π Core Information
πΉ Job Title: Senior Brand Designer
πΉ Company: LayerZero Labs
πΉ Location: Vancouver, British Columbia, Canada
πΉ Job Type: Full-time
πΉ Category: Design
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Crafting and maintaining UI libraries for a unified look across products and campaigns
- Collaborating with cross-functional teams to deliver consistent and cohesive experiences
- Expanding and refining the design system for scalability and consistency
- Communicating the brand vision through design assets for product launches and campaigns
ASSUMPTION: This role requires a strong background in brand design, experience with design systems, and proficiency in design tools. Familiarity with the blockchain or Web3 space is a plus but not required.
π Key Responsibilities
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Craft and maintain UI libraries for products, apps, and website to ensure a polished and unified look
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Collaborate with Product Designers and Brand Designers on projects ranging from feature designs to social media to events to full-scale campaigns
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Further the design system to create more scalable and consistent assets that work across all touchpoints
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Design assets for product launches and announcements, from graphics to visuals for campaigns
ASSUMPTION: This role involves a mix of hands-on design work and close collaboration with other designers to ensure a consistent, cohesive experience across all touchpoints.
π― Required Qualifications
Education: Bachelor's degree in Design or a related field (or equivalent experience)
Experience: 2-5 years of experience in brand design, with a focus on UI libraries and design systems
Required Skills:
- Portfolio showcasing talent for creating clean, effective, and impactful visuals
- Experience working with design systems or building UI libraries
- Proficiency in tools like Figma, Sketch, Adobe Creative Suite, or other design platforms
- Strong eye for detail and ability to translate ideas into designs that resonate
- Excellent communication and collaboration skills
Preferred Skills:
- Familiarity with the blockchain, crypto, or Web3 space
- Experience with SaaS, dashboards, or developer tools
- Motion graphics or animation skills
ASSUMPTION: Candidates with a strong portfolio, relevant experience, and proficiency in design tools are highly sought after for this role.
π° Compensation & Benefits
Salary Range: $80,000 - $120,000 USD per year (based on industry standards for mid-level brand designers in Vancouver)
Benefits:
- Competitive pay
- Great benefits package
- Flexibility in work arrangements
Working Hours: Full-time (40 hours per week) with flexible hours
ASSUMPTION: The salary range is estimated based on industry standards for mid-level brand designers in Vancouver. The actual salary may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: LayerZero Labs is a blockchain technology company focused on creating an omnichain interoperability protocol.
Company Size: LayerZero Labs is a small to medium-sized company (51-200 employees), offering a dynamic and innovative work environment.
Founded: LayerZero Labs was founded in 2021, making it a relatively new but rapidly growing company.
Company Description:
- LayerZero Labs is transforming how blockchain ecosystems connect, making decentralized technology more accessible, scalable, seamless, and truly omnichain.
- The company is funded by top investors, including a16z, Sequoia, PayPal, Binance Ventures, Coinbase Ventures, Uniswap Labs, Circle Ventures, Delphi Digital, and many more.
- LayerZero Labs is committed to fostering a diverse and inclusive workplace, offering equal opportunities to all employees.
Company Specialties:
- Omnichain interoperability protocol
- Cross-chain development
- Blockchain technology
Company Website: http://layerzero.network
ASSUMPTION: LayerZero Labs is a well-funded, innovative company in the blockchain technology space, offering competitive salaries and benefits.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Design or a similar leadership position.
Work Arrangement: Remote OK, with flexibility in work arrangements.
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to work on cutting-edge Web3 design projects
- Chance to collaborate with smart, creative people in a fast-paced, innovative environment
ASSUMPTION: This role offers growth opportunities as the company continues to expand and innovate in the blockchain technology space.
π Location & Work Environment
Office Type: Remote OK, with the option to work from the Vancouver office
Office Location(s): Vancouver, British Columbia, Canada
Geographic Context:
- Vancouver is a multicultural city with a high quality of life, offering numerous outdoor activities and cultural experiences.
