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Retail Media Account Strategist

Criteo
Full-time
On-site
Seoul, Seoul, South Korea
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Retail Media Account Strategist

πŸ”Ή Company: Criteo

πŸ”Ή Location: Seoul, South Korea

πŸ”Ή Job Type: On-site, Full-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 7, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing day-to-day relationships with Retail Media Brand customers
  • Optimizing campaigns to increase revenue and margins
  • Developing strong client relationships and understanding their business
  • Leading internal initiatives to support client growth
  • Driving business results, delivering outstanding customer experience, and providing industry-leading insights

ASSUMPTION: This role requires a balance of strategic thinking, client management, and campaign optimization skills. It's ideal for candidates with a proven track record in account management within the online performance media industry, preferably in the Retail or eCommerce sectors.

πŸ“‹ Key Responsibilities

βœ… Drive yearly/quarterly/monthly account plans with advertisers, addressing risks and opportunities

βœ… Provide top-level strategic account management to clients to ensure retention and satisfaction

βœ… Create personalized proposals and deliver presentations to clients on a monthly and/or quarterly basis

βœ… Develop and maintain strong partnerships with clients, establishing oneself as a trusted consultant at all levels, including C-level

βœ… Aggressively grow revenue and track retention of clients and/or agencies, negotiating additional budgets and upselling new Criteo products

βœ… Proactively identify and suggest new processes toward enhancing Criteo's service

βœ… Advise on client's digital strategy and educate advertisers on Criteo's technology across channels and devices, mainly for ecommerce activity through Commerce Max platform

βœ… Optimize accounts to improve performance for the advertiser and action growth opportunities to maximize revenue

βœ… Analyze performance metrics and KPIs with a data-driven approach to identify personalized solutions on a client level and ensure client goals are reached

βœ… Run virtual teams internally to ensure key clients have the resources they need to deliver growth

βœ… Drive and lead internal account management-related initiatives with strong collaboration from cross-functional teams

ASSUMPTION: The responsibilities listed above are essential for success in this role. However, the specific tasks and priorities may evolve based on the needs of the client and the business.

🎯 Required Qualifications

Education: Bachelor's degree (BA/BS) required

Experience: At least 5-7 years of proven experience in direct client relationships in online performance media for ecommerce players or brand agency experience. Expertise in Retail, eCommerce, or Consumer Brand verticals is highly preferred.

Required Skills:

  • Proven track record of success in offering outstanding customer service and innovation leading to revenue growth and customer retention
  • Growth mindset, with the ability to be proactive, seek opportunities, operate as a team player, foster collaboration, have a broad vision, be tenacious and flexible, eager to develop and learn, and dare to challenge the status quo
  • Ability to assess and resolve advertiser/agency issues encountered in the role and upsell new products
  • Strong interpersonal and communication skills, with persuasive verbal and written communication expertise
  • Technical knowledge of site tagging, ad serving, and ad ops would be an advantage

Preferred Skills:

  • Fluency in English and Korean

ASSUMPTION: The required qualifications listed above are essential for success in this role. However, Criteo welcomes applications from candidates who may not meet every single requirement but believe they can still bring value to the role.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Retail Media Account Strategist role in Seoul, South Korea, with 5-10 years of experience, the estimated salary range is β‚©70,000,000 - β‚©90,000,000 per year. This estimate is inclusive of base salary and any performance-based bonuses.

Benefits:

  • Comprehensive perks and benefits package, including health, dental, and vision insurance
  • Retirement savings plan with company match
  • Generous time off and flexible work arrangements
  • Employee stock purchase plan
  • Tuition reimbursement and professional development opportunities
  • Employee discounts and wellness programs

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break), totaling 40 hours per week. However, working hours may vary based on client needs and project deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience, skills, and qualifications. The benefits listed above are subject to change and may vary depending on the candidate's location and employment status.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services. Criteo is a global leader in commerce media, enabling marketers and media owners to drive better commerce outcomes through its industry-leading Commerce Media Platform.

