🔹 Job Title: Regional Marketing Specialist (Remote)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of B2B marketing, demand generation, and campaign management. The ideal candidate will have experience in a similar role and be comfortable working remotely in a fast-paced, results-oriented environment.
✅ Conduct thorough market research to identify trends, opportunities, and competitive positioning in key European markets
✅ Build out a regional annual marketing plan with clear quarterly goals to translate strategic marketing objectives into tactical campaigns and projects targeting different funnel stages
✅ Envision and execute omnichannel campaigns, crafting compelling copy while collaborating with channel specialists to ensure alignment and consistency, and bringing innovative ideas to propose new ways to engage target audiences
✅ Create comprehensive project proposals, detailed campaign briefs, and post-campaign evaluation reports to guide execution, facilitate ROI analysis, and support continuous improvement
✅ Collaborate with sales and cross-functional stakeholders to build and execute a focused Account-Based Marketing (ABM) program, tailoring outreach to prospective clients effectively
✅ Foster strong relationships with sales teams, integrate their feedback, and ensure campaigns align with sales processes
✅ Create and optimize audience lists, using database insights and applying effective segmentation techniques to target key personas
✅ Coordinate direct mail campaigns for local holidays and maintain the regional event calendar
✅ Attend, support, and measure the success of trade shows, conferences, and smaller events
ASSUMPTION: This role requires strong analytical, communication, and organizational skills. The ideal candidate will be proactive, independent, and able to manage multiple projects simultaneously while maintaining focus on high-priority objectives.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-5 years of proven experience as a Regional Marketing Specialist or in a similar role within the B2B marketing industry, with a strong understanding of demand generation and marketing best practices
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in marketing automation software and CRM tools is highly preferred for this role. Additionally, experience in the tech industry or knowledge of the tech industry would be beneficial.
Salary Range: $70,000 - $90,000 per year (Based on industry standards for a Regional Marketing Specialist with 3-5 years of experience)
Benefits:
Working Hours: Full-time, remote work with flexible hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Regional Marketing Specialist with 3-5 years of experience. Benefits may vary and are subject to change.
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in B2B demand generation, lead generation, content syndication, content marketing, account-based demand generation, predictive demand generation, lead validation, performance marketing, lead nurturing, and intent-driven marketing.
Company Size: INFUSE has 1,001-5,000 employees, making it a mid-sized company. This size allows for ample opportunities for growth and collaboration while maintaining a personal touch.
Founded: INFUSE was founded in 2005 and has since grown to become a leading global provider of B2B demand generation services.
Company Description:
Company Specialties:
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE is a well-established company with a strong reputation in the B2B demand generation industry. The company's size and experience make it an attractive option for job seekers looking to grow their careers in marketing.
Career Level: This role is suitable for a mid-career professional with 3-5 years of experience in B2B marketing. The role offers opportunities for growth and advancement within the company.
Reporting Structure: The Regional Marketing Specialist will report directly to the Marketing Manager and collaborate with sales and cross-functional teams.
Work Arrangement: This is a remote, full-time position with flexible hours. The ideal candidate will be comfortable working independently and managing their time effectively.
Growth Opportunities:
ASSUMPTION: This role offers significant opportunities for growth and advancement within the company. The ideal candidate will be proactive, ambitious, and eager to take on new challenges as they arise.
Office Type: Remote work environment with no physical office location required
Office Location(s): N/A (Remote work only)
Geographic Context:
Work Schedule: Full-time, remote work with flexible hours
ASSUMPTION: The remote work environment offers flexibility and convenience but requires strong self-motivation and time management skills. The ideal candidate will be comfortable working independently and managing their time effectively.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Regional Marketing Specialist, B2B Marketing, Demand Generation, Campaign Management, Account-Based Marketing, Market Research, Data Analysis, Communication, Presentation, Organizational Skills, Project Management
ASSUMPTION: The interview process for this role is likely to be comprehensive and competitive. The ideal candidate will be proactive, well-prepared, and able to articulate their skills and experiences effectively.
ASSUMPTION: The ideal candidate will have experience with marketing automation software and CRM tools. Familiarity with project management, event management, and data analysis tools is also beneficial.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: INFUSE values employees who are proactive, results-driven, and able to work effectively in a remote work environment. The ideal candidate will be a strong communicator, able to collaborate effectively with cross-functional teams, and comfortable managing multiple projects simultaneously.
ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced, results-oriented environment and able to manage multiple projects simultaneously. They will also be comfortable working remotely and able to adapt to the unique challenges and opportunities that this role may present.
ASSUMPTION: This role is well-suited to a mid-career marketing professional with experience in B2B demand generation and account-based marketing. The role offers opportunities for growth and advancement within the company, similar to other mid-career marketing roles.
ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. The ideal candidate will be able to demonstrate their skills and experience in these areas through their resume and interview responses.
ASSUMPTION: These key questions are intended to help candidates better understand the role, the company, and the expectations for success. The ideal candidate will be proactive, curious, and eager to ask thoughtful questions throughout the interview process.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.