π Core Information
πΉ Job Title: Revenue Growth Management- Promotions Manager
πΉ Company: Rich Products Corporation
πΉ Location: Buffalo, New York, United States
πΉ Job Type: On-site
πΉ Category: π Growth Marketing
πΉ Date Posted: April 2, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Essential Job Details
π Job Overview
Key aspects of this role include:
- Driving revenue growth and promotional effectiveness across categories and brands.
- Leveraging data-driven analytics to develop actionable insights.
- Optimizing promotional strategies with a focus on efficiency and market trends.
- Collaborating with cross-functional teams to ensure strategic alignment.
ASSUMPTION: It is assumed that the role may involve leading projects or initiatives focused on market trends and analytics due to the emphasis on data-driven decision-making.
π Key Responsibilities
β
Utilize RGM tools and techniques to conduct detailed promotional analytics.
β
Develop and maintain promotional guidelines customized by category, brand, and retailer.
β
Monitor and consolidate promotional execution into summary reports and performance reviews.
β
Analyze market trends and competitor activities for growth opportunities.
β
Leverage TPO and TPM for improving trade promotions' efficiency.
β
Conduct scenario planning based on customer segmentation for promotional structures.
ASSUMPTION: Responsibilities include leading initiatives that require frequent collaboration with sales and marketing teams to achieve aligned promotional strategies.
π― Required Qualifications
Education: Bachelor's degree in Business, Finance, or related disciplines (e.g., Mathematics, Economics), MBA preferred.
Experience: Minimum 3 years in trade, finance, or RGM within a CPG or food manufacturing company.
Required Skills:
- Proficiency in RGM systems and analytics tools (e.g., Blacksmith, CRM platforms).
- Advanced written and verbal communication skills.
- Experience with syndicated data tools such as Circana (IRI) or Nielsen.
Preferred Skills:
- Overall food retail knowledge.
- Experience in technology-driven solutions.
ASSUMPTION: The role likely prioritizes candidates with strong quantitative and analytical skills due to the nature of responsibilities.
π° Compensation & Benefits
Salary Range: $105,440.00 - $158,160.00 annually
Benefits:
- Comprehensive health insurance.
- Retirement savings plans.
- Paid time off and family leave policies.
Working Hours: 40 hours per week, with flexibility depending on project needs.
ASSUMPTION: Benefits are competitive and designed to attract skilled professionals due to the salary range and industry standards.
π Applicant Insights
π Company Context
Industry: Food and Beverage Manufacturing
Company Size: 10,001+ employees
Founded: 1945
Company Description:
- Family-owned business with a significant global presence.
- Specializes in innovative food products, including cakes, icings, and pizza toppings.
- Committed to providing creative solutions for industry professionals worldwide.
Company Specialties:
- Innovation in foodservice solutions.
- Comprehensive retail and in-store bakery solutions.
- Partnership with various deli and prepared food services.
Company Website: http://www.richs.com
ASSUMPTION: Rich Products Corporation is leveraging its global footprint to drive innovation and customer engagement in diverse markets.
π Role Analysis
Career Level: Mid-level management focused on strategic promotional management.
Reporting Structure: This role likely reports to a senior revenue growth or marketing executive.
Work Arrangement: On-site with potential travel for strategic planning.
Growth Opportunities:
- Potential to advance into senior management roles.
- Opportunities to lead cross-functional teams and strategic initiatives.
- Exposure to global market dynamics and advanced analytics.
ASSUMPTION: Career growth is emphasized through leadership roles and involvement in strategic project management.
π Location & Work Environment
Office Type: Corporate headquarters setting.
Office Location(s): Buffalo, New York
Geographic Context:
- Centrally located with access to major transport links.
- Buffalo as a growing hub for food manufacturing and innovation.
- Potential networking opportunities with a diverse set of industries.
Work Schedule: Standard business hours with occasional travel as needed for key initiatives.
ASSUMPTION: The headquarters' location is ideal for connecting with key stakeholders and maintaining strong corporate ties.
πΌ Interview & Application Insights
Typical Process:
- Initial application review by HR.
- Phone interview with Human Resources.
- Technical interview focusing on relevant analytics and promotional strategy skills.
Key Assessment Areas:
- Data-driven insight development.
- Strategic alignment in promotional initiatives.
- Cross-functional collaboration skills.
Application Tips:
- Highlight data analytic skills and past successful strategy implementations.
- Emphasize your experience in food and beverage or related industries.
- Demonstrate proficiency with RGM systems and related technology.
ATS Keywords: Revenue Growth Management, Promotions Manager, Data Analytics, Cross-functional Collaboration, Trade Promotion Management
ASSUMPTION: The application process prioritizes experience in data analytics and market strategy, reflecting the role's core responsibilities.
π οΈ Tools & Technologies
- RGM systems and trade promotion tools like Blacksmith.
- CRM platforms for managing customer relationships.
- Syndicated data analysis tools such as Circana (IRI) or Nielsen.
ASSUMPTION: Tools used in this role focus heavily on data analytics and customer relationship management, given the emphasis on promotional strategy and execution.
π Cultural Fit Considerations
Company Values:
- Commitment to innovation and delivering quality solutions.
- Family-oriented environment fostering collaboration.
- Focus on global perspective and community inclusion.
Work Style:
- Collaborative and team-oriented.
- Data-driven with a focus on strategic impact.
- Innovation and adaptability in fast-changing environments.
Self-Assessment Questions:
- How do you approach analyzing complex data sets for promotional impact?
- What experience do you have in cross-functional collaboration and leadership?
- How do you leverage industry trends to inform strategic decisions?
ASSUMPTION: Cultural fit is crucial for success, highlighting the significance of innovation, teamwork, and a strategic mindset in this role.
β οΈ Potential Challenges
- Managing complex data analytics for diverse market conditions.
- Balancing strategic goals with immediate promotional outcomes.
- Aligning promotional initiatives with rapidly changing market trends.
- Maintaining clear communication across cross-functional teams and departments.
ASSUMPTION: The role involves balancing analytical rigor with market adaptability, given the need for strategic promotional initiatives.
π Similar Roles Comparison
- Similar roles in other companies may offer more remote flexibility but less corporate structure.
- Comparable positions in the industry often focus less on detailed analytics and more on execution.
- Other roles may provide a broader scope of market influence, potentially with global responsibilities.
ASSUMPTION: The level of in-depth promotional analytics combined with strategic oversight makes this role distinctive.
π Sample Projects
- Leading a cross-functional team in a multi-channel promotional campaign.
- Analyzing past promotional ROI to inform a new seasonal strategy.
- Developing a data-driven argument for a shift in pricing strategy across categories.
ASSUMPTION: Sample projects likely involve collaborative and innovative approaches to solving market challenges, emphasizing data-driven decision-making.
β Key Questions to Ask During Interview
- How does the company measure the success of promotional strategies?
- What are the biggest challenges faced by the Revenue Growth Management team?
- How are cross-functional teams typically structured and managed?
- What opportunities for professional development does Rich Products Corporation offer?
- Can you describe a successful promotional campaign recently executed by your team?
ASSUMPTION: Interview questions should focus on understanding team dynamics and the company's strategic approach to promotions.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Ensure your resume highlights relevant analytics and promotional strategy experience.
- Prepare to discuss your experience with data-driven insights during the interview.
- Research Rich Products Corporation to connect your skills with their specific needs.
- Follow up with HR if you have not heard back within two weeks.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
```