π Core Information
πΉ Job Title: Senior Advisor Communications
πΉ Company: Ministry of Social Development
πΉ Location: Wellington, New Zealand
πΉ Job Type: Permanent Full time
πΉ Category: Government Administration
πΉ Date Posted: April 27, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Providing strategic communications and engagement advice to Whaikaha
- Contributing to the development and implementation of digital and social media strategies
- Creating accessible and inclusive content for various digital platforms
- Managing stakeholder engagement and media relations
ASSUMPTION: This role requires a high level of strategic thinking and strong communication skills to effectively advise and engage with stakeholders.
π Key Responsibilities
β
Provide strategic communications and engagement advice to Whaikaha
β
Contribute to the development and implementation of digital and social media strategies
β
Create, edit, and manage content across digital platforms that meets New Zealand Government Web Standards
β
Develop and execute digital and social media plans, using analytics and insights to improve reach and accessibility
β
Manage stakeholder engagement, including media and speech writing
β
Provide technical leadership and senior expertise on complex communications, media, or stakeholder engagement programmes
ASSUMPTION: This role requires a mix of strategic planning, hands-on content creation, and stakeholder management skills.
π― Required Qualifications
Education: Bachelor's degree in Communications, Journalism, or a related field (or equivalent experience)
Experience: Proven experience (5-10 years) in a communications role, with a focus on digital strategy, content development, and stakeholder engagement
Required Skills:
- Excellent written and verbal communication skills
- Strong analytical and problem-solving skills
- Proven experience in digital strategy and content development
- Knowledge of New Zealand Government Web Standards
- Ability to work effectively with a wide range of stakeholders
Preferred Skills:
- Experience working in the New Zealand public sector
- Fluency in Te Reo MΔori or other languages spoken in New Zealand
- Experience working with disabled people and their communities
ASSUMPTION: While a degree in a related field is preferred, equivalent experience and a strong portfolio may be considered.
π° Compensation & Benefits
Salary Range: NZD 102,533 - 124,402 per year
Benefits:
- Government employee benefits package
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours per week)
ASSUMPTION: Salary range is based on the New Zealand Government's pay scales for senior communications roles.
π Applicant Insights
π Company Context
Industry: Government Administration
Company Size: 5,001-10,000 employees
Founded: 2001
Company Description:
- Ministry of Social Development (MSD) is the New Zealand government agency responsible for social development, including income support, employment services, and family support
- MSD works closely with other government agencies, non-government organizations, and communities to make a positive and lasting difference in the lives of New Zealanders
- MSD offers varied careers in policy, corporate support, service delivery, and more, with professionals operating in over 300 locations across New Zealand
Company Specialties:
- Income support and employment services
- Family support and community development
- Policy development and research
Company Website: www.msd.govt.nz
ASSUMPTION: MSD's large size and diverse range of services offer opportunities for career growth and development within the organization.
π Role Analysis
Career Level: Senior Advisor
Reporting Structure: Reports directly to the Head of Communications or a similar role
Work Arrangement: On-site, with potential for flexible work arrangements
Growth Opportunities:
- Progression to a management or leadership role within the communications team
- Expanding expertise in digital strategy and content development
- Broadening knowledge of the New Zealand public sector and government communications
ASSUMPTION: This role offers opportunities for career growth and development within the communications field and the broader public sector.
π Location & Work Environment
Office Type: Modern, professional office environment
Office Location(s): 56 The Terrace, Wellington, 6011, NZ
Geographic Context:
- Wellington is the capital city of New Zealand, offering a vibrant urban environment with a high quality of life
- The office is located in the central business district, with easy access to public transportation and amenities
- Wellington has a temperate marine climate, with mild winters and warm summers
Work Schedule: Standard office hours, with potential for flexible work arrangements
ASSUMPTION: Wellington's central location and vibrant culture make it an attractive place to live and work.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video interview with the hiring manager
- In-person interview with the hiring manager and a panel of stakeholders
- Reference checks and final decision
Key Assessment Areas:
- Communication skills and strategic thinking
- Digital strategy and content development expertise
- Stakeholder management and engagement skills
- Alignment with MSD's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Provide specific examples of your experience in digital strategy, content development, and stakeholder engagement
- Demonstrate your understanding of MSD's mission and values, and how your skills and experience align with the role's requirements
ATS Keywords: Strategic communications, engagement advice, digital strategy, content development, stakeholder engagement, media relations, speech writing, communications planning, digital platforms, analytics, accessibility principles, inclusive design, plain language, project leadership, community engagement
ASSUMPTION: MSD's recruitment process is designed to assess candidates' skills and fit for the role, with a focus on communication, digital strategy, and stakeholder engagement.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (e.g., Adobe Experience Manager, Drupal)
- Social media platforms (e.g., Facebook, Twitter, LinkedIn)
- Analytics tools (e.g., Google Analytics, social media analytics)
ASSUMPTION: Familiarity with these tools and technologies is expected, but training may be provided for the right candidate.
π Cultural Fit Considerations
Company Values:
- Respect for diversity and inclusion
- Integrity and accountability
- Collaboration and partnerships
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you demonstrate respect for diversity and inclusion in your work?
- Can you provide an example of a time when you had to adapt to a significant change in your work environment?
- How do you approach building and maintaining effective working relationships with stakeholders?
ASSUMPTION: MSD values diversity, inclusion, and collaboration, and seeks candidates who align with these values.
β οΈ Potential Challenges
- Managing multiple stakeholders with competing priorities and expectations
- Keeping up with the fast-paced and ever-changing digital landscape
- Working in a high-pressure environment with tight deadlines
- Navigating the complexities of the New Zealand public sector and government communications
ASSUMPTION: These challenges require strong communication, stakeholder management, and adaptability skills.
π Similar Roles Comparison
- Compared to related roles in the private sector, this role offers the opportunity to work on high-impact communications initiatives that directly influence government policy and public opinion
- In the New Zealand public sector, this role is similar to communications roles in other government agencies, with a focus on digital strategy and stakeholder engagement
- Career progression in government communications typically involves moving into management or leadership roles within the communications team or transitioning to a policy or strategic advisory role
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the private sector and other government agencies.
π Sample Projects
- Developing and implementing a comprehensive digital and social media strategy for a major government initiative
- Creating accessible and inclusive content for a wide range of stakeholders, including disabled people, MΔori and Pacific communities, and the general public
- Managing a high-profile media campaign in response to a significant event or crisis
ASSUMPTION: These sample projects demonstrate the breadth and depth of responsibilities for this role.
β Key Questions to Ask During Interview
- How does this role contribute to MSD's mission and strategic goals?
- What are the key priorities for this role in the first 90 days?
- How does MSD support the professional development and growth of its communications team members?
- What are the key challenges facing the communications team in the next 12-24 months, and how can this role help address them?
- How does MSD engage with and support disabled people, MΔori and Pacific communities, and other diverse stakeholders in its communications efforts?
ASSUMPTION: These questions demonstrate a proactive and strategic approach to understanding the role and MSD's communications priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the MSD Careers portal
- Tailor your resume and cover letter to highlight your relevant experience and skills, using the ATS keywords provided
- Prepare examples of your work that demonstrate your digital strategy, content development, and stakeholder engagement skills
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.