Residential Marketing Coordinator

📌 Core Information

🔹 Job Title: Residential Marketing Coordinator

🔹 Company: Swire Properties

🔹 Location: Miami, Florida, United States

🔹 Job Type: Full-Time

🔹 Category: Real Estate

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the Residential Marketing team in various administrative tasks
• Coordinating events and managing vendor relationships
• Collaborating with cross-functional teams and external vendors
• Contributing to the elevation of the company's market presence

ASSUMPTION: This role requires a high level of organization and multitasking, with a focus on supporting the marketing team's initiatives.

📋 Key Responsibilities

✅ Provide support to the Residential Marketing team, including managing calendars, scheduling meetings, and making travel arrangements

✅ Support the planning and execution of events, ensuring all logistical details are managed

✅ Prepare and organize meeting materials, presentations, and reports

✅ Manage the processing of invoices, ensuring timely payments and accurate record-keeping

✅ Maintain relationships with vendors, ensuring quality service and timely delivery of marketing materials

✅ Collect and organize necessary documentation from vendors, including agreements and certificates of insurance

✅ Maintain organized files for agreements, contracts, and other important documents related to marketing and sales initiatives

✅ Act as a liaison between the marketing team and other departments, facilitating effective communication and collaboration

ASSUMPTION: The role may evolve based on the team's needs and the candidate's skills, with opportunities for growth in marketing and real estate.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business Administration, or a related field

Experience: Entry-level to 2 years of experience in marketing, administrative, or related roles

Required Skills:

• Proficient in Microsoft Office (Word, Excel, PowerPoint, and Outlook)
• Strong analytical, organizational, written, and verbal communication skills
• Excellent interpersonal skills and the ability to work effectively in a fast-paced environment
• Proficient in digital marketing tools, social media, and content management systems
• Ability to maintain confidentiality and resolve issues independently

Preferred Skills:

• Experience in the real estate industry
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in digital marketing tools and social media platforms is highly recommended for this role.

💰 Compensation & Benefits

Salary Range: $40,000 - $55,000 per year (Based on industry standards for entry-level marketing roles in Miami)

Benefits:

• Health Care Plan (Medical, Dental, & Vision)
• Retirement Plan (401k)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation & Public Holiday)
• Family Leave (Maternity & Paternity)
• Short Term & Long-Term Disability
• Training and Development
• Wellness Resources

Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event coverage)

ASSUMPTION: The provided salary range is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate - Swire Properties specializes in developing, owning, and operating mixed-use, principally commercial properties in Hong Kong and the Chinese Mainland.

Company Size: 1,001-5,000 employees - Working at Swire Properties offers opportunities for growth and collaboration within a large organization.

Founded: 1972 - Swire Properties has a well-established record of creating long-term value by transforming urban areas.

Company Description:

• Swire Properties is a leading developer, owner, and operator of mixed-use, principally commercial properties
• The company has a strong presence in Hong Kong and the Chinese Mainland
• Swire Properties employs over 4,500 people and was listed on the Main Board of the Stock Exchange of Hong Kong in 2012

Company Specialties:

• Property investment
• Property trading
• Hotel investment

Company Website: http://www.swireproperties.com

ASSUMPTION: Swire Properties' extensive experience and large employee base suggest a well-established company culture and opportunities for career growth.

📊 Role Analysis

Career Level: Entry-level to 2 years - This role is suitable for recent graduates or early-career professionals looking to gain experience in marketing and real estate.

Reporting Structure: The Residential Marketing Coordinator will report directly to the Residential Marketing Manager.

Work Arrangement: On-site, full-time - The role requires a presence in the office to collaborate with the team and manage events.

Growth Opportunities:

• Learning and development opportunities within the marketing department
• Potential career progression into more senior marketing roles or other areas of the business
• Expanding skills and knowledge in real estate marketing

ASSUMPTION: With the right skills and performance, candidates may have opportunities to grow within the company and explore different aspects of real estate marketing.

🌍 Location & Work Environment

Office Type: Corporate office - Swire Properties' Miami office is a professional environment with a focus on collaboration and productivity.

Office Location(s): Miami, Florida, United States

Geographic Context:

• Miami is a vibrant, multicultural city with a strong real estate market
• The city offers a mix of urban and beach living, with numerous cultural attractions and entertainment options
• Miami has a subtropical climate, with mild winters and hot, humid summers

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for event coverage)

ASSUMPTION: The work environment at Swire Properties' Miami office is likely to be dynamic and fast-paced, with a focus on collaboration and teamwork.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with the marketing team
• Background check and offer

Key Assessment Areas:

• Communication skills and cultural fit
• Organization and time management skills
• Problem-solving abilities and adaptability
• Knowledge of marketing principles and digital marketing tools

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the real estate industry and Swire Properties' business
• Prepare examples of your event planning and coordination skills
• Showcase your proficiency in digital marketing tools and social media platforms

ATS Keywords: Marketing Coordinator, Event Planning, Vendor Management, Administrative Support, Real Estate Marketing, Digital Marketing, Social Media, Microsoft Office

ASSUMPTION: The application process at Swire Properties is likely to be competitive, with a focus on finding candidates who are a strong fit for the company culture and the specific needs of the marketing team.

🛠️ Tools & Technologies

• Microsoft Office (Word, Excel, PowerPoint, and Outlook)
• Digital marketing tools (e.g., Hootsuite, Buffer, Google Analytics)
• Social media platforms (e.g., Facebook, Instagram, LinkedIn)
• Content management systems (e.g., WordPress, Drupal)

ASSUMPTION: The required tools and technologies for this role are industry-standard and can be learned or improved upon with relevant training and experience.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellence
• Responsibility
• Innovation
• Collaboration

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on delivering high-quality results
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you detail-oriented and organized, with strong time management skills?
• Do you have a passion for real estate and a desire to learn and grow in the industry?
• Are you comfortable using digital marketing tools and social media platforms?

ASSUMPTION: Swire Properties values candidates who are a strong cultural fit, with a focus on integrity, excellence, and collaboration.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-paced, dynamic work environment
• Developing a strong understanding of the real estate industry and Swire Properties' business
• Building and maintaining effective relationships with vendors and external partners

ASSUMPTION: The Residential Marketing Coordinator role may present challenges related to time management, adaptability, and industry knowledge, but these can be overcome with strong organizational skills and a willingness to learn.

📈 Similar Roles Comparison

• Marketing Coordinator (Real Estate) vs. Marketing Coordinator (Other Industries) - This role is more specialized in real estate marketing, with a focus on residential properties and events
• Real Estate Industry Context - The real estate industry is competitive and fast-paced, with a strong focus on customer relationships and market trends
• Career Path Comparison - This role can lead to career progression in marketing, real estate, or other areas of the business, depending on the candidate's skills and interests

ASSUMPTION: While this role is similar to other marketing coordinator positions, it is unique in its focus on real estate marketing and the specific needs of Swire Properties' residential properties.

📝 Sample Projects

• Planning and executing a grand opening event for a new residential development
• Managing vendor relationships to ensure timely delivery of marketing materials for multiple properties
• Collaborating with the sales team to create targeted marketing campaigns for specific properties

ASSUMPTION: The specific projects for this role will vary depending on the needs of the marketing team and the company's residential properties, but they will likely involve event planning, vendor management, and marketing campaign support.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role support the overall marketing strategy for Swire Properties' residential properties?
• What opportunities are there for growth and development within the marketing department and the company as a whole?
• How does the marketing team collaborate with other departments, such as sales and property management?
• What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's needs.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your event planning and coordination skills, as well as your proficiency in digital marketing tools and social media platforms
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.