📌 Core Information
🔹 Job Title: Senior Associate, Marketing
🔹 Company: Klook
🔹 Location: Seoul, South Korea
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Curating and promoting travel experiences to enhance customer engagement
- Collaborating with various teams to drive marketing initiatives
- Supporting the company's growth in the travel sector
- Working in a fast-paced environment with a passion for travel and strong analytical skills
ASSUMPTION: This role requires a balance of creativity and analytical thinking, with a strong focus on customer engagement and team collaboration.
📋 Key Responsibilities
✅ Curate and promote travel experiences to enhance customer engagement
✅ Collaborate with various teams to drive marketing initiatives
✅ Support the company's growth in the travel sector
✅ Conduct market research and analyze data to inform marketing strategies
✅ Manage marketing campaigns and track their performance
✅ Assist in the development of marketing materials and content
ASSUMPTION: The role may involve occasional travel to attend industry events or visit destinations.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of relevant marketing experience, preferably in the travel industry
Required Skills:
- Proven experience in marketing, with a strong focus on customer engagement
- Excellent analytical skills and data-driven mindset
- Strong communication and collaboration skills
- Fluency in English, with proficiency in additional languages a plus
- Passion for travel and understanding of the travel industry
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with SEO and content marketing strategies
- Knowledge of the Korean market and consumer behavior
ASSUMPTION: Candidates with experience in digital marketing and social media management may be at an advantage.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Senior Associate role in Seoul, the estimated salary range is ₩45,000,000 - ₩65,000,000 per year. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Competitive health, dental, and vision insurance
- Retirement savings plan with company match
- Generous vacation and sick leave policy
- Employee discounts on travel experiences and services
- Opportunities for professional development and growth
Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Klook is a leading travel and experiences platform, focused on curating joyful experiences for users around the world.
Company Size: Klook is a mid-sized company with over 1,000 employees globally, providing a dynamic and collaborative work environment.
Founded: Klook was founded in 2014 by three avid travelers, Ethan Lin, Eric Gnock Fah, and Bernie Xiong.
Company Description:
- Klook is Asia's leading platform for experiences and travel services
- Curates over half a million quality experiences ranging from attractions to tours, transportation, and stays
- Operates in over 2,700 destinations around the world
Company Specialties:
- eCommerce
- Travel tech
- Local experiences
- Technology
- Experiences
- Marketing
- Business development
- Software engineering
Company Website: http://www.klook.com
ASSUMPTION: Klook's focus on customer engagement and joyful experiences makes it an exciting place to work for marketing professionals.
📊 Role Analysis
Career Level: This role is suitable for a marketing professional with 2-5 years of experience, looking to grow their career in a dynamic and fast-paced environment.
Reporting Structure: The Senior Associate, Marketing will report directly to the Marketing Manager and work closely with various teams, including Product, Sales, and Customer Experience.
Work Arrangement: This is an on-site position, with the opportunity to work from the Klook office in Seoul, South Korea.
Growth Opportunities:
- Potential to take on more responsibilities and advance to a management role
- Opportunities to work on international projects and gain global experience
- Chance to learn from and collaborate with experienced marketing professionals
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and advance their career within the company.
🌍 Location & Work Environment
Office Type: Klook's Seoul office is a modern, collaborative workspace with a vibrant and multicultural team.
Office Location(s): 5-27-5 Sendagaya, 16F Link Square Shinjuku, Tokyo, Shibuya-ku 151-0051, Japan
Geographic Context:
- Seoul is a dynamic and bustling city, known for its rich history, vibrant culture, and delicious food
- The office is located in the heart of Tokyo, providing easy access to public transportation and various amenities
- Japan is a major market for Klook, with a strong focus on inbound tourism
Work Schedule: Standard office hours, Monday to Friday, with occasional overtime as needed.
ASSUMPTION: The location and work environment provide a unique opportunity to work in a multicultural setting and gain experience in the Japanese market.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the HR team
- In-person or video call interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Marketing skills and experience
- Analytical thinking and problem-solving
- Communication and collaboration skills
- Cultural fit and passion for travel
Application Tips:
- Highlight your relevant marketing experience and achievements
- Demonstrate your understanding of the travel industry and Klook's business model
- Showcase your analytical skills and data-driven mindset through examples
- Tailor your resume and cover letter to emphasize your fit for this role and company
ATS Keywords: Marketing, Customer Engagement, Travel Industry, Data Analysis, Campaign Management, Marketing Materials, Collaboration, Teamwork, Passion for Travel
ASSUMPTION: Klook's application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for the role and company.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media management platforms (e.g., Hootsuite, Buffer)
- SEO and content marketing tools (e.g., SEMrush, Ahrefs)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Customer First
- Push Boundaries
- Critical Thinking
- Build for Scale
- Less is More
- Win as One
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Data-driven and analytical
- Creative and innovative
Self-Assessment Questions:
- Do you share Klook's customer-first mindset and passion for creating joyful experiences?
- Are you comfortable working in a fast-paced, dynamic environment with a strong focus on collaboration?
- Do you have a data-driven mindset and a proven track record of using data to inform marketing strategies?
ASSUMPTION: Klook values candidates who align with their core values and work style, and who are passionate about creating joyful experiences for customers.
⚠️ Potential Challenges
- Managing multiple marketing campaigns and projects simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with a diverse and multicultural team, with potential language barriers
- Occasional travel and work during non-standard hours to meet project deadlines
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on customer engagement and experience curation
- Klook's unique business model and focus on joyful experiences set it apart from other travel and experiences platforms
- This role offers significant growth potential and the opportunity to work on international projects
ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Developing and executing a marketing campaign to promote a new travel experience or destination
- Conducting market research and analyzing data to inform marketing strategies and improve customer engagement
- Creating marketing materials and content, such as blog posts, social media updates, and email newsletters
ASSUMPTION: These projects are designed to showcase the candidate's marketing skills, analytical thinking, and creativity.
❓ Key Questions to Ask During Interview
- How does this role support Klook's overall business strategy and growth in the travel sector?
- What are the key priorities for this role in the first 90 days?
- How does the marketing team collaborate with other departments, such as Product and Sales?
- What opportunities are there for professional development and growth within the company?
- How does Klook support work-life balance for its employees?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your marketing campaigns, projects, or achievements to discuss during the interview
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
