π Core Information
πΉ Job Title: Senior Content In charge-Tamil
πΉ Company: Lokal App
πΉ Location: Hyderabad, Telangana, India
πΉ Job Type: Full-time
πΉ Category: Content & Journalism
πΉ Date Posted: May 19, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site (Hyderabad office)
π Job Overview
Key aspects of this role include:
- Creating engaging and concise content in Tamil for a hyperlocal platform
- Meeting organizational goals while working in a fast-paced environment
- Collaborating with various teams to deliver high-quality content
- Staying updated with current affairs and local news
ASSUMPTION: This role requires a strong understanding of Tamil language, culture, and local trends to create relevant and engaging content.
π Key Responsibilities
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Create engaging, clear, and concise content in Tamil for push notifications and other platforms
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Stay updated with current affairs and local news to create relevant content
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Conduct research and pay attention to details to ensure accurate and high-quality content
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Collaborate with various teams to align content with organizational goals and user needs
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Meet daily and weekly content creation targets
ASSUMPTION: This role may require working under tight deadlines and adapting to changing content priorities.
π― Required Qualifications
Education: Bachelorβs degree in Journalism, Mass Communication, or a similar field
Experience: 0-2 years of experience in content creation or a related field
Required Skills:
- Excellent writing, reading, and speaking skills in Tamil
- Strong research skills and attention to detail
- Ability to work under tight deadlines and meet daily content targets
- Good knowledge of push notifications and content management systems
- Ability to collaborate effectively with various teams
Preferred Skills:
- Experience with SEO best practices for content creation
- Familiarity with content analytics and user engagement metrics
ASSUMPTION: Candidates with experience in hyperlocal content creation or a strong understanding of local markets may have an advantage.
π° Compensation & Benefits
Salary Range: INR 3.5-5.0 LPA (Estimated, based on industry standards for entry-level content roles in Hyderabad)
Benefits:
- Private Health Insurance
- Pension Plan
- Work From Home (occasional)
Working Hours: Full-time (40 hours/week), with flexible hours to meet content deadlines
ASSUMPTION: The salary range is estimated based on industry standards for entry-level content roles in Hyderabad. Actual salary may vary based on candidate experience and performance.
π Applicant Insights
π Company Context
Industry: Lokal App operates in the technology and internet industry, focusing on hyperlocal content and services for non-English speakers across India.
Company Size: Lokal App has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Lokal App was founded in 2018, making it a relatively young and innovative company in the tech industry.
Company Description:
- Lokal App is a hyperlocal social media platform offering services in various Indian languages, with a focus on delivering local information and classified ads.
- The company aims to develop world-class products for non-English speakers across India and has amassed over 45 million downloads to date.
- Lokal App is headquartered in Bengaluru and has a presence in several states, including Andhra Pradesh, Telangana, Tamil Nadu, Kerala, Karnataka, Maharashtra, and Gujarat.
Company Specialties:
- Hyperlocal content and services
- Regional language support
- Classified ads and local business listings
Company Website: https://getlokalapp.com/
ASSUMPTION: Lokal App's focus on hyperlocal content and regional language support makes it an attractive option for candidates interested in working with diverse communities and creating relevant, engaging content.
π Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: This role may report to the Content Manager or a similar position, depending on the organizational structure.
Work Arrangement: On-site (Hyderabad office), with occasional work-from-home opportunities
Growth Opportunities:
- Advancement to mid-level content roles with increased responsibilities and leadership opportunities
- Expansion into other regional languages or content verticals
- Potential to contribute to the development of new features and services on the Lokal App platform
ASSUMPTION: Lokal App's focus on growth and innovation may present unique opportunities for career advancement and skill development.
