📌 Core Information
🔹 Job Title: Senior Associate, Copywriter
🔹 Company: Capital One
🔹 Location: Richmond, VA (with remote flexibility)
🔹 Job Type: Full-Time
🔹 Category: Marketing & Creative
🔹 Date Posted: July 15, 2025
🔹 Experience Level: Mid-Senior Level (3+ years)
🔹 Remote Status: On-site with remote flexibility
🚀 Job Overview
Key aspects of this role include:
- Writing and executing integrated touchpoints for the Café creative team
- Collaborating with cross-functional teams to bring the Capital One brand to life
- Concepting and writing for a wide range of channels and projects
- Managing multiple projects and deadlines while maintaining attention to detail
- Elevating the brand through strategic, consumer-focused copy
ASSUMPTION: This role requires a strong understanding of brand voice, consumer insights, and integrated marketing. The ideal candidate will be comfortable working in a fast-paced environment and collaborating with various teams.
📋 Key Responsibilities
✅ Write and execute integrated touchpoints for the Café creative team, including print, digital, OOH, campaign & toolkit creation, In-Café events, and brand activations
✅ Own projects through the end-to-end creative process, from white space to real life
✅ Brainstorm big concepts and tackle detail-oriented copy projects
✅ Think strategically about Café objectives and how your copy choices help accomplish those goals
✅ Collaborate with art directors, creative directors, project managers, marketing, business, product, design, and production partners
ASSUMPTION: This role requires strong communication, project management, and collaboration skills. The ideal candidate will be comfortable working independently and in a team setting.
🎯 Required Qualifications
Education: Bachelor’s degree or military experience
Experience: At least 3 years of copywriting experience
Required Skills:
- Proven copywriting experience
- Strong understanding of brand voice and consumer insights
- Ability to manage multiple projects and deadlines
- Excellent communication and collaboration skills
- Proficiency in Microsoft Office Suite
Preferred Skills:
- Experience in the financial services or retail industry
- Experience copywriting at an agency or client-side
- Fluency in Spanish (written and spoken)
ASSUMPTION: While not explicitly stated, experience with marketing automation tools and CRM systems may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $86,000 - $98,200 (Richmond, VA) or $94,600 - $107,900 (McLean, VA) or $103,200 - $117,800 (New York, NY)
Benefits:
- Health, financial, and other benefits (see Capital One Careers website)
- Performance-based incentive compensation, including cash bonuses and/or long-term incentives
Working Hours: Full-time, with flexible remote work options
ASSUMPTION: The salary range provided is based on the location of the role. The actual salary offered may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. Capital One is a diversified bank that offers a range of financial products and services, including credit cards, banking, and loans.
Company Size: 10,001+ employees. As a large company, Capital One offers numerous opportunities for career growth and development.
Founded: 1986. Capital One was founded as a division of Signet Bank and has since grown into a leading financial institution.
Company Description:
- Customer-focused, with a commitment to providing exceptional service and innovative solutions
- Data-driven and technology-forward, leveraging analytics and digital platforms to enhance the customer experience
- Diverse and inclusive, with a strong commitment to fostering a supportive and collaborative work environment
Company Specialties:
- Credit Cards
- Banking
- Loans
- Digital Banking
Company Website: Capital One
ASSUMPTION: Capital One's focus on digital innovation and customer experience sets it apart in the financial services industry.
📊 Role Analysis
Career Level: Mid-Senior Level. This role is suitable for experienced copywriters looking to take on more responsibility and grow within the organization.
Reporting Structure: This role reports directly to the Creative Director of the Café team.
Work Arrangement: On-site with remote flexibility. While the role is primarily based in Richmond, VA, Capital One offers flexible remote work arrangements for qualified candidates.
Growth Opportunities:
- Progression to a Senior Copywriter or Creative Director role
- Expansion into other areas of the business, such as product development or marketing strategy
- Opportunities to work on high-profile campaigns and projects
ASSUMPTION: Capital One's large size and diverse range of products and services offer numerous growth and development opportunities for employees.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspaces with a focus on employee well-being and productivity.
