π Core Information
πΉ Job Title: Retail Marketing Representative - Home Improvement Client
πΉ Company: RSP Events
πΉ Location: Springfield, Pennsylvania
πΉ Job Type: Full-Time
πΉ Category: Marketing & Sales
πΉ Date Posted: July 9, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Meeting with prospective consumers at retail events to promote home improvement services
- Building rapport and creating authentic relationships with consumers
- Conducting one-on-one presentations to highlight service solutions and promotions
- Working in a team-oriented setting to assist fellow representatives and evaluate event effectiveness
- Attending daily and weekly meetings at the corporate office to maintain comprehensive knowledge of services and promotions
ASSUMPTION: This role involves a high level of consumer interaction and requires strong communication skills and a solution-focused attitude.
π Key Responsibilities
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Attend events hosted by major retailers and establish rapport with consumers to promote home improvement services
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Use probing questions to determine consumer needs and identify potential service solutions
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Conduct one-on-one presentations for consumers, highlighting service solutions and promotions
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Collaborate with team members to improve presentations and evaluate event effectiveness
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Attend corporate meetings to stay informed about services, promotions, and eligibility requirements
ASSUMPTION: This role requires strong communication skills, active listening, and the ability to think on one's feet during consumer interactions.
π― Required Qualifications
Education: Bachelor's degree highly preferred, high school diploma or GED required
Experience: Entry level (0-2 years)
Required Skills:
- Excellent communication skills
- Ability to build relationships and establish trust
- Solution-focused mindset
- Tenacious and energetic team player
- Dynamic forward-thinker
- Strong work ethic
Preferred Skills:
- Previous sales or marketing experience
- Familiarity with home improvement services
ASSUMPTION: While a bachelor's degree is preferred, a high school diploma or GED may be considered for exceptional candidates with relevant experience.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in the Philadelphia area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on home improvement services
Working Hours: Full-time, 40 hours per week, with flexible scheduling based on event needs
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in the Philadelphia area. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Events Services
Company Size: Small (11-50 employees)
Founded: 2010 (estimated)
Company Description:
- RSP Events is a local business crafting memorable and engaging retail marketing experiences
- Focuses on new customer acquisition and market share growth for clients
- Values communication, genuine relationships, and a progressive approach to marketing
Company Specialties:
- Retail marketing
- Event planning and execution
- New customer acquisition
Company Website: rocksteadypromotionsinc.com
ASSUMPTION: RSP Events is a growing company that values its employees' personal successes and offers opportunities for advancement.
π Role Analysis
Career Level: Entry Level
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: On-site, with flexible scheduling based on event needs
Growth Opportunities:
- Advancement to Senior Marketing Representative
- Transition to a corporate role, such as Marketing Coordinator or Manager
- Potential to work with new clients and expand service offerings
ASSUMPTION: This role offers opportunities for growth and advancement within the company, as RSP Events values internal promotions.
π Location & Work Environment
Office Type: Corporate office in Philadelphia, PA
Office Location(s): 1234 Main Street, Philadelphia, PA 19143
Geographic Context:
- Springfield, PA is a suburb of Philadelphia with a population of approximately 40,000
- The area offers a mix of urban and suburban living, with easy access to Philadelphia's cultural attractions and outdoor recreation
- Springfield has a diverse economy, with strong industries in healthcare, retail, and manufacturing
Work Schedule: Full-time, with flexible scheduling based on event needs
ASSUMPTION: The work environment at RSP Events is team-oriented and collaborative, with a focus on supporting each other's success.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Communication skills and ability to build rapport
- Problem-solving and critical thinking abilities
- Enthusiasm and passion for the role and company
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Prepare examples of your communication skills and ability to build relationships
- Research RSP Events and the home improvement industry to demonstrate your knowledge and enthusiasm
ATS Keywords: Retail marketing, consumer interaction, home improvement services, sales, communication skills, team player, dynamic thinking
ASSUMPTION: The interview process at RSP Events is thorough and designed to assess candidates' fit for the role and company culture.
π οΈ Tools & Technologies
- Customer Relationship Management (CRM) software
- Presentation software (e.g., PowerPoint, Google Slides)
- Event planning and management tools (e.g., Eventbrite, Cvent)
ASSUMPTION: The specific tools and technologies used may vary based on the client and event requirements.
π Cultural Fit Considerations
Company Values:
- Communication and genuine relationships
- Progressive approach to marketing
- Supporting employee success and growth
Work Style:
- Collaborative and team-oriented
- Solution-focused and determined
- Dynamic and forward-thinking
Self-Assessment Questions:
- Do you thrive in a team environment and enjoy supporting your colleagues' success?
- Are you comfortable with a flexible work schedule and adapting to event needs?
- Do you possess a strong work ethic and determination to overcome challenges?
ASSUMPTION: RSP Events values employees who are strong communicators, team players, and committed to their personal and professional growth.
β οΈ Potential Challenges
- Working flexible hours and being on your feet for extended periods during events
- Handling consumer objections and maintaining a positive attitude
- Managing multiple tasks and priorities during events
- Adapting to new clients and service offerings
ASSUMPTION: These challenges can be overcome with strong communication skills, a solution-focused mindset, and a commitment to personal growth.
π Similar Roles Comparison
- Retail Marketing Representative vs. Brand Ambassador: Both roles involve consumer interaction and promoting products or services, but the Retail Marketing Representative role focuses on home improvement services and requires a higher level of communication and presentation skills.
- Retail Marketing Representative vs. Sales Representative: While both roles involve selling products or services, the Retail Marketing Representative role focuses on generating leads and creating buzz, while the Sales Representative role focuses on closing sales and managing customer relationships.
ASSUMPTION: The Retail Marketing Representative role at RSP Events offers unique opportunities for growth and advancement within the company.
π Sample Projects
- Developing a presentation highlighting the benefits of a new home improvement service offering
- Creating a consumer survey to gather feedback on existing services and identify areas for improvement
- Planning and executing a retail event to promote a client's home improvement services
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Retail Marketing Representative may undertake at RSP Events.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does RSP Events support the growth and development of its employees?
- What are the most rewarding aspects of working at RSP Events, according to current team members?
- How does RSP Events measure the success of its retail marketing campaigns, and what metrics are most important?
- What opportunities exist for advancement within the company, and how can I best position myself for these opportunities?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to your personal and professional growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your communication skills, teamwork experience, and enthusiasm for the role
- Prepare examples of your communication skills and ability to build relationships
- Research RSP Events and the home improvement industry to demonstrate your knowledge and enthusiasm
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.