Senior Campaign Manager - Remote

📌 Core Information

🔹 Job Title: Senior Campaign Manager - Remote

🔹 Company: Zyte

🔹 Location: Montreal, Quebec, Canada

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-16

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote Solely

🚀 Job Overview

Key aspects of this role include:

• Owning and accelerating the creation of high-impact, cross-channel campaigns to generate demand and drive trials.
• Collaborating with cross-functional teams to ensure effective campaign execution.
• Utilizing AI tools for copy, content, productivity, and ideation.
• Working in a high-context, low-ego environment with a globally distributed team.

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a focus on driving measurable outcomes across multiple channels.

📋 Key Responsibilities

✅ Own and accelerate the creation of high-impact, cross-channel campaigns that generate demand and drive trials.

✅ Coordinate across product marketing, design, sales, and dev advocacy to ensure effective campaign execution.

✅ Launch campaigns across paid, owned, and earned channels, including email, social, content, search, and beyond.

✅ Measure and optimize campaign performance using quantitative and qualitative metrics.

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple campaigns and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).

Experience: 5+ years of B2B SaaS campaign management experience.

Required Skills:

• Proven ability to launch full-funnel campaigns without drowning in red tape.
• Strong copywriting and/or AI-assisted writing skills.
• Mastery of campaign tools (Hubspot, Notion, GA4, Salesforce, CRO tools, etc.).
• Fluency in legacy and emerging channels.

Preferred Skills:

• Familiarity with web scraping, dev, and DevOps tools, or technical audiences.
• Experience with large language models (LLMs) for message generation and ideation.

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the team and the need to communicate effectively with various stakeholders.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Senior Campaign Manager role in Montreal, the estimated salary range is CAD 90,000 - CAD 120,000 per year. This estimate takes into account the company size, location, and experience level required.

Benefits:

• Flexible and remote work environment.
• Attend conferences and meet with team members from across the globe.
• Work with cutting-edge open source technologies and tools.

Working Hours: Full-time position with a standard workweek of 40 hours, but with the flexibility to work from anywhere and at any time, given the remote nature of the role.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills, experience, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: Zyte operates in the IT Services and IT Consulting industry, focusing on web data extraction and delivery.

Company Size: Zyte has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Zyte was founded in 2010, with over 14 years of experience in shaping the web scraping industry.

Company Description:

• Zyte empowers data-driven organizations to ethically and accurately collect web data to power their business.
• The company offers a full-stack solution, Zyte API, that abstracts away a historically disparate web data extraction tech stack into a single tool.
• Zyte also provides a white-glove service, Zyte Data, for custom web data extraction projects.
• The company's legal team focuses on web data extraction compliance and best practices.

Company Specialties:

• Web crawling and scraping.
• Data science and data extraction.
• Custom data solutions and data services.
• Artificial intelligence and machine learning.
• Proxy management and ethical data practices.
• Large language models.

Company Website: Zyte

ASSUMPTION: Zyte's focus on ethical web data collection and its commitment to the Ethical Web Data Collection Initiative (EWDCI) indicate a strong emphasis on compliance and responsible data practices.

📊 Role Analysis

Career Level: This role is at the senior level, requiring a high degree of expertise and experience in campaign management.

Reporting Structure: The Senior Campaign Manager will likely report directly to the Head of Marketing or a similar role, with cross-functional collaboration with various teams.

Work Arrangement: This role is remote solely, offering the flexibility to work from anywhere and at any time.

Growth Opportunities:

• As Zyte continues to grow, there may be opportunities for the Senior Campaign Manager to take on additional responsibilities or move into a leadership role.
• The diverse and global nature of the team may provide opportunities for international collaboration and exposure to different markets.
• The company's focus on AI and large language models may present opportunities to explore emerging technologies and trends in marketing.

ASSUMPTION: Given the company's size and growth trajectory, there may be opportunities for career advancement and professional development within the organization.

🌍 Location & Work Environment

Office Type: Zyte has a globally distributed team with no physical headquarters, allowing employees to work from anywhere.

Office Location(s): While the job listing specifies Montreal, Quebec, Canada, the remote nature of the role allows for flexibility in location.

Geographic Context:

• Montreal is the second-largest city in Canada, with a diverse and vibrant culture.
• The city is known for its high quality of life, with a strong focus on education, healthcare, and safety.
• Montreal is a bilingual city, with French and English being the official languages.

