📌 Core Information
🔹 Job Title: Senior Community Growth Manager
🔹 Company: Kira Learning
🔹 Location: New York, NY or San Francisco, CA
🔹 Job Type: Full-time
🔹 Category: Education, Community Management, Growth Marketing
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 4-7 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategies to grow Kira's educator base and deepen engagement
- Leading lifecycle marketing and community-led programs to drive activation, loyalty, and advocacy
- Serving as the voice of the educator in cross-functional planning and product development
- Monitoring and optimizing key growth metrics to improve ROI across lifecycle and community channels
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on community building and user empathy.
📋 Key Responsibilities
✅ Lead Kira’s educator growth strategy, identifying and optimizing channels for customer acquisition and retention
✅ Create and execute email and content strategies that feel like conversations, not campaigns
✅ Design and lead teacher-centered programs, events, and activations to build community and word-of-mouth
✅ Build out a teacher ambassador or advocate program to enable passionate users to help grow the brand
✅ Serve as the voice of the educator in cross-functional planning and product development
✅ Monitor and optimize key growth metrics like acquisition cost, LTV, and engagement to improve ROI
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and data-driven optimization.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 4-7 years of experience in community, lifecycle, or growth marketing, preferably in a mission-driven or high growth B2B2C organization
Required Skills:
- Proven experience in building and growing communities of passionate, loyal users
- Deep empathy for user challenges and motivations, with experience working with educators or education-adjacent products
- Strong communication and project management skills
- Ability to run campaigns, collaborate cross-functionally, and manage contractors or small teams
- Experience using content and community as core drivers of engagement and retention
Preferred Skills:
- Experience with AI or ed-tech products
- Familiarity with data analysis and optimization
- Event planning experience
ASSUMPTION: Candidates with a strong background in community building, user empathy, and growth marketing will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $160,000 - $200,000 per year
Benefits:
- Flexible PTO
- Paid parental leave
- Top-notch medical, dental, and vision coverage
- Company 401(k) plan
Working Hours: Full-time, with flexible hours and remote work options
ASSUMPTION: The salary range is competitive for a high-growth startup in the ed-tech industry, with comprehensive benefits to support work-life balance.
📌 Applicant Insights
🔍 Company Context
Industry: Kira Learning operates in the competitive and rapidly evolving ed-tech industry, focusing on AI-powered learning platforms
Company Size: Kira Learning is a startup with 51-200 employees, offering a dynamic and agile work environment
Founded: Kira Learning was founded in 2022, making it a relatively new but well-funded player in the ed-tech space
Company Description:
- Kira Learning is an AI-powered learning platform designed to help educators deliver more personalized, effective instruction
- The platform combines curriculum, assessments, and AI tutoring into one seamless experience, supporting both classroom and self-paced learning
- Kira Learning is backed by top-tier Venture Capital funds, including New Enterprise Associates (NEA) and Andrew Ng’s AI Fund
Company Specialties:
- AI-powered learning platforms
- Computer science education
- Expanding across subjects to meet growing demand for accessible, high-quality education at scale
Company Website: kira-learning.com
ASSUMPTION: Kira Learning's focus on AI and personalized learning sets it apart in the competitive ed-tech landscape, offering opportunities for growth and innovation.
📊 Role Analysis
Career Level: This role is a senior-level position, offering significant responsibility and impact on Kira Learning's growth strategy
Reporting Structure: The Senior Community Growth Manager will report directly to the Head of Growth or a similar executive role
Work Arrangement: This role offers remote work options, with a flexible work arrangement that balances autonomy and collaboration
Growth Opportunities:
- As Kira Learning continues to grow, there will be opportunities for the Senior Community Growth Manager to expand their team and take on more strategic responsibilities
- This role offers the chance to shape Kira Learning's growth strategy and make a significant impact on the company's success
- With Kira Learning's focus on AI and personalized learning, there are opportunities to learn and grow in cutting-edge technologies and educational methodologies
ASSUMPTION: The Senior Community Growth Manager will have ample opportunities to grow both personally and professionally within Kira Learning's dynamic and fast-paced environment.