Company Size: Large (1,001-5,000 employees). Criteo's size allows for diverse opportunities and a broad range of clients, providing employees with exposure to various industries and challenges.

Founded: 2005. Criteo was founded in Paris, France, and has since grown into a global company with offices in multiple countries.

Company Description:

  • Criteo's mission is to power the world's marketers with trusted and impactful advertising, encouraging discovery, innovation, and choice in an open internet
  • The company focuses on driving better commerce outcomes through its Commerce Media Platform, which connects thousands of marketers and media owners
  • Criteo is committed to providing an open and inclusive environment, with a diverse team of over 3,600 employees worldwide

Company Specialties:

  • Retargeting
  • Internet advertising
  • Recommendation
  • Personalization
  • Search
  • Behavioral targeting
  • Ecommerce
  • CPC (Cost-per-click)
  • Global leader
  • Programmatic

Company Website: https://www.criteo.com/

ASSUMPTION: The company context provided above is based on publicly available information and may be subject to change. It is essential to verify the information directly with the employer before making decisions.

πŸ“Š Role Analysis

Career Level: Mid-level to senior. This role is suitable for experienced professionals with a proven track record in account management within the online performance media industry.

Reporting Structure: The Retail Media Account Strategist will report directly to the Enterprise Activation Team and work closely with cross-functional teams, including technical solutions, analysts, creative, and products.

Work Arrangement: On-site, full-time. The role requires regular on-site presence to manage client relationships and collaborate with internal teams effectively.

Growth Opportunities:

  • Potential career progression into senior account management, team leadership, or other related roles within Criteo's Enterprise Activation Team or other departments
  • Opportunities to work with diverse clients across various industries, gaining valuable experience and exposure
  • Access to professional development opportunities, such as training, workshops, and mentorship programs

ASSUMPTION: The role analysis provided above is based on the information available in the job listing and may be subject to change. It is essential to verify the information directly with the employer during the application process.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities and amenities

Office Location(s): 476, Gangnam-daero, Gangnam-gu, Seoul, South Korea

Geographic Context:

  • Seoul is the capital and largest city of South Korea, with a population of over 10 million people
  • The city is known for its vibrant culture, rich history, and modern infrastructure, offering a unique blend of traditional and contemporary experiences
  • Seoul's business district, Gangnam-gu, is home to numerous multinational corporations and is a hub for the country's finance, technology, and advertising industries

Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break), totaling 40 hours per week. However, working hours may vary based on client needs and project deadlines.

ASSUMPTION: The location and work environment information provided above are based on publicly available information and may be subject to change. It is essential to verify the information directly with the employer before making decisions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Criteo careers portal
  • Phone or video screening with the HR team to assess cultural fit and basic qualifications
  • In-depth behavioral and technical interviews with the hiring manager and cross-functional team members
  • Final round interview with senior leadership or the hiring manager
  • Background check and offer extension for successful candidates

Key Assessment Areas:

  • Client management and account strategy skills
  • Campaign optimization and data analysis abilities
  • Communication and presentation skills
  • Problem-solving and negotiation skills
  • Cultural fit and alignment with Criteo's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience, skills, and achievements in client management, account strategy, and campaign optimization
  • Prepare examples of your past successes in driving revenue growth, customer retention, and innovative problem-solving
  • Research Criteo's business, clients, and industry to demonstrate your understanding of the company and its market position

ATS Keywords: Retail Media, Account Management, Client Relationships, Ecommerce, Performance Media, Customer Service, Data Analysis, Digital Strategy, Negotiation, Presentation Skills, Problem Solving, Technical Knowledge, Team Collaboration, Growth Mindset, Communication Skills, Innovation, Flexibility

ASSUMPTION: The interview and application insights provided above are based on typical recruitment processes and may vary depending on the specific role and the company's current needs. It is essential to verify the information directly with the employer during the application process.

