📌 Core Information
🔹 Job Title: Senior Analyst, Consulting Services, Marketing Solutions
🔹 Company: TransUnion
🔹 Location: New York, NY (Hybrid: 2 days on-site)
🔹 Job Type: Full-Time
🔹 Category: Consulting, Analytics
🔹 Date Posted: April 18, 2025
🔹 Experience Level: 3-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Diagnosing business needs and translating them into data-driven insights
- Conducting quantitative analyses to provide valuable insights for clients
- Learning and applying advanced analytics techniques in a fast-paced environment
- Collaborating with cross-functional teams to deliver actionable solutions
ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to learn quickly in a dynamic environment. Previous experience in consulting, analytics, or a related field is preferred.
📋 Key Responsibilities
✅ Diagnose business needs, translate them into questions, and architect data wrangling from multiple sources
✅ Help clients understand their data in relation to their business objectives
✅ Conduct quantitative analyses to provide valuable insights
✅ Learn to translate analytics into stakeholder's native language, tell stories, and drive data-driven actions
ASSUMPTION: The role involves a mix of independent work and collaboration with team members to deliver high-quality insights to clients.
🎯 Required Qualifications
Education: Master’s degree in Statistics, Data, or Analytics (or equivalent)
Experience: 3-5 years of experience in analytics, strategy consulting, or marketing consulting. Client-facing experience desired.
Required Skills:
- Exceptional data, analytics, and quantitative acumen
- Advanced Excel and PowerPoint skills
- Effective cross-functional communication skills (written and verbal)
- Ability and willingness to learn in a fast-paced environment
Preferred Skills:
- Experience with marketing mix modeling (MMM) and multi-touch attribution (MTA)
- Familiarity with data visualization tools (e.g., Tableau, Power BI)
- Knowledge of SQL or other programming languages
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of the work and the need to communicate effectively with clients and team members.
💰 Compensation & Benefits
Salary Range: $67,500 - $112,500 annually (USD)
Benefits:
- Flexible benefits, including flexible time off, paid time off, paid holidays, health benefits, mental health support, disability benefits, paid parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, and 401(k) retirement savings with employer match
Working Hours: Full-time (40 hours/week), with regular performance of job responsibilities virtually and in-person at an assigned office location for a minimum of two days a week.
ASSUMPTION: The salary range provided is an estimate and may vary based on factors such as education, training, work experience, job-related skill set, location, industry knowledge, and market considerations.
📌 Applicant Insights
🔍 Company Context
Industry: TransUnion operates in the information and insights industry, focusing on credit and information management, big data, and financial inclusion.
Company Size: TransUnion has 10,001+ employees globally, providing a large and diverse work environment.
Founded: TransUnion was founded in 1968 and has since grown into a global company with a presence in more than 30 countries across five continents.
Company Description:
- TransUnion is a global information and insights company that makes trust possible in the modern economy.
- The company provides an actionable picture of each person, enabling businesses and consumers to transact with confidence.
- TransUnion's solutions help create economic opportunity, great experiences, and personal empowerment for hundreds of millions of people worldwide.
Company Specialties:
- Credit and information management
- Big data
- Information technology
- Lending data
- Identity
- Fraud prevention
- Risk management
- Credit data
- Financial inclusion
Company Website: http://www.transunion.com
ASSUMPTION: TransUnion's global presence and extensive data resources provide unique opportunities for growth and learning in this role.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of technical expertise and business acumen.
Reporting Structure: The role reports to the Consulting Services team, which specializes in the unified measurement approach, integrating marketing mix modeling (MMM) and multi-touch attribution (MTA) to offer clients comprehensive analytical solutions.
Work Arrangement: This is a hybrid role, requiring regular performance of job responsibilities virtually and in-person at an assigned office location for a minimum of two days a week.
Growth Opportunities:
- Exposure to various industries and clients, fostering a well-rounded skill set
- Potential to advance to senior or management roles within the Consulting Services team or other departments
- Opportunities to work on high-impact projects and drive business outcomes
ASSUMPTION: This role offers a strong foundation for career growth within the analytics and consulting fields.
