Senior Copywriter

📌 Core Information

🔹 Job Title: Senior Copywriter

🔹 Company: Techland S.A.

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: Full-time

🔹 Category: Computer Games

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Crafting engaging marketing content for the Dying Light franchise
• Collaborating with cross-functional teams to develop tailored messages
• Providing guidance and mentorship to other copywriters
• Adapting writing content for different formats and channels

ASSUMPTION: This role requires a strong understanding of digital marketing and the gaming industry to create compelling content that resonates with gamers.

📋 Key Responsibilities

✅ Writing both short and long-form marketing content for the Dying Light franchise, including headlines, articles, video scripts, and blog posts

✅ Crafting clear, engaging, and attractive content that embodies Dying Light's tone of voice and resonates with the community

✅ Developing tailored messages that resonate with gamers at different stages of the marketing funnel

✅ Proofreading of texts created by team members

✅ Adapting writing content for different formats and tailoring messaging to fit each unique channel

✅ Collaborating productively with Designers, Video Editors, Project Managers, and other members of the team

✅ Collaborating with cross-functional teams to gather insights, brainstorm ideas, create concepts, and develop messaging that supports business goals

✅ Providing guidance and mentorship to other copywriters, fostering a learning environment within the team

ASSUMPTION: The role may require occasional work on weekends or evenings to meet project deadlines, especially during high-priority campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in English, Communications, Journalism, or a related field

Experience: Proven experience (5-10 years) in copywriting, with a focus on the gaming industry

Required Skills:

• Native English with exceptional writing skills and a keen eye for detail and grammar
• Strong understanding of digital marketing
• Ability to conceptualize top-level ideas and manage tactical level executions
• A portfolio showcasing copywriting experience within a creative environment
• Conceptual skills and ability to bring those concepts to life
• Proven experience in the gaming industry
• A self-motivated team player

Preferred Skills:

• Experience in scriptwriting or storytelling specifically within the gaming context
• A passion for gaming, with a comprehensive understanding of gaming cultures and communities
• Striving for clarity, creativity, and precision in your writing

ASSUMPTION: While a degree is preferred, Techland may consider candidates with equivalent experience and a strong portfolio.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between PLN 12,000 - 18,000 gross per month, based on industry standards for senior copywriters in Warsaw with 5-10 years of experience. Final compensation will be determined based on the candidate's qualifications and experience.

Benefits:

• Private Medical Care
• Life Insurance
• Pro-health Campaigns
• Gifts for Different Occasions

Working Hours: Full-time position with standard working hours (Monday-Friday, 9:00 AM - 5:00 PM) and a flexible work arrangement with no dress code.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications, experience, and performance during the interview process.

📌 Applicant Insights

🔍 Company Context

Industry: Techland operates in the competitive and dynamic computer games industry, with a focus on open-world action, storytelling, and community engagement.

Company Size: Techland has 501-1,000 employees, providing a medium to large-sized work environment with ample opportunities for collaboration and growth.

Founded: Techland was founded in 1991, making it one of the oldest and most experienced gaming companies in Poland.

Company Description:

• Techland is a long-established gaming industry success story, with over 30 years in the market
• Known for creating iconic franchises like Call of Juarez and the zombie genre-defining Dying Light, which has been played by over 45 million players worldwide
• Priding itself on its drive for quality, innovation, and community engagement, with every game starting and ending with the players

Company Specialties:

• Computer games
• Video games
• Games development
• Multi-platform game engine
• Games publishing
• And console games

Company Website: Techland Job Offers

ASSUMPTION: Techland's focus on community engagement and player-centric approach sets it apart from other gaming companies and creates a unique work environment.

📊 Role Analysis

Career Level: This role is a senior position, requiring a high level of expertise and experience in copywriting within the gaming industry.

Reporting Structure: The Senior Copywriter will report directly to the Head of Marketing or a similar role and will collaborate with various teams, including Designers, Video Editors, and Project Managers.

Work Arrangement: This is an on-site position, with standard working hours and a flexible work arrangement with no dress code.

Growth Opportunities:

• Mentoring and guiding junior copywriters
• Expanding responsibilities based on performance and project needs
• Potential career progression into management or leadership roles within the marketing department

ASSUMPTION: Growth opportunities at Techland may be influenced by the company's expansion plans and the success of its ongoing and upcoming projects.

🌍 Location & Work Environment

Office Type: Techland's Warsaw office is a modern, state-of-the-art facility with chillout zones, a fully equipped kitchen, and a gym (Wrocław office).

