📌 Core Information
🔹 Job Title: Senior Consultant Marketing Strategy & Digital Transformation
🔹 Company: Sia
🔹 Location: Antwerp, Belgium
🔹 Job Type: Full-time
🔹 Category: Business Consulting and Services
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Defining new digital strategies for clients
- Designing and implementing digital business and operating models
- Deploying the latest digital developments in marketing and customer experience
- Collaborating with colleagues on Sia internal activities, such as offer development and business development
ASSUMPTION: This role requires a balance of strategic thinking and hands-on implementation, with a focus on driving digital transformation for clients.
📋 Key Responsibilities
✅ Help clients define new digital strategies, design new digital business and operating models, and implement digital and mobile innovations to improve business operations and analytics
✅ Deploy the latest digital developments in areas such as digital customer experience, online marketing concepts, mobile applications, e-commerce, and data analytics
✅ Contribute to Sia internal activities, such as development and reinforcement of the offer, and business development
ASSUMPTION: This role involves working closely with clients to understand their needs and provide tailored digital solutions.
🎯 Required Qualifications
Education: Master’s Degree
Experience: 3 to 6 years of experience as a consultant with similar responsibilities in a similar firm
Required Skills:
- Proven experience within Corporate Strategy, Digital Transformation, Digital Marketing, Customer Experience, CRM, or Customer Analytics and Insights
- Fluency in English and Dutch
- Creative problem-solving skills and an entrepreneurial mindset
Preferred Skills:
- Experience with marketing technology stacks (e.g., Adobe, Salesforce, Thunderhead, Google)
- Knowledge of specific industry sectors or trends
ASSUMPTION: Candidates with a strong background in digital marketing and a proven track record in consulting will be most successful in this role.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Senior Consultant role in Belgium, the estimated salary range is €60,000 - €80,000 per year. This estimate takes into account the required experience level and the location.
Benefits:
- Mobility budget
- Hospital insurance
- Performance-related bonus
Working Hours: Full-time position, with standard office hours and the possibility of flexible work arrangements
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Sia is a global management consulting group specializing in business consulting and services. They operate in various sectors, including banking, energy, HR, manufacturing, and telecommunications.
Company Size: Sia has 1,001-5,000 employees worldwide, providing a large and diverse work environment.
Founded: Sia was founded in 1999 and has since grown into a next-generation, global management consulting group.
Company Description:
- Sia is a next-generation, global management consulting group—born digital, augmented by data, enhanced by creativity, and driven by responsibility.
- They partner with clients to resolve challenges and capitalize on opportunities, believing that optimism is a force multiplier in today’s world of change and disruption.
- Sia's strategy and management capabilities are augmented by data science, enhanced by creativity, and driven by responsibility.
Company Specialties:
- Banking
- Energy & Environment
- HR & Transformation
- Manufacturing
- Telecommunications
- Actuarial Sciences
- Government
- CIO Advisory
- Data Science
- Insurance
- Transportation & Logistics
- Marketing & Customer Experience
- Digital Transformation
- Change Management
- Procurement & Sourcing
- Corporate Strategy
- Operational Excellence
- Healthcare
- Generative AI
- and Digital & Design
Company Website: http://www.sia-partners.com
ASSUMPTION: Sia's diverse range of specialties and global presence offer candidates the opportunity to work on a variety of projects and gain exposure to different industries and cultures.
📊 Role Analysis
Career Level: This role is at the senior consultant level, indicating significant experience and expertise in the field.
Reporting Structure: As a senior consultant, the role may involve managing junior consultants or team members, as well as collaborating with partners and directors.
Work Arrangement: This is an on-site position, with the possibility of flexible work arrangements, such as remote work or hybrid options.
Growth Opportunities:
- Progression to a manager or director role within the consulting practice
- Expansion of industry expertise and specializations
- International assignments or secondments to other Sia offices
ASSUMPTION: Sia's global presence and diverse range of specialties provide ample opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Sia's Antwerp office is located in a modern, multi-tenant building with shared amenities and easy access to public transportation.
