Senior Copywriter

📌 Core Information

🔹 Job Title: Senior Copywriter

🔹 Company: DIME Beauty Co LLC

🔹 Location: Remote (United States)

🔹 Job Type: Full-Time

🔹 Category: Marketing & Advertising

🔹 Date Posted: July 8, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote Solely

🚀 Job Overview

Key aspects of this role include:

• Crafting compelling, high-performing copy across diverse channels
• Translating strategic direction into clear, engaging, and persuasive storytelling
• Developing and upholding a consistent brand voice and tone
• Collaborating cross-functionally with marketing, product development, and creative teams
• Staying informed on copywriting trends, industry shifts, and consumer behavior

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and collaboration. The ideal candidate will have a strong portfolio demonstrating their ability to craft engaging narratives across various platforms.

📋 Key Responsibilities

✅ Craft compelling, high-performing copy across diverse channels, including digital campaigns, websites, email marketing, social media, product packaging, advertising, product PDPs and displays for multiple retail channels, and more.

✅ Translate strategic direction and business goals into clear, engaging, and persuasive storytelling that resonates with the DIME Beauty customer.

✅ Develop, uphold, and evolve a consistent brand voice and tone across all touchpoints, informed by campaign objectives, consumer feedback, and market trends.

✅ Collaborate cross-functionally with marketing, product development, creative agency, and the leadership team to ideate, execute, and optimize integrated campaigns.

✅ Work closely with creative designers to ensure that storytelling is cohesive between copy and design.

✅ Stay informed on copywriting trends, industry shifts, and consumer behavior to ensure messaging remains relevant, impactful, and performance-driven.

✅ Contribute to a collaborative, high-energy, creative culture by offering solutions, feedback, and forward-thinking ideas that push creative boundaries.

ASSUMPTION: The successful candidate will have experience working in a fast-paced environment and be comfortable managing multiple projects and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, English, Journalism, or a related field (or equivalent experience)

Experience: 5+ years of professional copywriting experience, ideally within a creative agency or in-house creative/marketing/brand team. Experience with crafting product-focused copy for beauty brands is preferred.

Required Skills:

• Excellent writing, editing, and proofreading skills with a strong command of grammar and storytelling
• Deep understanding of content strategy, brand positioning, audience psychology, and business objectives
• Ability to weave conversational and emotive storytelling into product-related copy that speaks to benefits, key ingredients, and clinical results
• Highly creative with a collaborative mindset and a positive, solution-oriented attitude
• Exceptional time management and organizational skills; able to juggle multiple projects and meet deadlines in a fast-paced environment
• Comfortable receiving and applying feedback, and confident in presenting ideas clearly and persuasively

Preferred Skills:

• Experience with beauty or skincare brands
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in English is required for this role. Additionally, experience with beauty or skincare brands is highly desirable but not strictly required.

💰 Compensation & Benefits

Salary Range: $110,000 - $120,000 per year (based on industry standards for a Senior Copywriter role with 5-10 years of experience)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Flexible work arrangements

Working Hours: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Copywriter role with 5-10 years of experience. Benefits may vary and are subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Manufacturing (specifically, skincare, wellness, and beauty products)

Company Size: 11-50 employees (small to mid-sized company, offering a close-knit work environment with ample opportunities for growth and impact)

Founded: 2018 (relatively new company, with a focus on innovation and staying ahead of industry trends)

Company Description:

• DIME Beauty Co is a skincare, wellness, and beauty brand that is made with clean, healthy ingredients.
• The company is committed to creating high-quality products that are safe, effective, and cruelty-free.
• DIME Beauty Co is dedicated to empowering its customers to feel confident and beautiful in their own skin.

Company Specialties:

• Skincare products
• Beauty products
• Wellness products

Company Website: https://dimebeautyco.com/

ASSUMPTION: As a smaller company, DIME Beauty Co offers a more intimate work environment where employees have the opportunity to make a significant impact on the brand's success.

📊 Role Analysis

Career Level: Senior (this role is expected to provide guidance and mentorship to junior team members)

Reporting Structure: This role reports directly to the Creative Director and may oversee junior copywriters or copywriting interns.

Work Arrangement: Remote solely (this role can be performed entirely from a remote location)

Growth Opportunities:

• Potential to grow into a leadership role, such as Creative Director or Head of Marketing, as the company expands
• Opportunities to work on diverse projects and campaigns, allowing for continuous learning and skill development
• Chance to shape the brand's voice and messaging, leaving a lasting impact on the company's identity

ASSUMPTION: Given the company's size and growth potential, there are ample opportunities for career advancement and professional development within DIME Beauty Co.

