing expertise.
• Follow up with the hiring manager or HR one week after submitting your application to express your interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.