- The city has a thriving tech industry, with many startups and established companies in the blockchain and Web3 space.
- Vancouver has a mild oceanic climate, with cool summers and mild winters.
Work Schedule: Full-time (40 hours per week) with flexible hours
ASSUMPTION: The remote work option allows for greater flexibility and work-life balance, while the Vancouver office provides an opportunity for in-person collaboration and networking.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Design challenge or case study presentation
- Final interview with the design team and/or hiring manager
Key Assessment Areas:
- Portfolio review and design skills
- Cultural fit and alignment with company values
- Problem-solving and critical thinking skills
- Communication and collaboration skills
Application Tips:
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare a strong cover letter explaining your interest in LayerZero Labs and the Senior Brand Designer position
- If applicable, include examples or case studies showcasing your ability to create clean, effective, and impactful visuals
- Follow up after submitting your application to express your continued interest in the role
ATS Keywords: Brand Design, UI Libraries, Design Systems, Figma, Sketch, Adobe Creative Suite, Collaboration, Attention to Detail, Visual Design, Motion Graphics, Animation, SaaS, Dashboards, Developer Tools, Cross-Chain Development, Web3
ASSUMPTION: The application process for this role may involve a design challenge or case study presentation to assess the candidate's skills and fit for the position.
π οΈ Tools & Technologies
- Figma
- Sketch
- Adobe Creative Suite
- Other design platforms (e.g., InVision, Zeplin)
ASSUMPTION: Proficiency in design tools such as Figma, Sketch, or Adobe Creative Suite is essential for this role.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Quality
- Integrity
- Diversity & Inclusion
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Results-driven and detail-oriented
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a fast-paced, innovative environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong eye for detail and a passion for creating impactful visuals?
ASSUMPTION: Candidates who align with LayerZero Labs' company values and work style are more likely to succeed in this role and contribute to the company's ongoing success.
β οΈ Potential Challenges
- Keeping up with the fast-paced, innovative environment of a growing blockchain technology company
- Balancing multiple projects and priorities while maintaining a high level of quality and attention to detail
- Working effectively in a remote or hybrid work environment, requiring strong communication and collaboration skills
- Adapting to changes in the blockchain and Web3 space, as the industry continues to evolve rapidly
ASSUMPTION: These potential challenges can be overcome by strong communication, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Compared to other brand designer roles, this position offers the opportunity to work on cutting-edge Web3 design projects and collaborate with a diverse, innovative team.
- In the blockchain and Web3 space, LayerZero Labs is a well-funded, rapidly growing company with a strong focus on design and user experience.
- Career-wise, this role offers the potential to grow into a leadership position as the company expands and continues to innovate in the blockchain technology space.
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the design industry, particularly in the blockchain and Web3 space.
π Sample Projects
- Creating and maintaining UI libraries for LayerZero Labs' products, apps, and website
- Designing visuals for product launches and campaigns, such as LayerZero's omnichain interoperability protocol
- Collaborating with cross-functional teams to create consistent and cohesive experiences across all touchpoints
ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and collaborative nature of the Senior Brand Designer role at LayerZero Labs.
β Key Questions to Ask During Interview
- Can you describe the design team's structure and how this role fits into it?
- How does LayerZero Labs support the professional growth and development of its designers?
- What are the most challenging aspects of working on Web3 design projects, and how does the team approach them?
- How does LayerZero Labs ensure a consistent and cohesive user experience across all touchpoints?
- What is the company's long-term vision for the design team and the role of the Senior Brand Designer within it?
ASSUMPTION: Asking these questions can help candidates better understand the role, the team, and the company's long-term vision for the Senior Brand Designer position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare a strong cover letter explaining your interest in LayerZero Labs and the Senior Brand Designer position
- If applicable, include examples or case studies showcasing your ability to create clean, effective, and impactful visuals
- Follow up after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.