Work Schedule: The work schedule is flexible, with the expectation that employees will manage their time effectively to complete their tasks and meet deadlines.

ASSUMPTION: While the role is remote solely, the company's global presence may require some flexibility in working hours to accommodate team members in different time zones.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screen with the hiring manager.
• Technical assessment or case study.
• Final interview with the team or stakeholders.

Key Assessment Areas:

• Campaign management skills and experience.
• Copywriting and messaging abilities.
• AI tool proficiency and comfort with emerging technologies.
• Cross-functional collaboration and communication skills.

Application Tips:

• Tailor your resume and cover letter to highlight your campaign management experience and relevant skills.
• Provide specific examples of successful campaigns you've launched and the outcomes you achieved.
• Demonstrate your understanding of Zyte's products and services, and how your skills and experience align with the company's mission.

ATS Keywords: Campaign Management, Cross-Channel Campaigns, B2B SaaS, AI Tools, Copywriting, Messaging, Channel Strategy, Campaign Performance, Team Collaboration, Remote Work

ASSUMPTION: As a global company with a diverse team, Zyte may prioritize candidates who demonstrate strong communication skills and cultural awareness.

🛠️ Tools & Technologies

• HubSpot, Microsoft Clarity, Google Analytics, Segment
• LinkedIn Ads, Google Ads, Reddit, YouTube
• Figma, Notion, Google Workspace
• ChatGPT, Claude, and other LLMs for message generation and ideation

ASSUMPTION: The tools and technologies listed are subject to change and may evolve as the company continues to grow and adopt new technologies.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous learning.
• Collaboration and teamwork.
• Customer focus and excellence.
• Integrity and ethical practices.

Work Style:

• Autonomous and self-motivated.
• Adaptable and comfortable with change.
• Results-driven and focused on outcomes.
• Strong communication and collaboration skills.

Self-Assessment Questions:

• Do you thrive in a remote, globally distributed work environment?
• Are you comfortable using AI tools for copy, content, productivity, and ideation?
• Do you have a proven track record of launching successful cross-channel campaigns in a B2B SaaS context?

ASSUMPTION: Zyte's commitment to ethical web data collection and its global presence may attract candidates who are passionate about responsible data practices and international collaboration.

⚠️ Potential Challenges

• The remote nature of the role may present challenges in building and maintaining relationships with team members and stakeholders.
• The global nature of the team may require some flexibility in working hours to accommodate team members in different time zones.
• The fast-paced and dynamic nature of the marketing industry may require continuous learning and adaptation to new tools and trends.
• The need to balance strategic thinking with tactical execution may be challenging for some candidates.

ASSUMPTION: The potential challenges listed are not exhaustive and may vary depending on the individual candidate's skills, experience, and preferences.

📈 Similar Roles Comparison

• This role may differ from other senior campaign management roles in its focus on AI tools and large language models for message generation and ideation.
• The global nature of the team and the company's commitment to ethical web data collection may present unique opportunities and challenges compared to other marketing roles.
• The company's size and growth trajectory may provide opportunities for career advancement and professional development that are not available in smaller or more established organizations.

ASSUMPTION: The comparison points listed are not exhaustive and may vary depending on the specific role and company being compared.

📝 Sample Projects

• Developing and executing a cross-channel campaign to launch a new product or feature, with measurable outcomes and clear KPIs.
• Conducting a competitive analysis and developing a messaging framework that differentiates Zyte's products and services in the market.
• Collaborating with the product marketing team to develop and launch a thought leadership campaign, positioning Zyte as an industry expert in web data extraction and delivery.

ASSUMPTION: The sample projects listed are not exhaustive and may vary depending on the specific needs and priorities of the company at the time of application.

❓ Key Questions to Ask During Interview

• Can you describe the current campaign portfolio and how this role will fit into the existing marketing strategy?
• How does the company support the professional development and growth of its marketing team members?
• Can you provide examples of how the company's commitment to ethical web data collection is reflected in its marketing practices?
• How does the company measure and optimize campaign performance, and how will this role contribute to that process?
• What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: The key questions listed are not exhaustive and may vary depending on the specific needs and priorities of the candidate and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Workable link provided.
• Tailor your resume and cover letter to highlight your campaign management experience and relevant skills.
• Prepare a portfolio or examples of successful campaigns you've launched and the outcomes you achieved.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.