Senior Copywriter (6 month FTC)

📌 Core Information

🔹 Job Title: Senior Copywriter (6 month FTC)

🔹 Company: DEPT®

🔹 Location: Manchester, United Kingdom

🔹 Job Type: On-site

🔹 Category: ✍️ Copywriting & Content Writing

🔹 Date Posted: April 1, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Creating emotive and conversion-focused ideas and campaigns
• Shaping CRM content for key accounts in the UK
• Collaborating with a global team of 60+ copywriters
• Maintaining high-quality marketing copy standards

ASSUMPTION: The role will heavily emphasize content that aligns with digital communication strategies to influence consumer behavior, relying extensively on CRM systems.

📋 Key Responsibilities

✅ Create clear, effective, and original CRM marketing content

✅ Write content across multiple channels

✅ Provide actionable feedback to support quality content

✅ Guide branding and tone of voice direction

✅ Establish and uphold copy standards and processes

✅ Deliver creative ideas confidently, both internally and externally

✅ Offer strategic messaging insights on campaigns

✅ Conduct research for creative inspiration and trend analysis

✅ Facilitate creative brainstorming sessions

✅ Demonstrate leadership and professionalism

ASSUMPTION: The responsibilities demand a proactive approach to both individual tasks and team leadership to foster creativity and productivity.

🎯 Required Qualifications

Education: Not specified

Experience: Experience as a copywriter is essential, preferably within an agency or brand setting.

Required Skills:

• Copywriting expertise
• Editing and feedback provision
• Collaboration with departments and stakeholders

Preferred Skills:

• Experience in e-commerce or transportation technology
• In-depth digital copy and brand development knowledge

ASSUMPTION: Skills related to digital marketing and e-commerce platforms are advantageous due to the clientele and project demands at DEPT®.

💰 Compensation & Benefits

Salary Range: Not specified (industry-standard compensation for senior copywriters in Manchester)

Benefits:

• Healthcare options with Bupa or Medicash
• Flexible hybrid working policy
• Comprehensive family and lifestyle support policies

Working Hours: 40 hours per week, with specified hybrid flexibility

ASSUMPTION: Compensation packages include standard industry benefits reflecting DEPT®’s commitment to employee wellbeing and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 1,001-5,000 employees, allowing for a blend of substantial resources and a personal, agile work environment.

Founded: Not specified (established as a key player in digital marketing services)

Company Description:

• A global leader in technology and marketing services
• Creates end-to-end digital experiences for high-profile clients
• Pioneering a positive environmental impact with B Corp certification

Company Specialties:

• Digital Craftsmanship
• Data Driven Marketing
• Creative Innovation

Company Website: http://www.deptagency.com

ASSUMPTION: The company's wide range of clients suggests diverse project opportunities for innovative creative work.

📊 Role Analysis

Career Level: Senior level with leadership responsibilities

Reporting Structure: Likely reporting to department leads within the Personalised Content team

Work Arrangement: Hybrid, allowing for a mix of remote and on-site work

Growth Opportunities:

• Professional development through learning and development programs
• Opportunities to innovate and pioneer new storytelling techniques
• Building leadership skills within a global company

ASSUMPTION: This position offers substantial career development potential within a rapidly evolving digital landscape.

🌍 Location & Work Environment

Office Type: Modern, open-plan office environment designed for collaborative work

Office Location(s): Located in the heart of Manchester, one of DEPT®'s numerous global offices

Geographic Context:

• Manchester as a thriving hub for digital and creative industries
• Accessibility to public transport and cultural activities
• An office space that champions innovation and collaboration

Work Schedule: Standard working hours with provisions for hybrid arrangements

ASSUMPTION: The office location in Manchester provides strategic advantages for networking and client engagement within the digital sector.

💼 Interview & Application Insights

Typical Process:

• Initial application review
• Telephone or virtual interview
• Portfolio presentation or task-based evaluation

Key Assessment Areas:

• Content creation and copywriting proficiency
• Ability to provide constructive feedback
• Leadership and collaborative skills

Application Tips:

• Highlight significant copywriting projects in your portfolio
• Emphasize experience with CRM content development
• Showcase your ability to innovate and adapt to client needs

ATS Keywords: Copywriting, CRM Marketing, Content Strategy, Digital Marketing

ASSUMPTION: The interview process is designed to evaluate both creative competencies and the ability to integrate feedback into strategic content initiatives.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Content management systems (e.g., WordPress, Adobe Experience Manager)
• Collaboration tools (e.g., Microsoft Teams, Slack)

ASSUMPTION: Familiarity with prevalent marketing and content tools is integral to delivering content strategies efficiently.

👔 Cultural Fit Considerations

Company Values:

• Innovation and forward-thinking
• Commitment to positive environmental impact
• Emphasis on diversity and inclusion

Work Style:

• Collaboration within dynamic teams
• Emphasis on clear communication
• Flexibility to adapt in a fast-paced environment

Self-Assessment Questions:

• Am I comfortable leading creative projects?
• Can I thrive in a fast-paced, digital-focused environment?
• Do I have a passion for content innovation and storytelling?

ASSUMPTION: Candidates who exhibit proactive and adaptive working styles will align with DEPT®’s culture fostering innovation and engagement.

⚠️ Potential Challenges

• Balancing fast-paced workloads with creative oversight
• Adapting to diverse client needs across multiple markets
• Upholding high content standards while innovating
• Managing collaborative efforts across global locations

ASSUMPTION: The challenges inherent in this role arise from the need for high adaptability and creativity within tight deadlines and varied client expectations.

📈 Similar Roles Comparison

• Roles in other marketing agencies may offer less client diversity
• Typical in-house senior copywriter positions may not encompass such broad CRM strategies
• Freelance roles could lack the structured opportunities for leadership development

ASSUMPTION: Comparative roles may not provide the same level of collaboration across international teams and diverse client projects.

📝 Sample Projects

• Development of brand-specific CRM campaigns for e-commerce platforms like eBay
• Creative copy projects for transportation technology companies
• Cross-channel marketing initiatives for global retail brands like Walmart

ASSUMPTION: Sample projects demonstrate DEPT®'s focus on delivering impactful copy strategies for leading global brands.

❓ Key Questions to Ask During Interview

• What are the key challenges facing the Personalised Content team currently?
• How does DEPT® measure success for its creative campaigns?
• Can you describe the typical workflow for CRM projects?
• What opportunities are there for professional growth in this role?
• How does DEPT® support innovation and new ideas among its team members?

ASSUMPTION: These questions are designed to assess fit with DEPT®'s strategic objectives and team dynamics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through DEPT®'s Career Page
• Ensure your portfolio showcases relevant copywriting projects
• Prepare examples of CRM campaign work
• Highlight leadership and feedback skills in your cover letter
• Be ready to discuss how you can contribute to DEPT®'s innovative environment

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.