Senior B2B Marketer

📌 Core Information 🔹 Job Title: Senior B2B Marketer 🔹 Company: Meshy 🔹 Location: Remote - US and Canada 🔹 Job Type: Full-Time 🔹 Category: Marketing 🔹 Date Posted: July 30, 2025 🔹 Experience Level: 5-10 years 🚀 Job Overview Key aspects of this role include: - Developing and implementing B2B marketing strategies - Collaborating closely with the Sales team to drive lead generation and conversion - Conducting market research to identify customer needs and competitive trends - Working in a fast-paced, startup environment - Strategic thinking and hands-on execution ASSUMPTION: This role requires a strong understanding of both B2B marketing and the gaming or 3D industries. 📋 Key Responsibilities ✅ Develop and implement B2B marketing strategies to enhance brand awareness and drive market share growth, particularly within the gaming and 3D industries. ✅ Collaborate closely with the Sales team to align marketing strategies with sales goals, providing the necessary content, collateral, and insights to support lead generation and conversion. ✅ Create targeted marketing materials that empower the Sales team to engage prospects effectively and move them through the sales funnel. ✅ Conduct market research to identify customer needs, competitive trends, and new opportunities, helping to inform both marketing and sales strategies. ✅ Monitor and optimize the effectiveness of marketing efforts in collaboration with the Sales team, adjusting strategies to improve lead quality and sales performance. ✅ Work in a startup environment, where both strategic thinking and hands-on execution are required to drive success. ASSUMPTION: The ideal candidate will have experience in B2B marketing and a strong understanding of the gaming or 3D industries. 🎯 Required Qualifications Education: Bachelor's degree in Marketing, Business, or a related field. MBA preferred but not required. Experience: Minimum 5 years of B2B marketing experience, with a preference for candidates with experience in the gaming or 3D industries. Required Skills: - Proven experience in B2B marketing, with a strong focus on strategic planning and execution - Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams - Strong understanding of 3D modeling, game development tools, or 3D printing, with the ability to craft marketing messages that resonate with the target audience - Familiarity with AI and machine learning technologies, with the ability to translate complex technical concepts into compelling marketing messages - Self-driven, with the ability to work independently in a fast-paced, evolving environment - Strong team player with the ability to collaborate effectively in cross-functional environments Preferred Skills: - Experience with marketing automation tools and CRM systems - Familiarity with the gaming or 3D industries and their respective marketing trends ASSUMPTION: Candidates with additional relevant skills or experience may be given preference. 💰 Compensation & Benefits Salary Range: $120,000 - $160,000 per year, based on experience and industry standards for a Senior B2B Marketer in the US. Benefits: - Competitive salary, equity, and benefits package - Flexible work environment, with options for remote and on-site work - Opportunities for fast professional growth and development - An inclusive culture that values creativity, innovation, and collaboration - Unlimited, flexible time off Working Hours: Full-time (40 hours per week) ASSUMPTION: The salary range is based on industry standards for a Senior B2B Marketer in the US, with consideration for the company's size and location. 📌 Applicant Insights 🔍 Company Context Industry: Technology, Information and Internet Company Size: 11-50 employees Founded: Not specified Company Description: Meshy empowers artists, game developers, and creators to bring their visions to life with a toolkit for creating 3D models in seconds. Company Specialties: - Machine Learning - Generative AI - Computer Graphics - 3D - 3D Printing - Game - VR, and AR Company Website: www.meshy.ai ASSUMPTION: Meshy is a leading 3D generative AI company, focused on empowering artists and developers with tools for creating 3D models quickly and easily. 📊 Role Analysis Career Level: Senior-level role, reporting directly to the Head of Marketing or a similar executive. Reporting Structure: This role will likely report directly to the Head of Marketing or a similar executive, with close collaboration with the Sales team. Work Arrangement: Hybrid (remote and on-site work options available) Growth Opportunities: - Opportunities for professional growth and development within the marketing team - Potential to take on additional responsibilities as the company expands - Possibility to transition into a leadership role as the company grows ASSUMPTION: This role offers significant growth potential, given the company's size and industry position. 🌍 Location & Work Environment Office Type: Hybrid (remote and on-site work options available) Office Location(s): San Jose, California, US (with remote work options for candidates based in the US and Canada) Geographic Context: San Jose, California, is a major tech hub, offering a vibrant and dynamic work environment with numerous networking opportunities. Work Schedule: Flexible, with core hours between 9:00 AM and 5:00 PM PST, and the ability to work remotely as needed. ASSUMPTION: The flexible work arrangement allows for a healthy work-life balance, with the ability to work remotely as needed. 