Senior Campaign Specialist

📌 Core Information

🔹 Job Title: Senior Campaign Specialist

🔹 Company: Allegro

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing & Communications

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Implementing campaigns focused on results for Allegro
• Participating in creating strategies for major commercial campaigns
• Supporting decision-making processes related to sales management
• Improving business and customer engagement during key trading periods

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on data-driven decision making and stakeholder coordination.

📋 Key Responsibilities

✅ Implement campaigns based on set goals, focusing on results for the entire Allegro

✅ Participate in creating strategies and their implementation for the largest commercial campaigns on Allegro, including SmartWeek and BlackWeek

✅ Support key decision-making processes related to managing sales and consumer activation during key trading periods

✅ Look for new ways to improve business and customer engagement during the biggest sales moments on Allegro

✅ Provide analytical support in the process of analyzing the results of result-oriented campaigns for the entire Allegro

ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively in a fast-paced, dynamic environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience (2-5 years) in campaign management, marketing, or a related field

Required Skills:

• Proven experience in complex projects with multiple stakeholders and dependencies
• Ability to coordinate activities under time pressure
• Data-driven decision making
• Ability to create and improve processes and solutions
• Fluent English (B2 level or above)

Preferred Skills:

• Experience in e-commerce or retail environments
• Knowledge of marketing automation tools

ASSUMPTION: Candidates with experience in managing large-scale campaigns and working with cross-functional teams will be particularly successful in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is typically PLN 12,000 - 18,000 gross per month, depending on experience and qualifications. This is based on industry standards for senior marketing roles in Warsaw.

Benefits:

• Hybrid work model with well-located offices and excellent working tools
• Fringe benefits in a cafeteria plan, including medical, sports, or lunch packages, insurance, and purchase vouchers
• English classes related to the specific nature of the job
• Work in a team with top-class specialists and experts
• Team tourism, training budget, and an internal educational platform, MindUp

Working Hours: Full-time, with standard working hours Monday to Friday, 9:00 AM to 5:00 PM. Some flexibility may be required during key trading periods.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Allegro is the most popular shopping platform in Poland and the largest e-commerce platform of European origin. It operates a marketplace model, offering products in all key categories.

Company Size: Allegro has over 5,000 employees, providing a large and diverse work environment.

Founded: Allegro was founded in 1999 and has since grown to serve over 22 million customers monthly.

Company Description:

• Allegro offers a wide range of products and services, including fast and free deliveries, modern financial services, and a wide network of pickup points.
• The company employs over 7,000 experts in various fields and is committed to promoting entrepreneurship and innovation.
• Allegro is dedicated to sustainability and has published an ESG report outlining its environmental, social, and governance initiatives.

Company Specialties:

• E-commerce marketplace
• Retail and consumer goods
• Technology and innovation

Company Website: allegro.pl

ASSUMPTION: Allegro's large customer base and diverse product offerings provide ample opportunities for growth and innovation in the marketing and campaign management space.

📊 Role Analysis

Career Level: This role is at the mid-senior level, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: The Senior Campaign Specialist will report directly to the Campaign Manager and work closely with cross-functional teams, including sales, marketing, and product.

Work Arrangement: This is a hybrid role, with a mix of on-site and remote work. The office is located in Warsaw, with well-equipped facilities and a convenient location.

Growth Opportunities:

• Potential to take on more responsibilities and advance to a management role
• Opportunities to work on high-impact campaigns and drive business growth
• Chance to develop skills in data analysis, stakeholder management, and process improvement

ASSUMPTION: This role offers significant opportunities for professional growth and development within Allegro's dynamic and innovative environment.

🌍 Location & Work Environment

Office Type: Allegro's Warsaw office is a modern, well-equipped workspace with interactive conference rooms and height-adjustable desks.

Office Location(s): ul. Żelazna 51/53, Fabryka Norblina, Warszawa, 00-841, PL

Geographic Context:

• Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene, rich history, and numerous recreational opportunities.
• The office is located in the Wola district, close to public transportation and amenities.
• The city is home to a diverse and multicultural community, with a strong focus on innovation and technology.

Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 5:00 PM. Some flexibility may be required during key trading periods.

ASSUMPTION: Warsaw offers a dynamic and engaging work environment, with numerous opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical interview with the Campaign Manager
• Final interview with the hiring manager and/or team members

Key Assessment Areas:

• Campaign management experience and skills
• Data-driven decision making and analytical abilities
• Stakeholder management and communication skills
• Cultural fit and alignment with Allegro's values

Application Tips:

• Highlight your experience in managing large-scale campaigns and working with cross-functional teams.
• Tailor your resume to emphasize skills and experiences relevant to the required qualifications.
• Prepare examples of successful campaigns you've managed and the results you've achieved.

ATS Keywords: Campaign management, marketing strategy, stakeholder coordination, data-driven decision making, process improvement, English proficiency

ASSUMPTION: Allegro's application process is designed to assess candidates' skills and cultural fit, with a focus on data-driven decision making and strategic thinking.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)
• Collaboration and communication tools (e.g., Microsoft Office, Slack)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and team.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous improvement
• Collaboration and teamwork
• Integrity and accountability

Work Style:

• Data-driven and analytical
• Results-oriented and focused on execution
• Collaborative and team-focused
• Adaptable and flexible in a dynamic environment

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment with a focus on results?
• Are you comfortable working with data and using it to inform decision-making?
• Do you enjoy collaborating with cross-functional teams and stakeholders?

ASSUMPTION: Allegro values candidates who are data-driven, collaborative, and adaptable, with a strong focus on results and continuous improvement.

⚠️ Potential Challenges

• Managing multiple campaigns and stakeholders simultaneously may be challenging.
• Working in a fast-paced, dynamic environment may require adaptability and flexibility.
• Some campaigns may have tight deadlines, requiring effective time management and prioritization.
• Allegro's large customer base and diverse product offerings may present unique challenges in campaign management.

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a focus on data-driven decision making.

📈 Similar Roles Comparison

• Compared to other senior campaign specialist roles, this position offers a unique opportunity to work on large-scale campaigns for a leading e-commerce platform.
• Allegro's focus on data-driven decision making and continuous improvement sets it apart from other companies in the industry.
• This role offers significant opportunities for professional growth and development within Allegro's dynamic and innovative environment.

ASSUMPTION: This role offers a unique combination of strategic thinking and tactical execution, with a strong focus on data-driven decision making and stakeholder coordination.

📝 Sample Projects

• Managing Allegro's BlackWeek campaign, driving record-breaking sales and customer engagement
• Developing and implementing a targeted marketing strategy to increase sales of a specific product category
• Analyzing campaign performance data to identify trends and optimize future campaigns

ASSUMPTION: These sample projects demonstrate the strategic and tactical nature of the role, with a focus on data-driven decision making and stakeholder coordination.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the campaign management team?
• How does Allegro support the professional development and growth of its employees?
• What are the key priorities for this role in the first 90 days?
• How does Allegro measure the success of its campaigns, and how can I contribute to improving these metrics?
• What is the work-life balance like for this role, and how does Allegro support work-life integration?

ASSUMPTION: These questions are designed to provide insight into the role, team dynamics, and company culture, helping candidates make an informed decision about their application.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume to highlight your experience in campaign management, stakeholder coordination, and data-driven decision making
• Prepare a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit for the position
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.