π Core Information
πΉ Job Title: Senior Campaign Manager
πΉ Company: Xometry
πΉ Location: Denver, Colorado, United States
πΉ Job Type: Hybrid
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 24, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Developing and executing auction-based optimization strategies for top-tier clients
- Analyzing campaign performance metrics to ensure alignment with client KPIs
- Collaborating with clients and internal teams to achieve strategic goals
- Operating and managing auction-based campaigns for top clients
- Staying informed about industry trends and competitor strategies
ASSUMPTION: This role requires a high level of strategic thinking, data analysis, and client management skills. The ideal candidate will have a proven track record in campaign management and optimization, with a strong background in data-driven decision-making.
π Key Responsibilities
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Campaign Strategy Development: Design and implement auction-based optimization strategies tailored to client needs and business objectives
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Performance Monitoring: Analyze campaign performance metrics to ensure alignment with client KPIs, identifying opportunities for improvement and implementing actionable solutions
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Client Relationship Management: Collaborate with clients to understand their goals, provide regular updates, and recommend strategic adjustments for optimal outcomes
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Cross-Functional Collaboration: Work closely with internal teams (sales, product, analytics) to align campaign strategies with broader organizational goals
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Optimization Execution: Operate and manage auction-based campaigns for top clients, ensuring adherence to best practices and continuous improvement
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Data Analysis & Reporting: Leverage analytics tools to generate insights, track ROI, and present performance reports to stakeholders
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Process Improvement: Identify inefficiencies in campaign workflows and implement process enhancements for scalability and effectiveness
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Market Research: Stay informed about industry trends, competitor strategies, and emerging technologies to maintain competitive advantage
ASSUMPTION: The role involves a mix of strategic planning, data analysis, client communication, and process improvement. The ideal candidate will be comfortable working in a dynamic, fast-paced environment and able to adapt to changing priorities.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of experience in marketing or advertising campaign management, preferably with auction-based optimizations
Required Skills:
- Proven track record of managing complex campaigns across multiple channels
- Strong background in data-driven decision-making and analytic tools
- Demonstrated ability to work effectively in ambiguous situations while maintaining focus on strategic objectives
- Exceptional communication skills for presenting insights and collaborating across departments
- Ability to build relationships with clients and internal stakeholders to foster collaboration and achieve shared goals
- Knowledge of the digital advertising ecosystem, including auction dynamics and real-time bidding platforms
Preferred Skills:
- Experience with Google Analytics, Tableau, or other data visualization tools
- Familiarity with the manufacturing industry or similar B2B environments
ASSUMPTION: The required skills for this role are highly specialized and specific to the digital advertising and campaign management fields. Candidates should have a strong background in data analysis, strategic planning, and client management.
π° Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a Senior Campaign Manager with 5-10 years of experience in the Denver area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee stock purchase plan
- Professional development opportunities
Working Hours: Full-time, typically Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the Denver area. Actual compensation may vary based on factors such as experience, skills, and performance.
π Applicant Insights
π Company Context
Industry: Xometry operates in the Software Development industry, focusing on on-demand manufacturing and digital marketplaces for manufacturing services. The company serves a wide range of clients, from startups to Fortune 500 companies.
Company Size: Xometry is a mid-sized company with 1,001-5,000 employees, providing a structured yet agile work environment. This size allows for ample opportunities for collaboration and growth.
Founded: Xometry was founded in 2013 and has since grown to become a publicly-traded company (NASDAQ: XMTR).
Company Description:
- Xometry is a leading AI-enabled marketplace for on-demand manufacturing, transforming one of the largest industries in the world.
- The company's proprietary technology creates a marketplace that enables designers and engineers to rapidly source high-quality on-demand manufactured parts and assemblies.
- Xometry's online quoting portal and network of thousands of manufacturing facilities help ensure fast lead times while offering a broad array of capabilities, including CNC Machining, 3D Printing, Injection Molding, Sheet Metal Fabrication, Sheet Cutting, and Casting.
