📌 Core Information
🔹 Job Title: Senior Campaign Specialist
🔹 Company: Allegro
🔹 Location: Warsaw, Mazowieckie, Poland
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing & Sales
🔹 Date Posted: 2025-07-08
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Coordinating end-to-end execution of first-party seller promotional campaigns
- Cross-functional collaboration to define campaign scope, pricing, selection, and timelines
- Data analysis and performance tracking for campaign optimization
- Mid-campaign responsiveness and adaptability
- Relationship building across commercial, tech, and marketing teams
ASSUMPTION: This role requires a high degree of organization, multitasking, and strong communication skills to coordinate various teams and ensure smooth campaign execution.
📋 Key Responsibilities
✅ Coordinate end-to-end execution of first-party seller promotional campaigns
✅ Collaborate cross-functionally to define campaign scope, pricing, selection, and timelines
✅ Gather inputs from Sales, validate product selection, and ensure pricing accuracy
✅ Manage campaign tooling and processes to guarantee operational excellence
✅ Analyze performance data (GMV, conversion, traffic) and draw insights for future optimizations
✅ Respond to changes mid-campaign - whether stock-related or performance-driven
✅ Build internal relationships across commercial, tech, and marketing teams to get things done on time
ASSUMPTION: This role involves a significant amount of cross-functional collaboration and requires strong project management skills to ensure campaigns are executed successfully.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 2-5 years of experience in e-commerce, retail, or similar fast-paced commercial environments
Required Skills:
- Proven experience in promotional campaign management
- Strong data literacy and analytical skills
- Excellent organizational skills and ability to multitask
- Fluency in Polish (C1) and English (B2)
Preferred Skills:
- Background in Revenue Growth Management, Category Management, or Commercial Excellence
- Experience with campaign management tools
ASSUMPTION: Candidates with experience in e-commerce or retail and a strong understanding of promotional campaigns are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: PLN 12,000 - 18,000 gross per month (based on experience and market rates for senior campaign specialists in Warsaw)
Benefits:
- Annual bonus up to 10% of the annual salary gross
- Fringe benefits in a cafeteria plan (e.g., medical, sports, or lunch packages, insurance, purchase vouchers)
- English classes that the company pays for, related to the specific nature of your job
- Training budget and an internal educational platform, MindUp
Working Hours: Full-time, with flexible hours and a hybrid work model
ASSUMPTION: The salary range is estimated based on market data for similar roles in Warsaw. Benefits are subject to change and may vary based on individual preferences.
📌 Applicant Insights
🔍 Company Context
Industry: Allegro is the most popular shopping platform in Poland and the largest e-commerce platform of European origin, operating a marketplace model with over 135,000 merchants and 22 million monthly customers.
Company Size: Allegro has over 7,000 employees, providing a large and diverse work environment.
Founded: Allegro was founded in 1999 and has since grown to become a leading e-commerce platform in Poland.
Company Description:
- Allegro offers products in all key categories, including Automotive, Fashion, Home & Garden, Electronics, Books and Collectibles, Kids, and Health & Beauty.
- The company provides modern financial services (Allegro Pay) and a wide network of pickup points for customer convenience.
- Allegro employs top-class specialists and experts in their areas of expertise, fostering a collaborative and innovative work environment.
Company Specialties:
- E-commerce marketplace
- Retail and consumer goods
- Financial services
- Logistics and delivery
Company Website: allegro.pl
ASSUMPTION: Allegro's large size and diverse offerings provide ample opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring significant experience and expertise in campaign management.
Reporting Structure: The Senior Campaign Specialist will work closely with various teams, including Sales, Marketing, Platform Campaign, and Operational Tools teams, but may not have direct reports.
Work Arrangement: This role follows a hybrid work model, with well-located offices and excellent working tools provided.
Growth Opportunities:
- Potential career progression into management or specialist roles within the marketing department
- Opportunities to work on high-impact campaigns and drive business growth
- Access to training and development resources, such as English classes and the MindUp platform
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in campaign management or marketing.
🌍 Location & Work Environment
Office Type: Allegro's offices are well-located, fully equipped, and feature height-adjustable desks, interactive conference rooms, and bicycle parking facilities.
Office Location(s): Warsaw, with potential for remote work as part of the hybrid work model
Geographic Context:
- Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene, historical sites, and numerous recreational opportunities.
- The city has a well-developed public transportation system, making it easy to commute to work.
- Warsaw is home to a diverse and multicultural community, providing a rich social environment.
Work Schedule: Full-time, with flexible hours and a hybrid work model, allowing for a balance between on-site and remote work
ASSUMPTION: The hybrid work model provides a flexible and convenient work arrangement, catering to the needs of modern professionals.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- Technical assessment or case study
- Final interview with the team
Key Assessment Areas:
- Campaign management experience and skills
- Data analysis and problem-solving abilities
- Cross-functional collaboration and communication skills
- Adaptability and responsiveness to changes
Application Tips:
- Highlight your relevant experience in campaign management and e-commerce or retail environments
- Demonstrate your strong data literacy and analytical skills through examples from previous roles
- Showcase your ability to work effectively with cross-functional teams and manage multiple priorities
- Tailor your resume and cover letter to emphasize your fit for this specific role and company
ATS Keywords: Campaign Management, E-commerce, Retail, Data Analysis, Cross-functional Collaboration, Promotional Campaigns, Operational Excellence, Performance Optimization
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should emphasize their relevant experience and skills to increase their chances of success.
🛠️ Tools & Technologies
- Campaign management tools (e.g., Asana, Trello, or similar)
- Data analysis tools (e.g., Excel, Google Analytics, or similar)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, or similar)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's preferences and the company's standards.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
Work Style:
- Data-driven and analytical
- Collaborative and communicative
- Adaptable and responsive to changes
- Results-oriented and focused on delivering impact
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments and enjoy managing multiple priorities?
- Are you comfortable working with cross-functional teams and influencing others without direct authority?
- Do you have a strong data-driven mindset and enjoy analyzing performance data to optimize campaigns?
ASSUMPTION: Candidates who align with Allegro's company values and work style are more likely to succeed and enjoy their time at the company.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines simultaneously
- Adapting to changes mid-campaign and responding quickly to new information
- Collaborating effectively with various teams and stakeholders
- Working in a fast-paced, dynamic environment with a high degree of autonomy
ASSUMPTION: These challenges can be overcome by strong project management skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Unlike other campaign management roles, this position focuses specifically on first-party seller promotional campaigns within Allegro's marketplace
- This role requires a strong understanding of e-commerce and retail environments, as well as promotional campaign management
- Career progression in this role may lead to management or specialist positions within the marketing department
ASSUMPTION: This role is unique within Allegro's organization and offers specific growth opportunities for candidates with relevant experience.
📝 Sample Projects
- Managing a high-impact promotional campaign for a major brand, driving significant traffic and sales growth
- Optimizing campaign performance through data analysis and A/B testing, resulting in improved conversion rates and ROI
- Collaborating with cross-functional teams to launch a new promotional campaign, ensuring all aspects are coordinated and executed successfully
ASSUMPTION: These sample projects illustrate the diverse and impactful nature of the work involved in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- What are the most significant challenges facing the team currently, and how can this role address them?
- How does Allegro support the professional development and growth of its employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Allegro measure the success of its promotional campaigns, and what KPIs are most important for this role?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Allegro careers portal
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the interview by researching Allegro's company values and cultural fit considerations
- Follow up with the hiring manager after the interview to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
