Senior Content Writer

📌 Core Information

🔹 Job Title: Senior Content Writer

🔹 Company: Sylndr

🔹 Location: Cairo, Egypt

🔹 Job Type: Full-Time

🔹 Category: Retail Motor Vehicles

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content for various platforms, ensuring brand consistency
• Conducting research and applying SEO best practices to boost website traffic
• Collaborating with internal stakeholders to gather information and align content with organizational goals
• Proving excellent writing skills with a professional portfolio

ASSUMPTION: This role requires a strong ownership mentality and the ability to work independently while collaborating effectively with various teams.

📋 Key Responsibilities

✅ Own and lead all long- and short-form content creation across marketing channels, ensuring consistency with brand tone and messaging

✅ Conduct in-depth research for industry-related topics to develop original content

✅ Proofread content for errors and inconsistencies

✅ Apply SEO best practices and keyword research to boost website traffic

✅ Collaborate with internal stakeholders to gather information and ensure content aligns with the organization’s goals and brand voice

✅ Create engaging and informative written content for various platforms, including website pages, blog posts, articles, social media posts, email newsletters, and other digital channels

ASSUMPTION: The role may evolve based on the company's growth and changing marketing needs.

🎯 Required Qualifications

Education: Bachelor's degree in Journalism, English, Marketing, or a related field

Experience: 2-3 years of experience in content creation or a similar role

Required Skills:

• Excellent command of speaking, reading, and writing in Arabic and English
• Strong ownership mentality and ability to work independently
• Familiarity with content management systems (e.g., WordPress) and collaborative content tools (e.g., Google Docs)
• Proven record of excellent writing demonstrated in a professional portfolio
• Good understanding of Google docs or similar database software
• Attention to details
• Ability to research

Preferred Skills:

• Experience in the automotive industry
• Familiarity with SEO tools and strategies

ASSUMPTION: Candidates with experience in digital marketing or a related field may be preferred.

💰 Compensation & Benefits

Salary Range: EGP 15,000 - 25,000 per month (based on industry standards for a Senior Content Writer role in Cairo)

Benefits:

• Health insurance
• Performance-based bonuses
• Opportunities for professional growth and development

Working Hours: Full-time (40 hours per week), with flexible working hours and remote work options available

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Retail Motor Vehicles. Sylndr operates in the competitive used cars market, focusing on transparency, reliability, and customer satisfaction.

Company Size: 51-200 employees. As a mid-sized company, Sylndr offers a dynamic work environment with opportunities for growth and impact.

Founded: 2022. Sylndr was established to build trust in the Egyptian pre-owned cars market by providing a reliable and seamless buying and selling experience.

Company Description:

• Sylndr is an automotive-focused e-commerce marketplace that connects buyers and sellers of used cars
• The company aims to be the go-to online platform for selling and buying high-quality, affordable cars seamlessly
• Sylndr is committed to delivering best-in-class service to all stakeholders, fostering a positive and dynamic work environment

Company Specialties:

• Used cars marketplace
• E-commerce platform
• Customer-centric approach

Company Website: https://www.sylndr.com

ASSUMPTION: Sylndr's focus on innovation and positive disruption may lead to a fast-paced and evolving work environment.

📊 Role Analysis

Career Level: Mid-level. This role requires a balance of experience and adaptability, with opportunities for growth and advancement.

Reporting Structure: The Senior Content Writer will report directly to the Marketing Manager and collaborate with various internal teams, including Sales, Product, and Customer Support.

Work Arrangement: On-site, with flexible working hours and remote work options available. The role may require occasional travel to attend industry events or meet with clients.

Growth Opportunities:

• Advancement to a managerial or leadership role within the marketing department
• Expanding expertise in digital marketing, SEO, or content strategy
• Opportunities to work on special projects or initiatives

ASSUMPTION: Growth opportunities may depend on the company's expansion and the individual's performance and interests.

🌍 Location & Work Environment

Office Type: Sylndr's office is located in the vibrant Greek Campus area of Cairo, offering a dynamic and collaborative work environment.