Company Specialties:
- Production Manufacturing
- Rapid Prototyping
- RFQ Service
- Supply Chain Solutions
- On-demand Manufacturing
- Large-scale Production
- Quality Assurance
- Vetted Supplier Network
- Competitive Pricing
- US Manufacturing Network
- Global Manufacturing Network
- ITAR-registered
- ISO 9001:2015
- ISO 13485:2016
- IATF 16949:2016
- AS9100D
Company Website: www.xometry.com
ASSUMPTION: Xometry's focus on on-demand manufacturing and digital marketplaces makes it a unique and innovative company in the industry. The company's commitment to quality, competitive pricing, and a broad range of manufacturing capabilities sets it apart from competitors.
π Role Analysis
Career Level: This role is at the senior level, requiring a high degree of expertise and strategic thinking in campaign management and optimization.
Reporting Structure: The Senior Campaign Manager will report directly to the Director of Campaign Management and work closely with various internal teams, including sales, product, and analytics.
Work Arrangement: This role is a hybrid position, with a mix of on-site and remote work. The specific work arrangement will be determined based on the needs of the role and the preferences of the candidate.
Growth Opportunities:
- As Xometry continues to grow, there may be opportunities for the Senior Campaign Manager to take on additional responsibilities or move into a management role.
- The company's focus on innovation and technology provides ample opportunities for professional development and growth.
- Xometry's diverse client base and range of manufacturing capabilities offer the potential for the Senior Campaign Manager to gain experience in various industries and disciplines.
ASSUMPTION: The Senior Campaign Manager role at Xometry offers a unique opportunity for a seasoned campaign management professional to apply their skills in a dynamic, fast-paced environment. The role provides ample opportunities for growth and development, both personally and professionally.
π Location & Work Environment
Office Type: Xometry's Denver office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 6116 Executive Blvd, Floor 8, Washington DC - Baltimore Area, 20852, US (headquarters); 446 E High St, Lexington, Kentucky 40507, US; 61101 W Centinela Ave, Suite 150, Culver City, California 90230, US; 5 Pennsylvania Ave, New York, NY 10001, US
Geographic Context:
- The Denver office is located in the heart of the city, providing easy access to public transportation, dining, and entertainment options.
- Denver is known for its vibrant tech industry, offering ample opportunities for networking and professional development.
- The city's diverse economy and strong job market make it an attractive location for both individuals and companies.
Work Schedule: The work schedule for this hybrid role will be determined based on the needs of the role and the preferences of the candidate. Typically, hybrid roles involve a mix of on-site and remote work, with a balance that supports both the company's needs and the employee's work-life balance.
ASSUMPTION: The Denver office provides a modern, collaborative workspace that fosters creativity and productivity. The city's vibrant tech industry and diverse economy make it an attractive location for both individuals and companies.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the hiring manager and/or team members
- Final interview with the Director of Campaign Management
- Background check and offer extension
Key Assessment Areas:
- Campaign management and optimization skills
- Data analysis and interpretation
- Client communication and relationship management
- Strategic thinking and problem-solving
- Adaptability and resilience in a dynamic environment
Application Tips:
- Tailor your resume and cover letter to highlight your campaign management and optimization experience, as well as your data analysis and communication skills.
- Be prepared to discuss specific examples of your experience with auction-based optimizations and your ability to work effectively in ambiguous situations.
- Research Xometry's unique approach to on-demand manufacturing and be ready to discuss how your skills and experience align with the company's mission and values.
ATS Keywords: Campaign Management, Auction-Based Optimization, Data Analysis, Client Relationship Management, Strategic Thinking, Problem Solving, Team Collaboration, Digital Advertising, Real-Time Bidding, Manufacturing Industry
ASSUMPTION: The interview process for the Senior Campaign Manager role at Xometry is designed to assess the candidate's technical skills, strategic thinking, and cultural fit with the company. The process involves multiple interviews with various team members and focuses on real-world scenarios and problem-solving exercises.
π οΈ Tools & Technologies
- Google Analytics
- Tableau
- Campaign data and analytics tools
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: The Senior Campaign Manager will be expected to have a strong working knowledge of data analysis and visualization tools, as well as project management software. Familiarity with the digital advertising ecosystem and real-time bidding platforms is also essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Innovation: Xometry is committed to driving innovation in the manufacturing industry through its proprietary technology and digital marketplace.
- Quality: The company is dedicated to providing high-quality manufacturing services and exceptional customer experiences.
- Collaboration: Xometry fosters a collaborative work environment that encourages teamwork, communication, and mutual respect.
- Integrity: The company is committed to conducting business with the highest ethical standards and maintaining a culture of transparency and accountability.