π Location & Work Environment
Office Type: On-site (Hyderabad office)
Office Location(s): Opposite to State Bank of India, Koramangala Industrial Layout, No 3, 20th Main Road, 7th Block, Koramangala, Bengaluru, Karnataka 560095, IN
Geographic Context:
- Hyderabad is the capital city of Telangana, with a population of over 4 million people
- The city is known for its rich history, culture, and culinary scene, offering numerous opportunities for exploration and engagement
- Hyderabad is home to a thriving tech industry, with many multinational corporations and startups operating in the city
Work Schedule: Full-time (40 hours/week), with flexible hours to meet content deadlines
ASSUMPTION: Hyderabad's vibrant tech industry and cultural scene may provide unique opportunities for personal and professional growth for candidates in this role.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Tamil language proficiency (writing, reading, and speaking)
- Research skills and attention to detail
- Ability to work under tight deadlines
- Cultural fit and alignment with Lokal App's mission and values
Application Tips:
- Highlight relevant experience and skills in your resume, with a focus on Tamil language proficiency and content creation
- Tailor your cover letter to demonstrate your understanding of Lokal App's mission and your enthusiasm for creating engaging content in Tamil
- Prepare examples of your best content creation work to showcase during the interview
ATS Keywords: Tamil, content creation, push notifications, current affairs, research, attention to detail, collaboration, hyperlocal, regional language
ASSUMPTION: Lokal App's hiring process may prioritize candidates with strong Tamil language skills and a passion for creating engaging, relevant content for local communities.
π οΈ Tools & Technologies
- Content management systems (e.g., WordPress, Drupal)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO tools (e.g., Google Search Console, SEMrush)
- Research tools (e.g., Google Trends, social media listening tools)
ASSUMPTION: Candidates should be comfortable using various content creation and management tools to streamline their workflow and improve efficiency.
π Cultural Fit Considerations
Company Values:
- Innovation
- User-centric approach
- Collaboration
- Integrity
Work Style:
- Fast-paced and dynamic environment
- Cross-functional collaboration and teamwork
- Adaptability and flexibility
- Strong focus on user needs and preferences
Self-Assessment Questions:
- How do you stay updated with current affairs and local news in Tamil?
- Can you provide an example of a time when you had to create engaging content under tight deadlines?
- How do you approach collaboration with other teams to ensure content aligns with organizational goals and user needs?
ASSUMPTION: Candidates who demonstrate a strong understanding of Lokal App's values and a willingness to adapt to the company's fast-paced, user-centric work environment may be a good fit for this role.
β οΈ Potential Challenges
- Meeting daily and weekly content creation targets under tight deadlines
- Adapting to changing content priorities and user needs
- Ensuring accurate and high-quality content in a fast-paced environment
- Navigating a dynamic work environment with a strong focus on innovation and user-centricity
ASSUMPTION: Candidates should be prepared to work in a fast-paced environment and adapt to changing priorities to succeed in this role.
π Similar Roles Comparison
- This role focuses on content creation in Tamil, whereas similar roles in other languages may have different content creation and research requirements
- Lokal App's focus on hyperlocal content and regional language support sets it apart from other content creation roles in the tech industry
- Candidates with experience in hyperlocal content creation or a strong understanding of local markets may find this role particularly appealing
ASSUMPTION: Candidates should consider the unique aspects of this role, such as Lokal App's focus on hyperlocal content and regional language support, when comparing it to similar roles in the tech industry.
π Sample Projects
- Creating engaging push notification content for a major local event or festival
- Researching and writing a series of articles on local trends and developments in Tamil Nadu
- Developing a content strategy for a new Lokal App feature or service, tailored to the needs and preferences of local users
ASSUMPTION: Candidates should be prepared to provide examples of their best content creation work and discuss how they approached research, writing, and engagement strategies for their projects.
β Key Questions to Ask During Interview
- How does Lokal App ensure that its content remains relevant and engaging for local users?
- Can you describe the team structure and how content creation teams collaborate with other departments?
- How does Lokal App support the professional growth and development of its content creation team members?
- What are the most challenging aspects of creating content for a hyperlocal platform like Lokal App?
- How does Lokal App measure the success of its content and make data-driven decisions to improve user engagement?
ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and their commitment to creating engaging, relevant content for local users.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your Tamil language proficiency, content creation experience, and relevant skills
- Write a cover letter that demonstrates your understanding of Lokal App's mission and your enthusiasm for creating engaging content in Tamil
- Prepare examples of your best content creation work to showcase during the interview
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.