K

Senior Associate, Marketing

Klook
Full-time
On-site
Seoul, Seoul, South Korea
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Associate, Marketing

πŸ”Ή Company: Klook

πŸ”Ή Location: Seoul, South Korea

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 9, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Curating and promoting travel experiences to enhance customer engagement
  • Collaborating with various teams to drive marketing initiatives
  • Supporting the company's growth in the travel sector
  • Working in a fast-paced environment with a passion for travel and strong analytical skills

ASSUMPTION: This role requires a balance of creativity and analytical thinking, with a strong focus on customer engagement and team collaboration.

πŸ“‹ Key Responsibilities

βœ… Curate and promote travel experiences to enhance customer engagement

βœ… Collaborate with various teams to drive marketing initiatives

βœ… Support the company's growth in the travel sector

βœ… Conduct market research and analyze data to inform marketing strategies

βœ… Manage marketing campaigns and track their performance

βœ… Assist in the development of marketing materials and content

ASSUMPTION: The role may involve occasional travel to attend industry events or visit destinations.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of relevant marketing experience, preferably in the travel industry

Required Skills:

  • Proven experience in marketing, with a strong focus on customer engagement
  • Excellent analytical skills and data-driven mindset
  • Strong communication and collaboration skills
  • Fluency in English, with proficiency in additional languages a plus
  • Passion for travel and understanding of the travel industry

Preferred Skills:

  • Experience with marketing automation tools
  • Familiarity with SEO and content marketing strategies
  • Knowledge of the Korean market and consumer behavior

ASSUMPTION: Candidates with experience in digital marketing and social media management may be at an advantage.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Senior Associate role in Seoul, the estimated salary range is β‚©45,000,000 - β‚©65,000,000 per year. This is an estimate and the actual salary may vary based on experience and performance.

Benefits:

  • Competitive health, dental, and vision insurance
  • Retirement savings plan with company match
  • Generous vacation and sick leave policy
  • Employee discounts on travel experiences and services
  • Opportunities for professional development and growth

Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Klook is a leading travel and experiences platform, focused on curating joyful experiences for users around the world.

Company Size: Klook is a mid-sized company with over 1,000 employees globally, providing a dynamic and collaborative work environment.

Founded: Klook was founded in 2014 by three avid travelers, Ethan Lin, Eric Gnock Fah, and Bernie Xiong.

Company Description:

  • Klook is Asia's leading platform for experiences and travel services
  • Curates over half a million quality experiences ranging from attractions to tours, transportation, and stays
  • Operates in over 2,700 destinations around the world

Company Specialties:

  • eCommerce
  • Travel tech
  • Local experiences
  • Technology
  • Experiences
  • Marketing
  • Business development
  • Software engineering

Company Website: http://www.klook.com

ASSUMPTION: Klook's focus on customer engagement and joyful experiences makes it an exciting place to work for marketing professionals.

πŸ“Š Role Analysis

Career Level: This role is suitable for a marketing professional with 2-5 years of experience, looking to grow their career in a dynamic and fast-paced environment.

Reporting Structure: The Senior Associate, Marketing will report directly to the Marketing Manager and work closely with various teams, including Product, Sales, and Customer Experience.

Work Arrangement: This is an on-site position, with the opportunity to work from the Klook office in Seoul, South Korea.

Growth Opportunities:

  • Potential to take on more responsibilities and advance to a management role
  • Opportunities to work on international projects and gain global experience
  • Chance to learn from and collaborate with experienced marketing professionals

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and advance their career within the company.

🌍 Location & Work Environment

Office Type: Klook's Seoul office is a modern, collaborative workspace with a vibrant and multicultural team.

Office Location(s): 5-27-5 Sendagaya, 16F Link Square Shinjuku, Tokyo, Shibuya-ku 151-0051, Japan

Geographic Context:

  • Seoul is a dynamic and bustling city, known for its rich history, vibrant culture, and delicious food
  • The office is located in the heart of Tokyo, providing easy access to public transportation and various amenities
  • Japan is a major market for Klook, with a strong focus on inbound tourism

Work Schedule: Standard office hours, Monday to Friday, with occasional overtime as needed.

ASSUMPTION: The location and work environment provide a unique opportunity to work in a multicultural setting and gain experience in the Japanese market.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR team
  • In-person or video call interview with the hiring manager and/or team members
  • Final decision and offer

Key Assessment Areas:

  • Marketing skills and experience
  • Analytical thinking and problem-solving
  • Communication and collaboration skills
  • Cultural fit and passion for travel

Application Tips:

  • Highlight your relevant marketing experience and achievements
  • Demonstrate your understanding of the travel industry and Klook's business model
  • Showcase your analytical skills and data-driven mindset through examples
  • Tailor your resume and cover letter to emphasize your fit for this role and company

ATS Keywords: Marketing, Customer Engagement, Travel Industry, Data Analysis, Campaign Management, Marketing Materials, Collaboration, Teamwork, Passion for Travel

ASSUMPTION: Klook's application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for the role and company.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., HubSpot, Marketo)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • SEO and content marketing tools (e.g., SEMrush, Ahrefs)
  • Data analysis and visualization tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer First
  • Push Boundaries
  • Critical Thinking
  • Build for Scale
  • Less is More
  • Win as One

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Data-driven and analytical
  • Creative and innovative

Self-Assessment Questions:

  • Do you share Klook's customer-first mindset and passion for creating joyful experiences?
  • Are you comfortable working in a fast-paced, dynamic environment with a strong focus on collaboration?
  • Do you have a data-driven mindset and a proven track record of using data to inform marketing strategies?

ASSUMPTION: Klook values candidates who align with their core values and work style, and who are passionate about creating joyful experiences for customers.

⚠️ Potential Challenges

  • Managing multiple marketing campaigns and projects simultaneously
  • Adapting to a fast-paced and dynamic work environment
  • Working with a diverse and multicultural team, with potential language barriers
  • Occasional travel and work during non-standard hours to meet project deadlines

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses heavily on customer engagement and experience curation
  • Klook's unique business model and focus on joyful experiences set it apart from other travel and experiences platforms
  • This role offers significant growth potential and the opportunity to work on international projects

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to promote a new travel experience or destination
  • Conducting market research and analyzing data to inform marketing strategies and improve customer engagement
  • Creating marketing materials and content, such as blog posts, social media updates, and email newsletters

ASSUMPTION: These projects are designed to showcase the candidate's marketing skills, analytical thinking, and creativity.

❓ Key Questions to Ask During Interview

  • How does this role support Klook's overall business strategy and growth in the travel sector?
  • What are the key priorities for this role in the first 90 days?
  • How does the marketing team collaborate with other departments, such as Product and Sales?
  • What opportunities are there for professional development and growth within the company?
  • How does Klook support work-life balance for its employees?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of your marketing campaigns, projects, or achievements to discuss during the interview
  • Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.