📌 Core Information
🔹 Job Title: Senior Associate, Content Creation
🔹 Company: RWE
🔹 Location: Chicago, Illinois, United States & Austin, Texas, United States
🔹 Job Type: Hybrid (3 days in office, minimum)
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-04-14
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Creating and maintaining a library of marketing collateral for RWE's onshore renewable energy projects
- Collaborating with various teams to identify content needs and refine messaging for rural audiences
- Conducting research and distilling complex information into clear and accessible messaging or graphics
- Traveling to project communities to guide external vendors in filming testimonials for video, website, and print materials
- Creating branded templates for social media, email newsletters, and printed materials
- Updating fact sheets and other materials with the latest boilerplate and company stats
- Ensuring all materials adhere to RWE's corporate design manual and are in compliance with Legal, Communications, and other internal corporate standards
ASSUMPTION: This role requires a high level of creativity, strong communication skills, and the ability to work effectively with various teams to create engaging and informative content.
📋 Key Responsibilities
✅ Create and maintain a library of educational and promotional materials about RWE and its renewable energy projects, including fact sheets, FAQs, photos, infographics, poster boards, PowerPoint presentations, brochures, and other marketing materials
✅ Work with Community Engagement, Communications, Government Relations, and onshore wind, solar, battery storage, and hydrogen project development teams to identify content needs and refine messaging for rural audiences hosting RWE's renewable energy projects
✅ Conduct research about common issues and concerns related to renewable energy technologies and distill it into clear and accessible messaging or graphics
✅ Travel to project communities to provide external vendors with guidance on filming testimonials from local stakeholders for video, website, and print materials
✅ Work with internal project teams to create project logos for RWE's development projects
✅ Create branded templates for social media, email newsletters, and printed materials that can be easily edited and customized by internal RWE teams
✅ Update fact sheets and other materials with the latest boilerplate and company stats on an annual or as-needed basis
✅ Work with internal teams to compile key company or project stats that can be communicated through external-facing collateral
✅ Ensure all materials adhere to RWE's corporate design manual and are in compliance with Legal, Communications, and other internal corporate standards
✅ Identify reliable and cost-effective printing and direct mail vendors and support internal teams with placing orders
✅ Hire and manage external contractors for additional support, as needed
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with various teams to create high-quality marketing collateral.
🎯 Required Qualifications
Education: Bachelor's Degree, Adobe Certified Professional (ACP), or Certified Graphic Designer (CGD) preferred
Experience: 5 years working in graphic design, visual arts, strategic communications, marketing, or public relations
Required Skills:
- Proficient in Adobe InDesign or comparable professional-grade design software
- MS Windows and Office 365 applications
- Advanced written and visual communication skills
- Ability to communicate complex topics to diverse audiences
- Project and document management
- Proofreading and exceptional attention to detail
- Ability to work in fast-paced, high-pressure environments with tight deadlines
Preferred Skills:
- Experience with renewable energy, electric power industry, public affairs, or political campaigns
- Familiarity with election laws regarding campaign materials (e.g., proper disclaimers on ads)
ASSUMPTION: Candidates with a strong portfolio showcasing their graphic design skills and experience working with various teams to create marketing collateral will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: The annual base salary range for this position in Illinois is $78,000 - $116,000. This range represents our good faith estimate for this position and represents the range for new hire salaries across all U.S. locations. Please note that the salary information is a general guideline only. RWE considers factors such as the candidate's education, work experience, training and certifications, and key skills, as well as market and business considerations at the time of the offer.
Benefits:
- Medical, Dental, Vision, Life Insurance, Short-Term Disability, Long-Term Disability
- 401(k) match
- Flexible Spending Accounts, EAP, Education Assistance, Parental Leave, Paid Time Off, and Holidays
- Eligible employees also participate in short-term incentives, in addition to salary
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is a general guideline and may vary based on the candidate's qualifications and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Utilities
Company Size: 10,001+ employees
Founded: 1898
Company Description:
- RWE is leading the way to a clean energy world with its investment and growth strategy Growing Green
- The company has around 20,000 employees working in almost 30 countries worldwide
- RWE is investing billions of euros in expanding its generation portfolio, in particular in offshore and onshore wind, solar energy, and batteries
- The company is decarbonising its business in line with the 1.5-degree reduction pathway and will phase out coal by 2030
- RWE will be net-zero by 2040
Company Specialties:
- Power Generation
- Renewable Energies
- Gas Fleet
- Energy Trading
- and Hydrogen
Company Website: https://www.rwe.com
ASSUMPTION: RWE's extensive experience in the renewable energy sector and commitment to sustainability make it an attractive employer for candidates interested in contributing to a cleaner energy future.
📊 Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: Reports to the Senior Director of Community Engagement
Work Arrangement: Hybrid (3 days in the office, minimum)
Growth Opportunities:
- Potential to grow within the marketing and communications department as the company expands its renewable energy portfolio
- Opportunities to work on high-profile projects and collaborate with various teams
- possibility to gain experience in the renewable energy industry and contribute to the company's sustainability goals
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in marketing and communications within the renewable energy sector.