🌍 Location & Work Environment
Office Type: Kira Learning has offices in New York, NY, and San Francisco, CA, with a flexible remote work policy
Office Location(s): 195 Page Mill Rd, Palo Alto, California 94306, US
Geographic Context:
- New York, NY, and San Francisco, CA, are both major tech hubs with vibrant startup ecosystems
- The cost of living in both locations is high, but they offer ample opportunities for professional growth and networking
- Both locations have well-established public transportation systems, making it easy to commute to work
Work Schedule: Full-time, with flexible hours and remote work options
ASSUMPTION: The flexible work arrangement and remote work options offered by Kira Learning provide a good work-life balance for employees.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the HR team
- In-depth interview with the hiring manager or a panel of Kira Learning team members
- Take-home assignment or case study
- Final interview with the Head of Growth or a similar executive role
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Creativity and innovation in community building and growth marketing
- Empathy and understanding of educator needs and motivations
- Data-driven decision-making and optimization skills
Application Tips:
- Highlight your experience in community building, growth marketing, and user empathy in your resume and cover letter
- Prepare examples of your past successes in driving user activation, loyalty, and advocacy
- Demonstrate your understanding of Kira Learning's mission and values in your application materials
- Follow up with the hiring team after your interview to reiterate your interest in the role and ask any remaining questions
ATS Keywords: Community Growth, Lifecycle Marketing, Educator Engagement, User Empathy, Growth Strategy, Data Optimization, Event Planning, Teacher-Centered Programs
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, creativity, empathy, and data-driven decision-making skills.
🛠️ Tools & Technologies
- Email marketing platforms (e.g., Mailchimp, HubSpot)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot CRM)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Project management software (e.g., Asana, Trello)
- Event planning and management tools (e.g., Eventbrite, Bizzabo)
ASSUMPTION: The Senior Community Growth Manager will be expected to have experience with relevant marketing and project management tools, as well as a willingness to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Mission-driven: Kira Learning is committed to making world-class teaching and learning accessible to everyone through AI-powered technologies
- Empathetic: Kira Learning prioritizes understanding and supporting the needs of educators and students
- Innovative: Kira Learning encourages creativity, experimentation, and continuous learning
Work Style:
- Collaborative: Kira Learning values teamwork and cross-functional collaboration
- Adaptable: Kira Learning operates in a fast-paced, dynamic environment, requiring employees to be flexible and responsive to change
- Data-driven: Kira Learning makes decisions based on data and evidence, with a focus on continuous improvement
Self-Assessment Questions:
- How do you align with Kira Learning's mission to make world-class teaching and learning accessible to everyone?
- How do you approach building and engaging communities of passionate, loyal users?
- How do you balance strategic thinking with hands-on execution in your work?
ASSUMPTION: Kira Learning's company culture values mission-driven innovation, empathy, and collaboration, with a focus on data-driven decision-making and continuous improvement.
⚠️ Potential Challenges
- Balancing strategic planning with hands-on execution in a fast-paced, dynamic environment
- Growing and engaging a community of educators with diverse needs, preferences, and constraints
- Optimizing growth metrics and ROI across lifecycle and community channels
- Managing multiple projects and priorities simultaneously, with a focus on data-driven decision-making
ASSUMPTION: The Senior Community Growth Manager will face challenges related to balancing strategic and tactical responsibilities, managing multiple priorities, and optimizing growth metrics in a dynamic and competitive environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on community-led growth and lifecycle marketing, rather than paid advertising or brand awareness campaigns
- In the ed-tech industry, this role requires a deep understanding of educator needs, preferences, and constraints, as well as a strong commitment to accessibility and equity in education
- Compared to similar roles in other industries, this position offers the opportunity to shape the growth strategy of a rapidly growing startup in the AI and ed-tech spaces
ASSUMPTION: This role is unique in its focus on community-led growth and lifecycle marketing in the ed-tech industry, offering a blend of strategic and tactical responsibilities with a strong emphasis on user empathy and data-driven decision-making.
📝 Sample Projects
- Developing and executing a multi-channel campaign to drive educator adoption and engagement with Kira Learning's platform
- Designing and implementing a teacher ambassador program to leverage the passion and expertise of Kira Learning's most engaged users
- Analyzing user data to identify trends, optimize growth metrics, and inform strategic decision-making
ASSUMPTION: Sample projects for this role will focus on community building, user engagement, data analysis, and strategic planning, with a strong emphasis on user empathy and data-driven decision-making.
❓ Key Questions to Ask During Interview
- How does Kira Learning plan to expand its offerings beyond computer science and into other subjects?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Kira Learning support the professional development and growth of its employees?
- What is the company's approach to work-life balance and employee well-being?
- How does Kira Learning engage with and support its educator community, both online and offline?
ASSUMPTION: During the interview, candidates should ask questions that demonstrate their understanding of Kira Learning's mission, values, and growth strategy, as well as their commitment to user empathy and data-driven decision-making.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume and cover letter to highlight your experience in community building, growth marketing, and user empathy
- Prepare examples of your past successes in driving user activation, loyalty, and advocacy
- Follow up with the hiring team after your interview to reiterate your interest in the role and ask any remaining questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