Office Location(s): ul. Inflancka 4C, Warszawa, mazowieckie 00-189, PL

Geographic Context:

• Warsaw is the capital and largest city of Poland, with a vibrant gaming industry and a growing tech scene
• The city offers a high quality of life, with numerous cultural attractions, green spaces, and a diverse food scene
• Warsaw is well-connected by public transportation, making it easy to commute to the office

Work Schedule: Standard working hours (Monday-Friday, 9:00 AM - 5:00 PM) with a flexible work arrangement and no dress code.

ASSUMPTION: The work environment at Techland's Warsaw office is dynamic, collaborative, and focused on delivering high-quality gaming experiences to players worldwide.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or video interview with the hiring manager and/or team members
• Take-home writing test or case study
• Final interview and decision

Key Assessment Areas:

• Writing skills and creativity
• Understanding of digital marketing and the gaming industry
• Problem-solving and conceptual thinking
• Collaboration and communication skills
• Alignment with Techland's company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Showcase your portfolio of copywriting work, with a focus on gaming industry projects
• Prepare for the interview by researching Techland's games, company history, and values
• Be ready to discuss your approach to copywriting, marketing strategies, and your understanding of the gaming industry
• Follow up after the interview to express your appreciation and reiterate your interest in the position

ATS Keywords: Senior Copywriter, Gaming Industry, Digital Marketing, Dying Light, Copywriting Portfolio, Marketing Strategies, Gaming Cultures, Community Engagement

ASSUMPTION: The application process at Techland may vary depending on the specific needs of the hiring team and the number of candidates applying for the position.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Content Management Systems (CMS) such as WordPress or similar
• Marketing automation tools like HubSpot, Marketo, or similar
• Project management tools such as Asana, Trello, or Jira

ASSUMPTION: The specific tools and technologies used at Techland may vary depending on the team and the project, and the company may provide training and support for new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Passion for gaming and commitment to delivering unforgettable experiences
• Drive for quality, innovation, and community engagement
• Collaboration and teamwork, with a focus on fostering a learning environment

Work Style:

• Dynamic and fast-paced, with a focus on meeting project deadlines
• Collaborative and team-oriented, with a strong emphasis on communication and idea-sharing
• Adaptable and flexible, with a willingness to take on new challenges and responsibilities

Self-Assessment Questions:

• How do you embody Techland's passion for gaming and commitment to delivering unforgettable experiences in your copywriting work?
• Can you provide an example of a time when you had to adapt your writing style to fit a specific tone of voice or channel, and how did you approach this challenge?
• How do you foster a collaborative and learning environment within your team, and can you share a specific example from your previous experience?

ASSUMPTION: Techland values candidates who are passionate about gaming, committed to delivering high-quality work, and able to thrive in a dynamic and collaborative work environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously, requiring strong organizational skills and time management
• Keeping up with the fast-paced and ever-changing gaming industry, necessitating continuous learning and adaptation
• Working in a highly competitive market, with a constant need to innovate and improve
• Occasional weekend or evening work to meet project deadlines, especially during high-priority campaigns

ASSUMPTION: The potential challenges of this role can be mitigated by strong communication, collaboration, and time management skills, as well as a deep understanding of the gaming industry and a passion for copywriting.

📈 Similar Roles Comparison

• Unlike other senior copywriter roles, this position focuses specifically on the gaming industry and requires a strong understanding of gaming cultures and communities
• Techland's emphasis on community engagement and player-centric approach sets it apart from other gaming companies, creating a unique work environment
• Career progression in this role may involve mentoring junior copywriters, expanding responsibilities, or moving into management or leadership roles within the marketing department

ASSUMPTION: This role offers a unique opportunity for senior copywriters with a passion for gaming and a strong understanding of the gaming industry to create engaging and compelling content for a highly successful and well-respected gaming franchise.

📝 Sample Projects

• Developing a marketing campaign for a new expansion or DLC release for the Dying Light franchise, including headlines, articles, video scripts, and social media content
• Creating a comprehensive style guide for the Dying Light franchise, ensuring consistency in tone of voice and branding across all marketing materials
• Collaborating with the design team to create engaging and visually appealing marketing content for the Dying Light website and social media channels

ASSUMPTION: Sample projects for this role may vary depending on the specific needs of the marketing team and the current projects in development at Techland.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the marketing department?
• How does Techland approach community engagement and player-centric design, and how does this influence the copywriting process?
• What are the most challenging aspects of working on the Dying Light franchise, and how can I contribute to its continued success?
• What opportunities are there for professional development and growth within the marketing department and the company as a whole?
• How does Techland support work-life balance, and what resources are available to employees to maintain a healthy and productive work environment?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's values and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio of your copywriting work, with a focus on gaming industry projects
• Follow up after the interview to express your appreciation and reiterate your interest in the position
• If selected for the final interview, be prepared to discuss your approach to copywriting, marketing strategies, and your understanding of the gaming industry

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.