Remote Creative Strategist

📌 Core Information

🔹 Job Title: Remote Creative Strategist

🔹 Company: Soar With Us

🔹 Location: South Africa (Remote)

🔹 Job Type: Full-Time

🔹 Category: Advertising & Marketing

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and executing social media creative strategies for D2C brands
• Focusing on performance creative for Meta and TikTok ad campaigns
• Analyzing creative data to provide actionable insights
• Collaborating with cross-functional teams to deliver integrated campaigns
• Working with a team of 20+ A-Players in a fast-growing, award-winning agency

ASSUMPTION: This role requires a strong understanding of performance marketing principles, data analysis, and creative strategy. It's ideal for someone with agency experience looking to grow in a dynamic, fast-paced environment.

📋 Key Responsibilities

✅ Develop and execute social media creative strategies for D2C brands

✅ Conceptualize and execute creative campaigns for Meta ad campaigns (such as UGC, high-production ads, motion graphic ads, and static design ads)

✅ Understand what makes creative convert and continually optimize creative performance within ad campaigns on Meta and TikTok

✅ Script and brief creative for D2C campaigns

✅ Utilize creative data to measure and report on campaign performance, and provide actionable insights and recommendations to optimize future campaigns

✅ Work closely with an Account Manager to ensure the quality and effectiveness of our creative deliverables

✅ Stay up-to-date on industry trends, market research, and consumer insights to inform our creative strategies

✅ Collaborate with cross-functional teams, including account management, media buying, and production, to deliver integrated creative campaigns that drive results

✅ Participate in client meetings to discuss campaign performance, creative recommendations, and strategic planning

✅ Contribute to the development and implementation of Soar With Us' overall creative vision and strategy

✅ Manage multiple projects at once, prioritizing and delegating tasks as needed to ensure timely and effective delivery of client work

✅ Have the ability to confidently write and edit ad copy and scripts for a variety of formats, including UGC, design, and video ads

✅ You will be responsible for creating intricate and in-depth briefs for user-generated content (UGC) creators

✅ Ability to understand human psychology, sociology, and why people buy things

ASSUMPTION: This role requires a mix of creative and analytical skills, with a strong focus on data-driven decision making and client management.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 3+ years of experience in a creative strategy or social media marketing role, preferably in an agency setting

Required Skills:

• Proven track record of developing successful creative campaigns that drive results
• Strong analytical skills and experience with data analysis and reporting
• Excellent communication and presentation skills, with the ability to clearly articulate creative ideas and strategies to clients and internal teams
• Strong attention to detail and ability to manage multiple projects at once
• Knowledge of digital marketing platforms, especially Meta, and understanding of performance marketing principles and theory

Preferred Skills:

• Leadership and team management experience
• Experience with TikTok ads
• Fluency in additional languages

ASSUMPTION: Candidates with a strong portfolio of successful creative campaigns, excellent communication skills, and a proven ability to analyze data and make strategic decisions will be most competitive for this role.

💰 Compensation & Benefits

Salary Range: £45,000 - £55,000 per year (Based on industry standards for a mid-level creative strategist role in South Africa)

Benefits:

• Bonus/Benefit Scheme
• 27 Days Paid Holiday
• Private Health Scheme
• Company Pension Scheme
• Structured Training and Development
• Flexible Working (Ability to work abroad for 30 days at a time)
• Hybrid Working (Office in Oval, Central London)
• Team Building Activities

Working Hours: Full-time (40 hours per week, with flexible hours and remote work options)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level creative strategist role in South Africa. Final compensation will be determined based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 11-50 employees (Small to mid-sized agency with a close-knit team)

Founded: 2019 (Relatively new agency with a fast-growing client base)

Company Description:

• Multi-award-winning e-commerce growth agency
• Specializes in advanced digital marketing strategies
• Official partners of Meta, TikTok, and Klaviyo
• Focuses on pushing the boundaries of standard marketing techniques

Company Specialties:

• E-commerce growth strategies
• Performance marketing
• Creative advertising
• Data-driven decision making

Company Website: soarwithus.co

ASSUMPTION: Soar With Us is a dynamic, fast-growing agency with a strong focus on e-commerce growth and performance marketing. They value creativity, data-driven decision making, and pushing the boundaries of standard marketing techniques.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports to the Creative Director

Work Arrangement: Hybrid (Remote with an office in Central London or Manchester)

Growth Opportunities:

• Potential to progress within the agency as it continues to grow
• Chance to work with a diverse range of D2C clients
• Opportunity to develop leadership and team management skills

ASSUMPTION: This role offers significant growth potential within a fast-growing agency, working with a diverse range of clients and developing leadership skills.