🌍 Location & Work Environment

Office Type: Remote (no physical office location)

Office Location(s): N/A (remote work only)

Geographic Context:

• The company is headquartered in Draper, Utah, but this role can be performed from any location within the United States.
• Draper is a suburb of Salt Lake City, offering a mix of urban and outdoor living with easy access to mountains, parks, and cultural attractions.
• The cost of living in Draper is relatively affordable compared to other major metropolitan areas in the United States.

Work Schedule: Full-time (40 hours per week) with flexible scheduling to accommodate different time zones and work-life balance needs

ASSUMPTION: As a remote role, the successful candidate will need to be self-motivated, organized, and able to manage their time effectively in a virtual work environment.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess communication skills and cultural fit
• Portfolio review and writing test to evaluate creative skills and style
• Final interview with the Creative Director and/or other key stakeholders to discuss the role, company culture, and career growth opportunities

Key Assessment Areas:

• Writing and editing skills
• Creativity and strategic thinking
• Collaboration and communication skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role
• Include a portfolio of your best work, showcasing your ability to craft engaging narratives across various platforms
• Be prepared to discuss your writing process, creative influences, and how you approach brand storytelling
• Follow up with a thank-you note after your interview to reiterate your interest in the role and express your appreciation for the opportunity

ATS Keywords: Copywriting, storytelling, content strategy, brand positioning, audience psychology, editing, proofreading, digital marketing, social media, advertising, creative collaboration, time management, organizational skills, feedback reception, presentation skills, beauty, skincare, wellness, remote work

ASSUMPTION: The application process for this role may involve multiple rounds of interviews and assessments to ensure the best fit for both the candidate and the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
• Project management tools (Asana, Trello, JIRA)
• Communication and collaboration tools (Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: As a remote role, the successful candidate will need to be comfortable using various digital tools and platforms to collaborate effectively with the team.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Integrity and transparency
• Customer focus and empathy

Work Style:

• Fast-paced and dynamic
• Creative and innovative
• Collaborative and team-oriented
• Results-driven and accountable

Self-Assessment Questions:

• Do you thrive in a fast-paced, creative environment where you can make a significant impact on the brand's voice and messaging?
• Are you comfortable working remotely and managing your time effectively in a virtual work environment?
• Do you possess strong communication and collaboration skills, enabling you to work effectively with diverse teams and stakeholders?

ASSUMPTION: DIME Beauty Co values creativity, collaboration, and a strong work ethic. Candidates who are passionate about the brand, its mission, and its products are likely to be a good fit for the company culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Working remotely and maintaining a healthy work-life balance
• Adapting to a rapidly growing and evolving company culture
• Navigating a competitive and dynamic industry

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth, learning, and professional development.

📈 Similar Roles Comparison

• This role is similar to a Senior Copywriter or Content Strategist position within a creative agency or in-house marketing team for a beauty or skincare brand
• However, this role is unique in that it offers the opportunity to shape the brand's voice and messaging for a growing, innovative company in the wellness and beauty industry
• Career progression may differ from traditional agency or corporate roles, offering more opportunities for growth and impact within a smaller company setting

ASSUMPTION: While this role shares similarities with other Senior Copywriter positions, its unique context within a growing, innovative company in the wellness and beauty industry sets it apart and offers distinct opportunities for career growth and impact.

📝 Sample Projects

• Developing a comprehensive brand voice and tone guide for DIME Beauty Co, including guidelines for copy length, style, and tone for various touchpoints and channels
• Crafting engaging and persuasive product descriptions for DIME Beauty Co's website and retail partners, highlighting key ingredients, benefits, and clinical results
• Creating compelling marketing campaigns for product launches, seasonal promotions, and other brand initiatives, including email marketing, social media content, and advertising copy

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. The successful candidate will be expected to bring their own creative ideas and approaches to the table.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for the brand's voice and messaging, and how this role fits into that strategy?
• How does the creative team collaborate with other departments, such as product development and marketing, to ensure brand consistency across all touchpoints?
• What opportunities are there for professional growth and development within the company, and how does the leadership team support employees in achieving their career goals?
• How does the company measure the success of its marketing campaigns, and how can the successful candidate contribute to improving those metrics?
• What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance while working remotely?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role, emphasizing your ability to craft engaging narratives and manage multiple projects in a fast-paced environment
• Prepare a portfolio of your best work, showcasing your ability to craft compelling copy for various platforms and channels, with a focus on beauty and wellness brands
• Be prepared to discuss your writing process, creative influences, and how you approach brand storytelling during your interviews
• Follow up with a thank-you note after your interview to reiterate your interest in the role and express your appreciation for the opportunity

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.