📌 Core Information
🔹 Job Title: Search Marketing Specialist, BR Stores Marketing
🔹 Company: Amazon
🔹 Location: São Paulo, São Paulo, Brazil
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving growth of Amazon's search marketing program in Brazil
- Optimizing and reporting on search marketing channel performance
- Developing and maintaining relationships with search platforms
- Collaborating with local and global teams to enhance customer experience
ASSUMPTION: This role requires a strong focus on data analysis and optimization, as well as excellent collaboration skills to work effectively with various teams.
📋 Key Responsibilities
✅ Own performance optimization of search marketing channels
✅ Create scalable and automated mechanisms for tracking and reporting performance
✅ Develop and maintain relationships with search platforms
✅ Partner with local and global teams to enhance marketing strategies and customer experience
ASSUMPTION: The role may involve working with a variety of teams and stakeholders, requiring strong communication and project management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in search marketing or a related field
Required Skills:
- Proven experience in search marketing optimization
- Strong analytical skills and data-driven mindset
- Excellent communication and collaboration skills
- Fluency in Portuguese and English
Preferred Skills:
- Experience with Amazon's advertising platforms
- Knowledge of Brazilian market trends and consumer behavior
ASSUMPTION: Fluency in both Portuguese and English is crucial for this role, given the local and global nature of the team.
💰 Compensation & Benefits
Salary Range: Based on market research, the estimated salary range for this role in Brazil is R$ 80,000 - R$ 120,000 per year.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan
- Generous paid time off
- Employee discounts on Amazon products
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for project needs
ASSUMPTION: The salary range is an estimate based on market data and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon operates in the competitive e-commerce and retail industry, with a focus on customer experience and innovation.
Company Size: Amazon is a large corporation with over 10,000 employees, offering numerous opportunities for growth and collaboration.
Founded: 1994, with a rich history of growth and expansion in the e-commerce space.
Company Description:
- Customer-centric approach to business
- Focus on innovation and continuous improvement
- Global presence with operations in multiple countries
Company Specialties:
- E-commerce and retail operations
- Logistics and supply chain management
- Technology and software development
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and global presence offer unique opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and advancement
Reporting Structure: This role reports to the BR Stores Marketing Manager and works closely with local and global marketing teams
Work Arrangement: On-site, with potential for hybrid or remote work in the future
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing team
- Opportunities to work on global projects and collaborate with international teams
- Access to professional development and training resources
ASSUMPTION: This role offers significant opportunities for career growth and development within Amazon's marketing organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with amenities and on-site services
Office Location(s): São Paulo, Brazil
Geographic Context:
- São Paulo is the largest city in Brazil and a major economic hub
- The city offers a vibrant cultural scene, with numerous museums, theaters, and festivals
- São Paulo has a subtropical climate, with mild winters and warm summers
Work Schedule: Full-time, with potential for overtime or flexible hours to meet project demands
ASSUMPTION: The work environment at Amazon's São Paulo office is dynamic and fast-paced, with a strong focus on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the BR Stores Marketing Manager
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and collaboration skills
- Understanding of search marketing principles and best practices
- Cultural fit with Amazon's leadership principles
Application Tips:
- Highlight relevant search marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Amazon's business and the role's requirements
- Prepare for behavioral and situational interview questions that focus on problem-solving and collaboration
ATS Keywords: Search marketing, performance optimization, data analysis, marketing strategies, customer experience, search platforms, team collaboration
ASSUMPTION: The interview process for this role may involve a combination of phone, video, and in-person interviews, with a focus on assessing the candidate's technical skills and cultural fit.
🛠️ Tools & Technologies
- Amazon Advertising Platforms (AAP)
- Google Ads and Analytics
- Microsoft Advertising
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Familiarity with Amazon's advertising platforms and other popular search marketing tools is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Ownership
- Invent and simplify
- Learn and be curious
- Hire and develop the best
- Insist on the highest standards
- Think big
- Bias for action
- Frugality
- Earn trust
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on innovation and continuous improvement
- Results-driven and data-informed
Self-Assessment Questions:
- Do you have a strong customer focus and a passion for improving customer experience?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you have a proven track record of driving results through data analysis and optimization?
ASSUMPTION: Amazon's culture is highly collaborative and data-driven, with a strong focus on customer obsession and continuous improvement.
⚠️ Potential Challenges
- Managing multiple search marketing channels and platforms simultaneously
- Balancing local and global marketing priorities and stakeholder expectations
- Keeping up with the fast-paced nature of the e-commerce industry and Amazon's rapid growth
- Adapting to Amazon's unique company culture and leadership principles
ASSUMPTION: The role may present challenges related to managing multiple priorities, stakeholder expectations, and Amazon's fast-paced work environment.
📈 Similar Roles Comparison
- Unlike other search marketing roles, this position focuses specifically on Amazon's retail stores and requires a strong understanding of in-store customer behavior and trends
- Amazon's global presence and scale offer unique opportunities for career growth and development compared to smaller organizations
- This role may provide opportunities to work on high-impact projects with significant business impact
ASSUMPTION: This role offers unique opportunities and challenges compared to similar search marketing positions in other organizations.
📝 Sample Projects
- Developing and implementing a new search marketing strategy to drive in-store foot traffic and sales
- Optimizing Amazon's search advertising campaigns to improve return on ad spend (ROAS) and customer acquisition cost (CAC)
- Collaborating with the global marketing team to launch a new product or service and drive customer awareness and adoption
ASSUMPTION: The role may involve working on high-impact projects that require strong collaboration and cross-functional teamwork.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other marketing teams and stakeholders within Amazon?
- What opportunities are there for professional growth and development within the marketing organization?
- How does Amazon support work-life balance for its employees?
- What are the most challenging aspects of working in search marketing for Amazon's retail stores?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant search marketing experience and skills
- Write a cover letter that demonstrates your understanding of Amazon's business and the role's requirements
- Prepare for behavioral and situational interview questions that focus on problem-solving and collaboration
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