🌍 Location & Work Environment

Office Type: Hybrid (Remote with an office in Central London or Manchester)

Office Location(s): Central London or Manchester

Geographic Context:

• South Africa (Remote work with occasional office visits)
• Timezone: Africa/Johannesburg (GMT+2)
• English is the primary language of communication

Work Schedule: Full-time (40 hours per week, with flexible hours and remote work options)

ASSUMPTION: This role requires a strong understanding of the South African market and the ability to work effectively in a remote, hybrid work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• Creative challenge or case study presentation
• Final interview with the Creative Director

Key Assessment Areas:

• Creative portfolio and campaign examples
• Data analysis and reporting skills
• Communication and presentation skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills
• Prepare a portfolio showcasing your creative campaigns and data-driven insights
• Research Soar With Us' clients and industry to demonstrate your understanding of the role
• Be prepared to discuss your approach to creative strategy, data analysis, and client management

ATS Keywords: Creative Strategy, Social Media Marketing, Data Analysis, Performance Marketing, DTC Copywriting, Campaign Development, Client Management, Creative Ideation, Project Management, Communication, Presentation Skills, Attention to Detail, Team Collaboration, Market Research, Consumer Insights, Leadership

ASSUMPTION: Soar With Us uses an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description will increase your chances of being considered.

🛠️ Tools & Technologies

• Meta Ads Manager
• TikTok Ads Manager
• Google Analytics
• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with Meta Ads Manager, TikTok Ads Manager, and Google Analytics is essential for this role. Proficiency in project management tools and Microsoft Office Suite is also beneficial.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Data-driven decision making
• Collaboration and teamwork
• Client-centric approach
• Continuous learning and improvement

Work Style:

• Fast-paced and dynamic environment
• Remote work with occasional office visits
• Strong focus on client management and project delivery
• Opportunities for leadership and team management

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working remotely and managing your time effectively?
• Do you have strong communication and presentation skills, with the ability to articulate creative ideas and strategies to clients and internal teams?
• Are you passionate about data-driven decision making and using data to inform creative strategies?

ASSUMPTION: Soar With Us values candidates who are creative, data-driven, and collaborative, with a strong focus on client management and project delivery. They look for individuals who are comfortable working remotely and thriving in a fast-paced, dynamic environment.

⚠️ Potential Challenges

• Managing multiple projects and clients simultaneously
• Working effectively in a remote, hybrid work environment
• Keeping up with the fast-paced nature of the agency and its clients
• Adapting to the unique needs and preferences of each client

ASSUMPTION: This role requires strong project management skills, the ability to work effectively in a remote environment, and a willingness to adapt to the unique needs of each client.

📈 Similar Roles Comparison

• This role is similar to a Social Media Marketing Manager or Digital Marketing Specialist, with a focus on creative strategy and data-driven decision making
• Unlike other roles, this position requires a strong understanding of performance marketing principles and the ability to analyze and interpret creative data
• Career progression in this role could lead to a Senior Creative Strategist or Creative Director position within the agency

ASSUMPTION: This role is similar to other marketing and advertising positions, but with a unique focus on creative strategy and data-driven decision making. Career progression in this role could lead to a leadership position within the agency.

📝 Sample Projects

• Developing a creative strategy for a new D2C brand launch on Meta and TikTok
• Analyzing campaign performance data to identify trends and optimize creative assets
• Managing a team of creatives to deliver multiple client projects on time and within budget

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from creative strategy development to data analysis and team management.

❓ Key Questions to Ask During Interview

• Can you describe the typical client profile for Soar With Us?
• How does the agency support the professional development of its employees?
• What are the biggest challenges facing the agency in the next 12 months, and how can this role help address them?
• How does the agency approach collaboration and teamwork across different departments?
• What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: These questions are designed to help you better understand the company culture, growth opportunities, and expectations for this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills, including specific examples of creative campaigns and data-driven insights
• Prepare a portfolio showcasing your creative campaigns and data-driven insights, with a focus on performance marketing and client management
• Follow up with the HR team one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.