Office Location(s): 28 Falaki Street, Greek Campus, Bab El Louk, Jameel Building, J001, Cairo, EG

Geographic Context:

• Cairo is Egypt's capital and largest city, offering a mix of ancient history and modern urban life
• The Greek Campus area is known for its vibrant cultural scene, cafes, and restaurants
• Cairo has a Mediterranean climate, with mild winters and hot summers

Work Schedule: The work schedule is generally Monday to Friday, with flexible hours and the possibility of working remotely.

ASSUMPTION: The work environment may be subject to change based on the company's growth and expansion.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Content assessment or test
• In-depth interview with the Marketing Manager and/or other team members
• Final decision and offer

Key Assessment Areas:

• Writing skills and portfolio
• Understanding of SEO and content strategy
• Cultural fit and alignment with company values
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include a portfolio of your best writing samples, demonstrating your versatility and creativity
• Prepare for the content assessment or test by brushing up on your writing and research skills
• Research Sylndr's mission, values, and company culture to demonstrate your enthusiasm and fit

ATS Keywords: Content creation, content strategy, SEO, writing, research, collaboration, marketing channels, brand messaging, digital marketing, social media, email newsletters, blogging, performance ads, CRM

ASSUMPTION: The interview process may vary depending on the candidate's qualifications and the company's hiring needs.

🛠️ Tools & Technologies

• Content management systems (e.g., WordPress)
• Collaborative content tools (e.g., Google Docs)
• SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
• Social media management tools (e.g., Hootsuite, Buffer)
• Email marketing platforms (e.g., Mailchimp, Constant Contact)

ASSUMPTION: The required tools and technologies may evolve based on the company's growth and changing marketing needs.

👔 Cultural Fit Considerations

Company Values:

• Transparency
• Reliability
• Customer-centricity
• Innovation
• Positive disruption

Work Style:

• Collaborative and dynamic
• Results-driven and accountable
• Adaptable and open to change
• Committed to continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about creating engaging content and driving results?
• Do you embrace change and adaptability?
• Are you committed to delivering exceptional customer experiences?

ASSUMPTION: Sylndr's company culture values innovation, collaboration, and a customer-centric approach, making it an ideal fit for candidates who share these priorities.

⚠️ Potential Challenges

• The role may require working on multiple projects simultaneously, demanding strong organizational skills and time management
• Sylndr's fast-paced growth may present challenges in keeping up with changing priorities and demands
• The role may require occasional travel to attend industry events or meet with clients
• Cairo's traffic and bustling environment may present challenges for commuting to the office

ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a commitment to continuous learning.

📈 Similar Roles Comparison

• Unlike traditional content writer roles, this position requires a strong ownership mentality and the ability to work independently while collaborating with various teams
• Sylndr's focus on innovation and positive disruption may lead to unique challenges and opportunities compared to more established companies in the industry
• Career paths in content creation can vary, with opportunities for advancement to managerial or leadership roles, or expansion of expertise in digital marketing, SEO, or content strategy

ASSUMPTION: The unique aspects of this role and company may present both advantages and challenges compared to similar roles in other organizations.

📝 Sample Projects

• Developing a comprehensive content strategy for Sylndr's website, blog, and social media channels
• Creating engaging and informative content for email newsletters, promoting special offers, and driving customer engagement
• Researching and writing blog posts or articles on industry trends, best practices, and tips for buying and selling used cars

ASSUMPTION: Sample projects may vary based on the company's growth, marketing needs, and the individual's skills and interests.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the content marketing team currently, and how can this role address them?
• How does Sylndr support the professional growth and development of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Sylndr measure the success of its content marketing efforts, and what key performance indicators (KPIs) are most important?
• What is the company's approach to work-life balance, and how does it support employees' well-being?

ASSUMPTION: Asking thoughtful and relevant questions demonstrates your interest in the role and commitment to understanding the company's priorities and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio of your best writing samples, demonstrating your versatility and creativity
• Research Sylndr's mission, values, and company culture to demonstrate your enthusiasm and fit
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.