Senior Brand Manager, Ritz

📌 Core Information

🔹 Job Title: Senior Brand Manager, Ritz

🔹 Company: Mondelēz International

🔹 Location: Melbourne, Australia

🔹 Job Type: Temporary (Fixed Term)

🔹 Category: Brand & Portfolio Management, Marketing

🔹 Date Posted: May 27, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing innovation/renovation strategy aligned with brand vision
• Managing brand portfolio and defining plans for core brand renovation
• Monitoring performance against key performance indicators (KPIs)
• Collaborating with cross-functional teams and external agencies
• Communicating effectively and presenting to executives

ASSUMPTION: This role requires a balance of commercial and strategic acumen, with a focus on driving consumer-centric brand growth through innovation and renovation.

📋 Key Responsibilities

✅ Create and implement innovation/renovation strategy aligned with brand vision to drive sustainable growth

✅ Manage brand portfolio, including brand architecture

✅ Define and deliver plans to renovate core brand and strengthen entire portfolio through innovation and renovation

✅ Execute commercial innovation plans based on identified goals

✅ Integrate innovation into marketing communication plans and campaigns

✅ Monitor performance against KPIs and share objectives related to innovation

ASSUMPTION: This role involves a high degree of strategic planning and execution, with a strong focus on driving brand growth through innovation.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of marketing experience, ideally in a matrix environment within the consumer goods industry

Required Skills:

• Proven experience in developing and marketing product innovations at a cross-country level
• Effective communication skills, both verbal and written, with strong executive presentation skills
• Analytical and creative skills, with a balance of commercial and strategic acumen
• Understanding of consumers and ability to work effectively with cross-functional teams
• Experience working with design, innovation, and research agencies

Preferred Skills:

• Experience in the snacking or food industry
• Fluency in additional languages

ASSUMPTION: Candidates with experience in the snacking or food industry may have a competitive advantage, as they will have a deeper understanding of the market and consumer trends.

💰 Compensation & Benefits

Salary Range: AU$120,000 - AU$160,000 per annum (Estimated based on industry standards for a Senior Brand Manager role in Melbourne)

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Global work environment with iconic brands

Working Hours: Full-time, Monday to Friday, with some flexibility for occasional overtime

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Brand Manager role in Melbourne. Actual compensation may vary based on individual qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Mondelēz International operates in the Food and Beverage Manufacturing industry, with a focus on confectionery, snacks, and beverages. The company is a global leader in its market, with a strong presence in both developed and emerging markets.

Company Size: Mondelēz International has over 10,000 employees worldwide, providing a large and diverse work environment. This size allows for significant opportunities for career growth and development.

Founded: 2012 (as a spin-off from Kraft Foods)

Company Description:

• Mondelēz International is a multinational confectionery, food, and beverage company based in the United States
• The company employs approximately 90,000 individuals around the world and has operations in more than 80 countries
• Mondelēz International is committed to empowering people to snack right by offering the right snack, for the right moment, made the right way

Company Specialties:

• Production of confectionery, snacks, and beverages
• Global brand management and marketing
• Innovation and product development

Company Website: www.mondelezinternational.com

ASSUMPTION: Mondelēz International's global presence and diverse product portfolio provide numerous opportunities for career growth and development within the company.

📊 Role Analysis

Career Level: Senior (Managerial)

Reporting Structure: This role reports directly to the Marketing Director and may have supervisory responsibilities for junior brand managers or marketing coordinators

Work Arrangement: On-site, with some flexibility for remote work as needed

Growth Opportunities:

• Progression to a Director-level role within the Marketing function
• Expansion into other brand management or marketing roles within the company
• Opportunities to work on global projects or assignments

ASSUMPTION: This role offers significant opportunities for career growth and development within the Marketing function and the broader organization.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Business Unit Head Office - Melbourne, Australia

Geographic Context:

• Melbourne is the second-most populous city in Australia and is known for its cultural diversity, vibrant arts scene, and high standard of living
• The city offers a range of housing options, from inner-city apartments to suburban family homes
• Melbourne has a temperate oceanic climate, with mild winters and warm summers

Work Schedule: Full-time, Monday to Friday, with some flexibility for occasional overtime

ASSUMPTION: The Melbourne office provides a dynamic and collaborative work environment, with opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the HR department
• In-person or video interview with the hiring manager and/or other team members
• Final interview with the Marketing Director

Key Assessment Areas:

• Marketing and brand management experience
• Strategic thinking and problem-solving skills
• Communication and presentation skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing and brand management experience
• Prepare examples of your past successes in developing and implementing innovation strategies
• Demonstrate your understanding of the snacking or food industry and the Ritz brand

ATS Keywords: Brand management, innovation, renovation, marketing strategy, consumer-centric, KPIs, cross-functional teams, executive presentation

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' marketing and brand management experience, strategic thinking, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing automation and analytics tools (e.g., Salesforce, Google Analytics)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: Familiarity with common marketing and project management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Love our Consumers and Brands
• Grow Every Day
• Do What's Right

Work Style:

• Collaborative and team-oriented
• Results-driven and action-oriented
• Adaptable and resilient

Self-Assessment Questions:

• How do you demonstrate your love for consumers and brands in your daily work?
• Can you provide an example of a time when you grew significantly in your role or took on new challenges?
• How do you ensure that you are doing what's right, even in difficult situations?

ASSUMPTION: Candidates who can demonstrate a strong fit with Mondelēz International's company values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Working effectively with cross-functional teams and external agencies
• Adapting to a fast-paced and dynamic work environment
• Balancing commercial and strategic acumen in decision-making

ASSUMPTION: Success in this role requires strong project management skills, effective communication, and the ability to thrive in a fast-paced environment.

📈 Similar Roles Comparison

• Compared to a Junior Brand Manager role, this position offers more strategic responsibility and autonomy
• Unlike some other marketing roles, this position has a strong focus on innovation and renovation
• Career progression from this role could lead to a Director-level position within the Marketing function

ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with opportunities for career growth and development within the Marketing function.

📝 Sample Projects

• Developing and implementing a successful innovation strategy for the Ritz brand
• Managing a cross-functional team to renovate the core Ritz brand and strengthen the entire portfolio
• Monitoring and analyzing KPIs to assess the performance of innovation and renovation initiatives

ASSUMPTION: These sample projects provide a snapshot of the types of responsibilities and challenges that candidates can expect to face in this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Marketing department?
• How does Mondelēz International support the growth and development of its employees?
• What are the most significant challenges facing the Ritz brand in the current market landscape?
• How does this role fit into the broader marketing strategy for Mondelēz International?
• What are the key priorities for this role in the first 90 days?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates better understand the role and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing and brand management experience
• Prepare examples of your past successes in developing and implementing innovation strategies
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.