πŸ› οΈ Tools & Technologies

  • Criteo's proprietary Commerce Media Platform
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs, Google Sheets)
  • Salesforce or other CRM platforms
  • Data visualization tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies listed above are based on the job description and may vary depending on the specific role and the company's current needs. It is essential to verify the information directly with the employer during the application process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric: Criteo prioritizes its clients' success and strives to understand their unique needs and challenges
  • Innovative: The company fosters a culture of continuous learning and improvement, encouraging employees to challenge the status quo and drive progress
  • Collaborative: Criteo values teamwork, open communication, and cross-functional collaboration to achieve common goals

Work Style:

  • Dynamic and fast-paced, with a focus on driving results and meeting client expectations
  • Data-driven, with a strong emphasis on performance analysis and optimization
  • Entrepreneurial, with a culture of ownership and accountability for individual and team success

Self-Assessment Questions:

  • Do you have a proven track record of success in offering outstanding customer service and innovation leading to revenue growth and customer retention?
  • Are you comfortable working in a dynamic, fast-paced environment and managing multiple client relationships simultaneously?
  • Do you possess strong interpersonal and communication skills, with the ability to build and maintain strong client relationships at all levels, including C-level?
  • Are you proactive, tenacious, and flexible, with a growth mindset and a willingness to learn and adapt?

ASSUMPTION: The cultural fit considerations provided above are based on Criteo's publicly available information and may be subject to change. It is essential to verify the information directly with the employer during the application process.

⚠️ Potential Challenges

  • Managing multiple client relationships and balancing their unique needs and priorities
  • Operating in a fast-paced, dynamic environment with shifting client demands and market trends
  • Dealing with the pressure of driving revenue growth and meeting client expectations
  • Navigating a large, diverse organization with multiple departments and cross-functional teams

ASSUMPTION: The potential challenges listed above are based on the nature of the role and the company's size and structure. It is essential to consider these factors when deciding whether to apply for this position.

πŸ“ˆ Similar Roles Comparison

  • Compared to other account management roles in the online performance media industry, this position places a stronger emphasis on client relationship building, strategic account management, and campaign optimization
  • Unlike other roles in the industry, this position focuses specifically on the Retail Media vertical, requiring expertise in ecommerce and consumer brand advertising
  • Career progression in this role may lead to senior account management, team leadership, or other related positions within Criteo's Enterprise Activation Team or other departments, offering opportunities for growth and advancement

ASSUMPTION: The role comparison provided above is based on industry trends and may vary depending on the specific role and the company's current needs. It is essential to verify the information directly with the employer during the application process.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive account plan for a major Retail Media Brand client, addressing risks and opportunities and driving revenue growth
  • Creating personalized proposals and delivering presentations to clients on a monthly and/or quarterly basis, showcasing Criteo's capabilities and demonstrating the value of the company's services
  • Optimizing an ecommerce client's campaign to improve performance and maximize revenue, using data-driven analysis and strategic insights

ASSUMPTION: The sample projects listed above are based on the job description and may vary depending on the specific role and the company's current needs. It is essential to verify the information directly with the employer during the application process.

❓ Key Questions to Ask During Interview

  • Can you describe the typical day-to-day responsibilities of the Retail Media Account Strategist role and how they may vary depending on the client's needs?
  • How does the Enterprise Activation Team collaborate with other departments, such as technical solutions, analytics, creative, and products, to support client growth?
  • What are the most significant challenges facing the Retail Media Account Strategist team currently, and how can this role contribute to addressing them?
  • How does Criteo support the professional development and growth of its employees, particularly in the Retail Media Account Strategist role?
  • What are the key performance indicators (KPIs) used to measure the success of the Retail Media Account Strategist, and how are they tracked and reported?

ASSUMPTION: The key questions to ask during the interview provided above are based on the job description and may vary depending on the specific role and the company's current needs. It is essential to tailor these questions to your unique interests and concerns during the application process.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Criteo careers portal
  • Tailor your resume and cover letter to highlight your relevant experience, skills, and achievements in client management, account strategy, and campaign optimization
  • Prepare examples of your past successes in driving revenue growth, customer retention, and innovative problem-solving
  • Research Criteo's business, clients, and industry to demonstrate your understanding of the company and its market position
  • Follow up with the Criteo HR team one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.