- Customer Focus: Xometry prioritizes understanding and meeting the unique needs of its diverse client base.
Work Style:
- Agile: Xometry operates in a fast-paced, dynamic environment that requires employees to be adaptable and responsive to change.
- Data-Driven: The company's decision-making processes are grounded in data analysis and insights.
- Collaborative: Xometry fosters a culture of teamwork and cross-functional collaboration.
- Customer-Focused: The company prioritizes understanding and meeting the unique needs of its diverse client base.
Self-Assessment Questions:
- Do you thrive in dynamic, fast-paced environments, and are you comfortable working in ambiguity?
- Are you skilled in data analysis and interpretation, and do you enjoy using data to drive strategic decisions?
- Do you have strong communication skills and the ability to build relationships with clients and internal stakeholders?
- Are you passionate about the manufacturing industry and excited about the opportunity to drive innovation in the sector?
ASSUMPTION: Xometry's culture is characterized by innovation, quality, collaboration, integrity, and customer focus. The ideal candidate for the Senior Campaign Manager role will be adaptable, data-driven, collaborative, and customer-focused, with a strong commitment to the company's mission and values.
β οΈ Potential Challenges
- The dynamic and fast-paced nature of the role may require the Senior Campaign Manager to adapt to changing priorities and work in ambiguity.
- The role involves managing complex campaigns across multiple channels, which can be challenging and time-consuming.
- The Senior Campaign Manager may need to balance the needs of multiple clients and internal teams, requiring strong communication and prioritization skills.
- The role may require occasional travel to client meetings or industry events.
ASSUMPTION: The Senior Campaign Manager role at Xometry presents unique challenges and opportunities for growth and development. The ideal candidate will be adaptable, resilient, and comfortable working in a dynamic, fast-paced environment.
π Similar Roles Comparison
- Compared to other campaign management roles, this position places a greater emphasis on auction-based optimization strategies and working with top-tier clients.
- Xometry's focus on the manufacturing industry and on-demand manufacturing services sets it apart from other companies in the digital advertising and marketing sectors.
- Career progression in this role may involve moving into a management position or taking on additional responsibilities as the company grows.
ASSUMPTION: The Senior Campaign Manager role at Xometry is unique in its focus on auction-based optimization strategies and the manufacturing industry. The role offers ample opportunities for growth and development, both personally and professionally.
π Sample Projects
- Developing and executing a comprehensive auction-based optimization strategy for a Fortune 500 manufacturing client, resulting in a 20% increase in campaign performance metrics
- Analyzing campaign performance data to identify inefficiencies and implementing process enhancements that improved ROI by 15%
- Collaborating with internal teams to develop and launch a new digital advertising campaign for a mid-sized manufacturing client, exceeding client KPIs by 10%
ASSUMPTION: The Senior Campaign Manager role at Xometry involves a wide range of projects and initiatives, from developing and executing auction-based optimization strategies to analyzing campaign performance data and collaborating with internal teams. The ideal candidate will have a proven track record of success in similar projects and a strong commitment to driving results for clients.
β Key Questions to Ask During Interview
- Can you describe the typical campaign management process at Xometry and how auction-based optimizations fit into this workflow?
- How does Xometry's approach to on-demand manufacturing and digital marketplaces differentiate it from other companies in the digital advertising and marketing sectors?
- What are the key priorities for the Senior Campaign Manager role in the first 90 days, and how will my work contribute to the overall success of the team and the company?
- How does Xometry support the professional development and growth of its employees, particularly in the Senior Campaign Manager role?
- What are the most challenging aspects of working in a hybrid role, and how does Xometry support its employees in balancing work-life responsibilities?
ASSUMPTION: The interview process for the Senior Campaign Manager role at Xometry is designed to assess the candidate's technical skills, strategic thinking, and cultural fit with the company. The ideal candidate will be curious, engaged, and eager to learn about the company's unique approach to on-demand manufacturing and digital marketplaces.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your campaign management and optimization experience, as well as your data analysis and communication skills.
- Prepare for your interviews by researching Xometry's unique approach to on-demand manufacturing and be ready to discuss how your skills and experience align with the company's mission and values.
- If selected for an in-depth interview, be prepared to discuss specific examples of your experience with auction-based optimizations and your ability to work effectively in ambiguous situations.
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.