💼 Interview & Application Insights Typical Process: 1. Online application and resume screening 2. Phone or video screening with the HR team 3. In-depth interviews with the hiring manager and relevant team members 4. Final interviews with senior leadership or the CEO Key Assessment Areas: - Strategic thinking and problem-solving skills - Communication and collaboration abilities - Industry-specific knowledge and experience - Cultural fit and alignment with company values Application Tips: - Tailor your resume and cover letter to highlight your relevant experience and skills for this role - Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration abilities, and industry-specific knowledge - Research Meshy's company culture and values to ensure a strong fit ATS Keywords: B2B marketing, strategic planning, execution, gaming, 3D, AI, machine learning, cross-functional collaboration, fast-paced environment ASSUMPTION: Applicants should focus on demonstrating their strategic thinking, communication, and industry-specific skills throughout the application process. 🛠️ Tools & Technologies - Marketing automation tools (e.g., HubSpot, Marketo) - CRM systems (e.g., Salesforce, HubSpot CRM) - Project management tools (e.g., Asana, Trello) - Google Workspace (e.g., Google Docs, Sheets, Slides) - Microsoft Office Suite (e.g., Word, Excel, PowerPoint) - AI and machine learning tools (e.g., TensorFlow, PyTorch) ASSUMPTION: Familiarity with relevant marketing automation tools and CRM systems is preferred, but not required. 👔 Cultural Fit Considerations Company Values: - Brain: We value intelligence and the pursuit of knowledge. - Heart: We care deeply about our work, our users, and each other. - Gut: We trust our instincts and are not afraid to take bold risks. - Taste: We have a keen eye for quality and aesthetics. Work Style: - Fast-paced and dynamic, with a focus on innovation and continuous improvement - Collaborative and inclusive, with a strong emphasis on teamwork and open communication - Results-driven, with a focus on achieving measurable outcomes and driving business growth Self-Assessment Questions: - How do you approach strategic planning and execution in a fast-paced environment? - Can you provide an example of a time when you successfully collaborated with a cross-functional team to achieve a common goal? - How do you stay up-to-date with industry trends and new technologies in the gaming or 3D industries? ASSUMPTION: Candidates should assess their alignment with Meshy's company values and work style, ensuring a strong cultural fit. ⚠️ Potential Challenges - Working in a fast-paced, startup environment may require long hours and tight deadlines - The role may involve frequent travel to industry events and conferences - The gaming and 3D industries are rapidly evolving, requiring continuous learning and adaptation ASSUMPTION: Applicants should be prepared to work in a fast-paced environment and adapt to the dynamic nature of the gaming and 3D industries. 📈 Similar Roles Comparison - Role Differences: This role focuses on B2B marketing, while similar roles may focus on B2C marketing, product marketing, or content marketing. - Industry-Specific Context: The gaming and 3D industries are unique, with their own marketing trends and customer behaviors. Applicants should have a strong understanding of these industries to succeed in this role. - Career Path Comparison: This role offers a clear path to career growth within the marketing team, with potential opportunities to transition into leadership roles as the company expands. ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and industry-specific knowledge. 📝 Sample Projects - Developing and executing a targeted marketing campaign to launch a new 3D modeling tool for game developers - Creating a comprehensive content marketing strategy to educate customers about the benefits of AI-generated 3D models - Collaborating with the Sales team to create tailored marketing materials for high-value enterprise clients ASSUMPTION: These sample projects demonstrate the strategic thinking, collaboration, and industry-specific knowledge required for this role. ❓ Key Questions to Ask During Interview - Can you describe the company's long-term vision for the B2B marketing team and how this role fits into that plan? - How does the company support the professional growth and development of its marketing team members? - What are the key priorities for the B2B marketing team in the first 90 days, and how can this role contribute to their success? - How does the company measure the success of its B2B marketing efforts, and what key performance indicators (KPIs) are most important? - What are the biggest challenges facing the B2B marketing team, and how can this role help address them? ASSUMPTION: These questions will help applicants better understand the role's priorities, expectations, and the company's long-term vision for its B2B marketing team. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this link - Tailor your resume and cover letter to highlight your relevant experience and skills for this role - Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration abilities, and industry-specific knowledge - Research Meshy's company culture and values to ensure a strong fit - Follow up with the hiring manager or HR team within one week of submitting your application, inquiring about the status of your application and expressing your continued interest in the role ⚠️ Disclaimer This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.