🔹 Job Title: Regional Marketing Specialist (Remote)
🔹 Company: INFUSE
🔹 Location: Remote (Europe)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Europe)
Key aspects of this role include:
ASSUMPTION: This role requires a high level of independence and adaptability, as well as strong communication and organizational skills to manage multiple projects simultaneously.
✅ Conduct thorough market research to identify trends, opportunities, and competitive positioning in key European markets
✅ Build out a regional annual marketing plan with clear quarterly goals to translate strategic marketing objectives into tactical campaigns and projects targeting different funnel stages
✅ Envision and execute omnichannel campaigns, crafting compelling copy while collaborating with channel specialists to ensure alignment and consistency, and bringing innovative ideas to the table to propose new ways to engage target audiences
✅ Create comprehensive project proposals, detailed campaign briefs, and post-campaign evaluation reports to guide execution, facilitate ROI analysis, and support continuous improvement
✅ Collaborate with sales and cross-functional stakeholders to build and execute a focused Account-Based Marketing (ABM) program, tailoring outreach to prospective clients effectively
✅ Foster strong relationships with sales teams, integrate their feedback, and ensure campaigns align with sales processes
✅ Create and optimize audience lists, using database insights and applying effective segmentation techniques to target key personas
✅ Coordinate direct mail campaigns for local holidays and maintain the regional event calendar
✅ Attend, support, and measure the success of trade shows, conferences, and smaller events
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation to drive marketing success and meet business objectives.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-5 years of proven experience as a Regional Marketing Specialist or in a similar role within the B2B marketing industry, with a strong understanding of demand generation and marketing best practices
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the need to collaborate with international teams.
Salary Range: Based on industry standards for a Regional Marketing Specialist role with 3-5 years of experience, the estimated salary range is €45,000 - €65,000 per year. This estimate takes into account the remote nature of the role and the requirement to work with European markets.
Benefits:
Working Hours: Full-time (40 hours per week) with flexible scheduling to accommodate different time zones within Europe
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific experience and qualifications. The benefits listed are typical for a company of INFUSE's size and industry, but may not be exhaustive.
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, lead generation, and intent-driven marketing. They work with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks.
Company Size: INFUSE has 1,001-5,000 employees, making it a mid-sized company with a significant global presence. This size allows for ample opportunities for collaboration and growth within the organization.
Founded: INFUSE was founded in [Year], with its headquarters in Boca Raton, FL, and a European office in London, UK.
Company Description:
Company Specialties:
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and extensive experience in B2B marketing make it an attractive employer for professionals looking to grow their careers in the industry.
Career Level: This role is suitable for a mid-career professional with 3-5 years of experience in B2B marketing. It offers opportunities for growth and advancement within the organization.
Reporting Structure: The Regional Marketing Specialist will report directly to the Marketing Manager and collaborate with sales and cross-functional teams to ensure campaigns align with strategic goals.
Work Arrangement: This is a remote role, with a focus on European markets. The successful candidate will be expected to work independently and manage their time effectively to meet project deadlines.
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity for candidates to gain international experience and build their skills in a dynamic and fast-paced environment.
Office Type: INFUSE has offices in Boca Raton, FL, and London, UK, but this role is remote and can be performed from anywhere in Europe.
Office Location(s): Boca Raton, FL, USA; London, UK
Geographic Context:
Work Schedule: Full-time (40 hours per week) with flexible scheduling to accommodate different time zones within Europe
ASSUMPTION: The remote nature of this role requires strong self-motivation, time management, and communication skills to succeed in the position.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Regional Marketing Specialist, B2B Marketing, Demand Generation, Campaign Management, Market Research, Account-Based Marketing, ABM, Marketing Automation, CRM, Data Analysis, Communication, Presentation, Organization, Project Management
ASSUMPTION: INFUSE's hiring process is designed to evaluate candidates' skills, experience, and cultural fit, ensuring they are the best fit for the role and the organization.
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the team's preferences, but proficiency in marketing automation and CRM tools is essential for this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: INFUSE's company culture values innovation, collaboration, and accountability, and seeks employees who are proactive, independent, and results-driven.
ASSUMPTION: These challenges are inherent in a fast-paced, dynamic role that requires a high level of adaptability and strong project management skills.
ASSUMPTION: This role offers a unique combination of international experience, global collaboration, and the opportunity to work with industry-leading brands, setting it apart from similar positions in the market.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for the Regional Marketing Specialist role at INFUSE.
ASSUMPTION: These questions are designed to provide insight into the role, the team, and the company culture, helping candidates make an informed decision about whether the position is the right fit for them.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.