Office Location(s): Michel de Braey street 52, Antwerp, Belgium
Geographic Context:
- Antwerp is the second-largest city in Belgium and is known for its vibrant cultural scene, historic architecture, and bustling port.
- The city is well-connected by public transportation, with easy access to international airports and high-speed train connections to other major European cities.
- Antwerp offers a high quality of life, with a diverse range of housing options, international schools, and recreational activities.
Work Schedule: Standard office hours, with the possibility of flexible work arrangements
ASSUMPTION: The location of Sia's Antwerp office provides easy access to public transportation and amenities, making it an attractive option for both local and international candidates.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Case study or presentation preparation and delivery
- Final decision and offer
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Digital marketing expertise and industry knowledge
- Communication and presentation skills
- Cultural fit and alignment with Sia's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and digital marketing expertise
- Research Sia's company culture and values to demonstrate your cultural fit
ATS Keywords: Digital strategy, digital transformation, marketing, customer experience, online marketing, mobile applications, e-commerce, data analytics, problem-solving, entrepreneurial mindset
ASSUMPTION: Sia's application process is designed to assess candidates' technical skills, problem-solving abilities, and cultural fit, with a focus on digital marketing expertise and industry knowledge.
🛠️ Tools & Technologies
- Marketing technology stacks (e.g., Adobe, Salesforce, Thunderhead, Google)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management software (e.g., Microsoft Project, Asana, Trello)
- Collaboration and communication tools (e.g., Microsoft Office Suite, Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client's needs and the project's scope.
👔 Cultural Fit Considerations
Company Values:
- Optimism
- Responsibility
- Creativity
- Collaboration
- Expertise
Work Style:
- Dynamic and entrepreneurial
- Problem-solving focused
- Collaborative and team-oriented
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced environment?
- Are you able to balance strategic thinking with hands-on implementation?
- Do you enjoy working collaboratively with team members and clients to drive digital transformation?
ASSUMPTION: Sia's company culture values optimism, responsibility, creativity, collaboration, and expertise, with a work style that is dynamic, entrepreneurial, problem-solving focused, collaborative, adaptable, and open to change.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse client teams and stakeholders
- Keeping up-to-date with the latest digital developments and trends
- Adapting to changing client needs and market conditions
ASSUMPTION: The potential challenges of this role are inherent to the fast-paced and dynamic nature of digital consulting, requiring strong project management, communication, and adaptability skills.
📈 Similar Roles Comparison
- Compared to other senior consultant roles, this position places a stronger emphasis on digital marketing and customer experience expertise
- Industry-specific context: Sia's diverse range of specialties and global presence offer candidates the opportunity to work on a variety of projects and gain exposure to different industries and cultures
- Career path comparison: This role provides a clear path for career progression within the consulting practice, with opportunities for international assignments and secondments
ASSUMPTION: This role offers a unique blend of strategic thinking and hands-on implementation, with a focus on driving digital transformation for clients in a dynamic and fast-paced environment.
📝 Sample Projects
- Developing a digital marketing strategy for a retail client to improve customer engagement and drive online sales
- Implementing a customer experience management system for a B2B client to enhance customer satisfaction and loyalty
- Conducting a comprehensive data analysis and visualization project for a financial services client to improve business performance and analytics
ASSUMPTION: The sample projects provided are representative of the types of initiatives a senior consultant in this role might work on, focusing on digital marketing, customer experience, and data analytics.
❓ Key Questions to Ask During Interview
- What are the most pressing digital marketing challenges facing your clients in the region?
- How does Sia support the professional development and growth of its consultants?
- What is the typical team structure and reporting lines for a senior consultant in this role?
- How does Sia approach work-life balance and flexible work arrangements?
- What are the most rewarding aspects of working on digital transformation projects for Sia's clients?
ASSUMPTION: Asking these questions will help you better understand the role's requirements, Sia's company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and digital marketing expertise
- Research Sia's company culture and values to demonstrate your cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
