Senior Content Marketing Manager

📌 Core Information

🔹 Job Title: Senior Content Marketing Manager

🔹 Company: Technosylva

🔹 Location: Remote

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 16, 2025

🔹 Experience Level: Mid-Senior level

🔹 Remote Status: Remote (100%)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing content strategy aligned with business goals
• Creating high-impact content for various channels and audiences
• Collaborating with subject matter experts to translate complex concepts
• Managing content production and performance analysis
• Working cross-functionally to align messaging and enable content across the buyer journey

ASSUMPTION: This role requires a strategic mindset, strong writing skills, and the ability to work effectively with technical teams.

📋 Key Responsibilities

✅ Lead full content strategy aligned with business goals, sales initiatives, and brand positioning

✅ Proactively identify content opportunities that support awareness, engagement, and demand generation

✅ Write and manage production of high-impact content including white papers, case studies, videos, website copy, thought leadership articles, and more

✅ Collaborate with subject matter experts, engineers, and data scientists to extract insights and shape them into compelling, digestible content

✅ Develop and maintain a forward-looking editorial calendar with clear themes, goals, and audiences

✅ Manage and direct external writers, designers, and producers when needed

✅ Partner closely with sales, product, and customer success teams to align messaging and enable content across the buyer journey

✅ Track and analyze content performance metrics to continuously improve content effectiveness

✅ Ensure a consistent voice, tone, and style across all content channels

ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work independently.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Journalism, English, or a related field

Experience: 7+ years of content marketing or editorial experience, ideally in technology, science, or public safety sectors

Required Skills:

• Proven ability to tell complex, technical stories in a clear and engaging way
• Strong writing portfolio that includes a range of formats and tones
• Demonstrated success working cross-functionally with technical teams and stakeholders
• Familiarity with SEO best practices, content analytics tools, and digital marketing platforms
• Strong organizational skills with the ability to manage multiple projects simultaneously

Preferred Skills:

• Experience with GIS, fire science, emergency management, utilities, or climate tech

ASSUMPTION: Candidates with experience in the specified industries or relevant fields will have a competitive advantage.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for mid-senior level content marketing roles in remote positions)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Professional development opportunities

Working Hours: Full-time, typically Monday - Friday, 9:00 AM - 5:00 PM ET, with flexibility for remote work

ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Technosylva operates in the software development industry, focusing on wildfire and extreme weather risk mitigation solutions for electric utility, insurance, and government agency customers.

Company Size: Technosylva is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.

Founded: 1997, with a recent period of significant growth and transformation since 2022

Company Description:

• Technosylva is a global leader in wildfire and extreme weather risk mitigation software
• The company's market-leading solutions provide real-time and predictive insights to support customers
• Technosylva has provided critical solutions for 26 years and has entered a period of significant growth and transformation

Company Specialties:

• Wildfires
• Forest planning
• Emergencies
• Operations
• Mitigation
• Asset management
• Emergency planning
• Public safety
• Situational awareness
• Weather
• Risk forecasting
• Electric utility and fire agency

Company Website: technosylva.com

ASSUMPTION: Technosylva's focus on wildfire and extreme weather risk mitigation makes it an attractive option for candidates interested in making a significant impact in the public safety sector.

📊 Role Analysis

Career Level: Mid-Senior level, with opportunities for growth and advancement within the marketing department

Reporting Structure: This role reports directly to the Vice President of Marketing and works closely with cross-functional teams, including sales, product, and customer success

Work Arrangement: Remote (100%), with flexibility for occasional on-site meetings or events

Growth Opportunities:

• Potential advancement to Director or Vice President of Marketing roles as the company continues to grow
• Opportunities to lead and mentor junior marketing team members
• Chance to expand skills and expertise in content marketing, digital marketing, and SEO

ASSUMPTION: This role offers excellent growth opportunities for candidates looking to advance their careers in content marketing within a dynamic and expanding company.

