π Core Information
πΉ Job Title: Regional PR and Press Office Support
πΉ Company: Lush
πΉ Location: London or Liverpool
πΉ Job Type: Fixed Term - Full Time
πΉ Category: PR
πΉ Date Posted: 2025-07-08
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Supporting the Regional PR team and day-to-day press office activities
- Writing seasonal and regional press releases
- Coordinating press send-outs and administrative tasks
- Building and maintaining regional media relationships
- Working closely with UK&I store managers and retailers
ASSUMPTION: This role requires a high level of organization, adaptability, and strong communication skills to manage multiple tasks and deadlines effectively.
π Key Responsibilities
β
Regional PR:
- Work closely with UK&I store managers to plan regional PR activities
- Research and develop new regional media contacts
- Proactively generate and place stories about Lush products, stores, events, people, and brand ethics
- Adapt PR and brand strategies into relevant and creative consumer activity across regional channels
- Coordinate press send-outs and support the team with administrative duties
- Report to the UK&I Retail PR Lead and Head of Retail UK&I
β
Day-to-day Press Office Support:
- Manage the LushPR inbox, replying to emails, and forwarding to relevant people
- Answer the Press Office phone, taking messages, and directing enquiries
- Compile press coverage documents with daily coverage clippings
- Use and suggest new reporting tools and methods
- Upload press releases to WeAreLush.com
ASSUMPTION: The role requires a proactive and reactive approach, with the ability to prioritize tasks and work efficiently under pressure.
π― Required Qualifications
Education: Relevant degree or equivalent experience
Experience: 0-2 years of relevant experience in PR or a related field
Required Skills:
- Strong communication skills
- Understanding of the UK&I regional media landscape
- Experience in writing press releases and press pitches
- Strong time management and organizational skills
- Ability to work proactively and adapt in a fast-paced environment
- High attention to detail and efficiency
- Team player with the ability to take direction and learn quickly
- Positive interpersonal skills and comfort sharing ideas
- Flexibility and adaptability to the Lush culture
Preferred Skills:
- Experience using reporting tools
- Knowledge of the Lush brand and products
ASSUMPTION: Candidates should have a genuine interest in Lush's ethical values and be passionate about promoting the brand's mission.
π° Compensation & Benefits
Salary Range: Β£26,208 - Β£30,000 / year
Benefits:
- 25 days holiday plus bank holidays
- 6 months of full pay for parental leave (primary caregiver must qualify for SMP)
- Enhanced paternity leave
- Bonus scheme
- Day off for weekday birthdays
- Holiday purchase scheme
- 50% discount on Lush products and spa treatments
- Cycle to work scheme
- Discounted rail and bus season tickets
- Employee assistance programme
- Financial childcare support on return to work
Working Hours: 40 hours per week, with frequent travel to London and participation in regional PR events
ASSUMPTION: The salary range is based on industry standards for PR roles with 0-2 years of experience in the UK.
π Applicant Insights
π Company Context
Industry: Retail (Cosmetics)
Company Size: 51-200 employees
Founded: 2001
Company Description:
- Lush is a cosmetics retailer known for its innovative products and ethical practices
- The company is committed to fighting animal testing, promoting regeneration, and showing that capitalism can be a force for good
- Lush is partly employee-owned and committed to paying a living wage
Company Specialties:
- Handmade cosmetics
- Ethical business practices
- Innovative marketing campaigns
Company Website: https://www.lush.com/uk/en
ASSUMPTION: Lush's commitment to ethical practices and employee well-being sets it apart in the retail industry.
π Role Analysis
Career Level: Entry-level to mid-level PR role with opportunities for growth
Reporting Structure: Reports to the UK&I Retail PR Lead and Head of Retail UK&I
Work Arrangement: Hybrid (3 days in the office, 2 days remote)
Growth Opportunities:
- Developing media relationships and expanding regional PR activities
- Gaining experience in press office management and event coordination
- Potential career progression within the Lush PR team
ASSUMPTION: This role offers a unique opportunity to gain experience in regional PR and press office support, with potential for growth within the company.
π Location & Work Environment
Office Type: Modern, creative office space in Soho, London
Office Location(s): London (Soho), Liverpool
Geographic Context:
- London: Vibrant city with a rich cultural scene and excellent transport links
- Liverpool: Historic city with a thriving arts and music scene, and strong transport connections
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for regional event participation)
ASSUMPTION: The hybrid work arrangement allows for a good balance between office collaboration and remote work, with frequent travel required for regional events.
πΌ Interview & Application Insights
Typical Process:
- Online application and CV screening
- Phone or video interview with the hiring manager
- In-person or video interview with the team
- Final interview with the Head of Retail UK&I
Key Assessment Areas:
- Communication skills and media relations
- Writing and press release creation
- Organizational skills and time management
- Cultural fit and alignment with Lush's values
Application Tips:
- Tailor your CV and cover letter to highlight relevant skills and experience
- Demonstrate a strong understanding of the UK&I media landscape and Lush's brand
- Showcase your creativity and ability to think outside the box
ATS Keywords: Regional PR, Press Office, Media Relations, Press Releases, UK&I, Retail PR, Event Coordination, Lush
ASSUMPTION: The application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on communication and organizational abilities.
π οΈ Tools & Technologies
- Microsoft Office Suite
- Google Workspace (Gmail, Google Drive, Google Docs)
- PR reporting tools (e.g., Muck Rack, Agility PR Solutions)
- Social media platforms (e.g., Twitter, Instagram, Facebook)
ASSUMPTION: Familiarity with common office tools and PR-specific software is essential for this role.
π Cultural Fit Considerations
Company Values:
- Fresh and creative
- Handmade
- Ethical
- Fun
- Campaigning
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Proactive and innovative
- Committed to Lush's ethical mission
Self-Assessment Questions:
- How do you embody Lush's values in your work?
- How do you stay organized and manage multiple tasks in a fast-paced environment?
- How do you approach building and maintaining media relationships?
ASSUMPTION: Lush values candidates who align with their ethical mission and can thrive in a creative, collaborative work environment.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Travel requirements for regional events
- Adapting to Lush's unique company culture and ethical mission
- Working with a diverse range of stakeholders, including store managers, retailers, and media contacts
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to Lush's values.
π Similar Roles Comparison
- Unlike traditional PR roles, this position focuses on regional PR and press office support, requiring a broader skill set
- Lush's ethical mission and unique company culture set it apart from other retail brands
- This role offers opportunities for growth and development within the Lush PR team
ASSUMPTION: Candidates should consider their interest in regional PR and Lush's ethical mission when comparing this role to other PR positions.
π Sample Projects
- Creating a regional PR plan for a seasonal event (e.g., Christmas, Diwali, Hanukkah)
- Writing and distributing a press release announcing a new Lush product or store opening
- Coordinating a regional press event, including invitations, logistics, and follow-up
ASSUMPTION: These sample projects demonstrate the range of tasks and responsibilities required for this role.
β Key Questions to Ask During Interview
- How does this role fit into the overall Lush PR strategy?
- What opportunities are there for growth and development within the Lush PR team?
- How does Lush support work-life balance for its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Lush measure the success of its regional PR campaigns?
ASSUMPTION: These questions help candidates better understand the role, the company, and the team dynamics.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight relevant skills and experience
- Prepare examples of your previous PR work, if applicable
- Follow up with the hiring manager one week after your application, if you haven't heard back
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.