Office Location(s): Richmond, VA (with remote flexibility)
Geographic Context:
- Richmond, VA is a mid-sized city with a growing tech industry and a relatively low cost of living compared to other major metropolitan areas
- The Richmond office is located in the historic Ginter Park neighborhood, offering easy access to public transportation and nearby amenities
- Capital One's remote work policy allows for flexibility and work-life balance
Work Schedule: Full-time, with flexible hours and the ability to work remotely as needed
ASSUMPTION: The Richmond office provides a collaborative and innovative work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with a member of the HR team
- In-person or virtual interview with the hiring manager and creative team members
- Final interview with the Creative Director
Key Assessment Areas:
- Portfolio and writing samples
- Brand understanding and alignment with Capital One's values
- Communication and collaboration skills
- Problem-solving and strategic thinking
Application Tips:
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Prepare a cover letter that demonstrates your understanding of the role and your fit with Capital One's brand and values
- Be ready to discuss your portfolio and writing samples in detail during the interview
- Research Capital One's brand and recent campaigns to show your familiarity with the company and its work
ATS Keywords: Copywriter, Senior Associate, Brand Voice, Integrated Marketing, Consumer Insights, Project Management, Creative Concepting, Campaign Creation, Marketing, Storytelling, Flexibility, Curiosity, Feedback Incorporation, Presentation Skills
ASSUMPTION: Capital One's application process is designed to assess candidates' skills and cultural fit, with a focus on portfolio and writing samples, brand understanding, and communication skills.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Adobe Creative Suite (optional)
- Marketing automation tools (e.g., Marketo, HubSpot)
- CRM systems (e.g., Salesforce, Microsoft Dynamics)
ASSUMPTION: While not explicitly stated, proficiency in marketing automation tools and CRM systems may be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Inventive and Resourceful
- Collaborative and Inclusive
- Accountable and Resilient
Work Style:
- Fast-paced and dynamic, with a focus on innovation and continuous improvement
- Collaborative and inclusive, with a strong emphasis on teamwork and cross-functional collaboration
- Data-driven and analytical, with a focus on using data and insights to inform decision-making
Self-Assessment Questions:
- How do you incorporate consumer insights into your copywriting process?
- Can you provide an example of a time when you had to manage multiple projects and deadlines, and how did you ensure attention to detail?
- How do you approach feedback and incorporate it into your work?
ASSUMPTION: Capital One values candidates who are customer-focused, innovative, collaborative, and accountable, with a strong commitment to continuous learning and improvement.
⚠️ Potential Challenges
- Managing multiple projects and deadlines while maintaining attention to detail
- Working in a fast-paced, dynamic environment with a focus on continuous improvement
- Adapting to changes in the market and responding to evolving customer needs
- Balancing remote work and in-office collaboration
ASSUMPTION: These challenges are inherent to working in a fast-paced, dynamic environment and can be overcome with strong project management, communication, and collaboration skills.
📈 Similar Roles Comparison
- Compared to other copywriter roles, this position offers more responsibility and strategic focus, with the opportunity to work on high-profile campaigns and projects
- In the financial services industry, copywriters must have a strong understanding of brand voice, consumer insights, and regulatory compliance
- Career progression in this role may lead to opportunities in other areas of the business, such as product development or marketing strategy
ASSUMPTION: This role offers unique opportunities for growth and development within the financial services industry, with a focus on strategic, consumer-focused copywriting.
📝 Sample Projects
- Developing a comprehensive brand voice guide for Capital One's Café team
- Concepting and writing for a major marketing campaign, including print, digital, and OOH channels
- Creating a toolkit for Capital One's Café team, including templates and guidelines for consistent branding and messaging
ASSUMPTION: These projects demonstrate the range of responsibilities and opportunities available to the Senior Associate, Copywriter at Capital One.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics of the Café creative team?
- How does the Café team collaborate with other departments and stakeholders within Capital One?
- What are the most pressing challenges facing the Café team, and how can this role help address them?
- What opportunities are there for growth and development within the Café team and Capital One more broadly?
- How does Capital One support work-life balance and employee well-being?
ASSUMPTION: These questions will help you better understand the role, the team, and the company, and demonstrate your interest in and fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Prepare a cover letter that demonstrates your understanding of the role and your fit with Capital One's brand and values
- Be ready to discuss your portfolio and writing samples in detail during the interview
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