🌍 Location & Work Environment

Office Type: Remote, with no physical office location required

Office Location(s): N/A

Geographic Context:

• Technosylva is headquartered in San Diego, California, but this role can be performed remotely from anywhere in the United States
• The company operates globally, with customers in over 10 countries
• Remote work allows for a flexible work-life balance and the ability to work from any location with a stable internet connection

Work Schedule: Full-time, typically Monday - Friday, with flexibility for occasional weekend or evening work as needed

ASSUMPTION: Remote work offers candidates the opportunity to work from home or any location of their choice, providing a high degree of flexibility and convenience.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the HR department
• In-depth phone or video interview with the hiring manager
• Take-home writing assignment or case study
• Final interview with the Vice President of Marketing

Key Assessment Areas:

• Writing and content creation skills
• Strategic thinking and planning abilities
• Cross-functional collaboration and communication skills
• Understanding of SEO best practices and content analytics

Application Tips:

• Highlight relevant experience and achievements in your resume, focusing on content marketing and technical writing roles
• Tailor your cover letter to emphasize your understanding of Technosylva's mission and how your skills and experience align with the role's requirements
• Prepare a portfolio of writing samples that demonstrate your ability to create engaging, informative content for various channels and audiences
• Be prepared to discuss your approach to content strategy, SEO, and content performance analysis during the interview process

ATS Keywords: Content Marketing, Technical Writing, SEO, Content Strategy, Project Management, Collaboration, Data Analysis, Digital Marketing, Storytelling, Editorial Calendar, Cross-Functional Teamwork, Video Production, Social Media, Email Campaigns, Customer Success, Public Safety

ASSUMPTION: Technosylva's interview process is designed to assess candidates' skills, experience, and cultural fit, with a strong emphasis on writing and content creation abilities.

🛠️ Tools & Technologies

• Content management systems (e.g., WordPress, HubSpot)
• Project management tools (e.g., Asana, Trello)
• SEO tools (e.g., SEMrush, Ahrefs)
• Content analytics tools (e.g., Google Analytics, Hotjar)
• Video production and editing software (e.g., Adobe Premiere Pro, Final Cut Pro)

ASSUMPTION: Familiarity with industry-standard content marketing, project management, and SEO tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer focus
• Collaboration
• Integrity
• Accountability

Work Style:

• Dynamic and fast-paced
• Results-driven and data-informed
• Collaborative and cross-functional
• Flexible and adaptable

Self-Assessment Questions:

• How do you stay up-to-date with industry trends and best practices in content marketing?
• Can you provide an example of a time when you had to translate complex, technical concepts into clear, engaging content for a non-technical audience?
• How do you prioritize and manage multiple projects simultaneously, and how do you ensure that you're meeting deadlines and delivering high-quality work?

ASSUMPTION: Technosylva values candidates who are innovative, customer-focused, and able to thrive in a dynamic, collaborative work environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Balancing the need for high-quality content with the need for quick turnaround times
• Working effectively with technical teams and subject matter experts to extract insights and shape them into compelling narratives
• Keeping up with industry trends and best practices in content marketing and SEO

ASSUMPTION: These challenges can be overcome with strong project management skills, attention to detail, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• This role is similar to other senior content marketing roles in the technology industry, but with a focus on wildfire and extreme weather risk mitigation solutions
• Compared to other senior content marketing roles, this position may require a higher level of technical expertise and the ability to work with complex, scientific concepts
• Career progression in this role may involve moving into a director or vice president role within the marketing department or transitioning into a related field, such as product marketing or demand generation

ASSUMPTION: This role offers unique opportunities for candidates interested in the wildfire and extreme weather risk mitigation industry, with potential for growth and advancement within the marketing department.

📝 Sample Projects

• Creating a white paper on the use of AI and machine learning in wildfire risk mitigation
• Developing a series of blog posts on the importance of emergency planning and preparedness for electric utilities
• Producing a video series on the application of GIS technology in wildfire management and mitigation

ASSUMPTION: These sample projects demonstrate the range of content creation and marketing skills required for success in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's content marketing strategy and how this role fits into that overall plan?
• How does the marketing department collaborate with other departments, such as sales and product, to ensure consistent messaging and enable content across the buyer journey?
• What are the biggest challenges facing the company's content marketing efforts, and how can this role help address them?
• How does the company support the professional development and growth of its marketing team members?
• What is the company's approach to work-life balance and flexibility for remote employees?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company's culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your resume and 2-3 writing samples, ideally with technical or scientific themes, through the Technosylva careers page
• Tailor your cover letter to highlight your relevant experience and enthusiasm for the role
• Prepare a portfolio of additional writing samples or case studies that demonstrate your ability to create engaging, informative content for various channels and audiences
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.