🌍 Location & Work Environment
Office Type: TransUnion's offices are modern, collaborative workspaces designed to foster innovation and productivity.
Office Location(s): New York, NY (100 Park Avenue) and Chicago, IL (555 W Adams St)
Geographic Context:
- New York, NY: A bustling city with a vibrant business environment and numerous cultural attractions
- Chicago, IL: A major financial hub with a diverse economy and a rich history in data and analytics
Work Schedule: Full-time (40 hours/week), with regular performance of job responsibilities virtually and in-person at an assigned office location for a minimum of two days a week.
ASSUMPTION: The hybrid work arrangement provides flexibility while still offering opportunities for in-person collaboration and learning.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a member of the HR team
- Technical assessment or case study
- In-person or video interview with the hiring manager and team members
- Final decision and offer
Key Assessment Areas:
- Technical skills and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with TransUnion's values
- Adaptability and willingness to learn in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the technical assessment or case study by brushing up on your analytics and problem-solving skills
- Research TransUnion's company culture and values to demonstrate your fit during the interview
- Follow up with the hiring manager or HR team after your interview to express your interest in the role
ATS Keywords: Analytics, strategy consulting, marketing consulting, client facing, data acumen, quantitative acumen, Excel, PowerPoint, cross-functional communication, fast-paced learning, quantitative analysis, data interpretation, business needs diagnosis, data wrangling, storytelling
ASSUMPTION: TransUnion's application process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.
🛠️ Tools & Technologies
- Excel
- PowerPoint
- SQL or other programming languages (desired)
- Data visualization tools (e.g., Tableau, Power BI)
- Marketing mix modeling (MMM) and multi-touch attribution (MTA) software
ASSUMPTION: While not explicitly stated, proficiency in these tools is required or desired for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Inclusive
- Innovative
- Performance-driven
- Trustworthy
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and open to learning
- Results-focused and accountable
Self-Assessment Questions:
- How do you approach learning new tools and techniques in a fast-paced environment?
- Can you provide an example of a time when you had to explain complex data insights to a non-technical audience?
- How do you balance independent work with collaboration and teamwork?
ASSUMPTION: TransUnion values candidates who are strong communicators, adaptable learners, and effective collaborators, with a focus on driving results and maintaining a customer-centric approach.
⚠️ Potential Challenges
- Working with large and complex datasets, requiring strong data wrangling and analysis skills
- Managing multiple projects and deadlines in a fast-paced environment
- Developing and maintaining expertise in various analytics tools and techniques
- Navigating a large and diverse organization, requiring strong communication and collaboration skills
ASSUMPTION: These challenges can be overcome with strong technical skills, effective time management, and a willingness to learn and adapt in a dynamic environment.
📈 Similar Roles Comparison
- Compared to other senior analyst roles, this position offers a unique focus on marketing mix modeling and multi-touch attribution, providing a more specialized skill set
- Industry-specific context: TransUnion's focus on credit and information management provides a unique perspective on data-driven decision-making in the financial services industry
- Career path comparison: This role offers a clear path for career progression within the Consulting Services team or other departments, with opportunities to advance to senior or management roles
ASSUMPTION: While this role shares similarities with other senior analyst positions, its unique focus on marketing mix modeling and multi-touch attribution sets it apart and provides a clear path for career growth.
📝 Sample Projects
- Conducting a comprehensive analysis of a client's marketing channels to optimize their marketing mix and improve ROI
- Developing a multi-touch attribution model to measure the effectiveness of various marketing campaigns and touchpoints
- Analyzing customer data to identify trends and patterns, and providing actionable insights to drive business outcomes
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the impact this role can have on business outcomes.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Consulting Services team?
- How does the team collaborate with other departments and stakeholders to deliver comprehensive analytical solutions?
- What opportunities are there for professional development and growth within the team or other departments?
- How does TransUnion support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the technical assessment or case study by brushing up on your analytics and problem-solving skills
- Research TransUnion's company culture and values to demonstrate your fit during the interview
- Follow up with the hiring manager or HR team after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