🌍 Location & Work Environment
Office Type: Hybrid (3 days in the office, minimum)
Office Location(s): Chicago, Illinois, United States & Austin, Texas, United States
Geographic Context:
- Chicago: A large city with a diverse population and a thriving arts and culture scene
- Austin: A growing city with a vibrant music and food scene, known for its live music venues and festivals
Work Schedule: Full-time (40 hours per week)
ASSUMPTION: The hybrid work arrangement and office locations in Chicago and Austin offer candidates the flexibility to balance work and personal life while still having the opportunity to collaborate with team members in person.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the senior leadership team
- Background check and offer
Key Assessment Areas:
- Graphic design skills and portfolio
- Communication skills and ability to work with various teams
- Understanding of renewable energy technologies and industry trends
- Problem-solving skills and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight your graphic design skills and experience working with various teams to create marketing collateral
- Include a portfolio of at least 10 marketing or educational pieces showcasing your full range of graphic design skills
- Be prepared to discuss your experience with renewable energy, electric power industry, public affairs, or political campaigns, if applicable
- Research RWE's corporate design manual and be prepared to discuss how you would ensure all marketing materials adhere to their guidelines
ATS Keywords: Graphic Design, Content Creation, Marketing Collateral, Renewable Energy, Adobe InDesign, Project Management, Teamwork, Communication Skills
ASSUMPTION: Applicants should tailor their application materials to highlight their graphic design skills and experience working with various teams to create marketing collateral, as these are the most important qualifications for this role.
🛠️ Tools & Technologies
- Adobe InDesign or comparable professional-grade design software
- MS Windows and Office 365 applications
ASSUMPTION: Proficiency in Adobe InDesign or comparable professional-grade design software is required for this role, as it is the industry-standard for graphic design.
👔 Cultural Fit Considerations
Company Values:
- Safety: We prioritize the safety of our employees, contractors, and the communities in which we operate
- Integrity: We act with integrity and respect in all our interactions
- Excellence: We strive for excellence in everything we do
- Sustainability: We are committed to sustainable business practices and contributing to a sustainable future
- Collaboration: We work together to achieve our goals
Work Style:
- Fast-paced and dynamic work environment
- Collaborative and team-oriented culture
- Opportunities for professional growth and development
- Strong commitment to sustainability and renewable energy
Self-Assessment Questions:
- How do you ensure that your graphic design work adheres to corporate design manuals and brand guidelines?
- Can you provide an example of a time when you had to communicate complex information to a diverse audience through visual content?
- How do you prioritize and manage multiple projects with tight deadlines in a fast-paced work environment?
ASSUMPTION: Candidates should assess their fit with RWE's company values and work style, as well as their ability to work effectively with various teams to create high-quality marketing collateral, to ensure a successful interview.
⚠️ Potential Challenges
- Managing multiple projects with tight deadlines and competing priorities
- Working with various teams to refine messaging and ensure consistency across marketing materials
- Keeping up-to-date with renewable energy technologies and industry trends
- Travel requirements (up to 15% overnight stays)
- Physically demanding work, such as long durations of sitting, walking, or standing
ASSUMPTION: Candidates should be prepared to work in a fast-paced, high-pressure environment with tight deadlines and be comfortable with overnight travel.
📈 Similar Roles Comparison
- This role is similar to a Marketing Specialist or Graphic Designer role within the renewable energy industry
- However, this role has a stronger focus on creating and maintaining a library of marketing collateral and working with various teams to refine messaging for rural audiences
- Career path comparison: This role can lead to advancement within the marketing and communications department or transition into a more specialized role within the renewable energy industry
ASSUMPTION: Candidates should consider how this role differs from related positions and how it aligns with their career goals and interests.
📝 Sample Projects
- Creating a comprehensive brand style guide for a new renewable energy project
- Designing a series of infographics to explain complex renewable energy concepts to the general public
- Developing a set of templates for social media, email newsletters, and printed materials that can be easily customized by internal RWE teams
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they would approach creating marketing collateral for RWE's renewable energy projects.
❓ Key Questions to Ask During Interview
- Can you describe the typical timeline for creating and distributing marketing materials for a new renewable energy project?
- How do you collaborate with various teams to refine messaging and ensure consistency across marketing materials?
- What are the most common challenges you've faced when communicating complex information to diverse audiences through visual content, and how have you addressed them?
- How do you prioritize and manage multiple projects with tight deadlines in a fast-paced work environment?
- What opportunities are there for professional growth and development within the marketing and communications department?
ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and the challenges facing renewable energy projects.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your graphic design skills and experience working with various teams to create marketing collateral
- Include a portfolio of at least 10 marketing or educational pieces showcasing your full range of graphic design skills
- Prepare for your interview by researching RWE's corporate design manual and renewable energy industry trends
- Follow up with the hiring manager within one week of your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
