📌 Core Information
🔹 Job Title: Senior Digital Copywriter
🔹 Company: T-Mobile
🔹 Location: Bellevue, WA; Overland Park, KS; Frisco, TX
🔹 Job Type: Full-time, Hybrid (3 days in office)
🔹 Category: Marketing & Creative
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Strategizing, creating, and enhancing digital narratives for T-Mobile
- Collaborating with designers and creative leads to develop impactful brand moments
- Reviewing, editing, and providing copy feedback to ensure brand alignment
- Mentoring junior team members and contributing to the creation of copywriting resources
- Working directly with senior leadership, marketing leaders, and various teams to build industry-leading communications
ASSUMPTION: This role requires a high level of autonomy and creativity, with a strong focus on digital copywriting and content strategy.
📋 Key Responsibilities
✅ Formulate and prepare content strategy for larger-scope, higher-complexity projects
✅ Write web, social, marketing, and merchandising creative for mid-to-high complexity projects
✅ Follow and improve team processes and best practices
✅ Present creative to T Studios leadership and stakeholders during creative reviews
✅ Collaborate with partner teams to ensure copy is on brand and in line with strategic expectations
✅ Contribute to the creation and evolution of T-Mobile copywriting resources and tools
✅ Guide, coach, and mentor junior team members
✅ Translate copy as needed (if bilingual)
ASSUMPTION: This role involves a mix of strategic thinking, creative writing, and collaboration with various teams to deliver high-quality digital content.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field
Experience: 6+ years of relevant copywriting experience in an agency or corporate environment with formal copy training and a strong portfolio showing previous experience with digital copywriting. 3+ years of content strategy experience in medium- to high-complexity digital content ecosystems.
Required Skills:
- Expert-level understanding of digital copywriting principles, current trends, and industry standard methodologies
- Strong attention to detail and timelines
- Proven ability to prioritize multiple assignments and deadlines
- High-level collaboration and communication skills
- Creative point of view with a passion for pursuing innovative ideas
Preferred Skills:
- Bilingual (English and Spanish), able to write and speak fluently and translate when needed
ASSUMPTION: Candidates should have a strong background in digital copywriting and content strategy, with a proven track record of delivering high-quality work under tight deadlines.
💰 Compensation & Benefits
Salary Range: $71,400 - $128,800 (based on location and experience)
Benefits:
- Medical, dental, and vision insurance
- Flexible spending account
- 401(k) with company match
- Employee stock grants and purchase plan
- Paid time off and holidays
- Paid parental and family leave
- Family building benefits, back-up care, and enhanced family support
- Childcare subsidy, tuition assistance, and college coaching
- Short- and long-term disability, voluntary AD&D coverage, and more
- Mobile service and home internet discounts, pet insurance, and commuter programs
Working Hours: Full-time, typically 40 hours per week, with a hybrid schedule requiring at least 3 days a week in the office.
ASSUMPTION: The salary range is based on the provided information and industry standards for similar roles. Benefits are comprehensive and competitive for the industry.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications. T-Mobile is a leading provider of wireless communication services in the United States, known for its innovative approach to the industry and commitment to customer satisfaction.
Company Size: 10,001+ employees. As a large corporation, T-Mobile offers numerous opportunities for career growth and development.
Founded: 1990. T-Mobile has a rich history of innovation and disruption in the wireless industry.
Company Description:
- T-Mobile is the Un-carrier, a trailblazer in the wireless industry known for its customer-friendly approach and innovative services
- The company is committed to delivering an advanced 4G LTE and transformative nationwide 5G network, offering reliable connectivity for all
- T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile and Metro by T-Mobile
Company Specialties:
- IoT
- Retail
- 5G for All
- Future of 5G
- Business Sales
- Customer Care
- Business Wireless
- Consumer Wireless
- Technology
- Internships & Returnships
- DE&I
- Benefits & Perks
Company Website: https://www.t-mobile.com/
ASSUMPTION: T-Mobile is a well-established company with a strong brand and a reputation for innovation in the telecommunications industry.
📊 Role Analysis
Career Level: Mid-level to senior. This role offers opportunities for growth and leadership within the creative team.
Reporting Structure: The Senior Digital Copywriter will report directly to T Studios senior leadership and work closely with marketing leaders and various teams.
Work Arrangement: Hybrid, with at least 3 days a week required in the office. This arrangement allows for flexibility while maintaining a strong connection to the team and company culture.
Growth Opportunities:
- Mentoring and coaching junior team members
- Contributing to the creation and evolution of T-Mobile copywriting resources and tools
- Potential advancement to a leadership or management role within the creative team
ASSUMPTION: This role offers significant opportunities for growth and development within the creative team and the broader organization.
🌍 Location & Work Environment
Office Type: Hybrid, with at least 3 days a week required in the office. The office locations are in Bellevue, WA; Overland Park, KS; or Frisco, TX.
Office Location(s): 12920 SE 38th St, Bellevue, WA 98006, US; 1 Ravinia Dr, Atlanta, GA 30346, US; Frisco, Texas, US; Overland Park, Kansas, US
Geographic Context:
- Bellevue, WA: A suburb of Seattle, known for its tech industry and high quality of life
- Overland Park, KS: A suburb of Kansas City, offering a mix of urban and suburban living with a lower cost of living compared to coastal cities
- Frisco, TX: A rapidly growing city in the Dallas-Fort Worth metro area, known for its strong economy and high quality of life
Work Schedule: Full-time, typically 40 hours per week, with a hybrid schedule requiring at least 3 days a week in the office.
ASSUMPTION: The hybrid work arrangement offers flexibility while maintaining a strong connection to the team and company culture. The office locations provide access to vibrant urban environments with a mix of urban and suburban living options.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Creative brief and writing test
- Final interview with T Studios senior leadership and marketing leaders
- Background check and onboarding
Key Assessment Areas:
- Portfolio and writing samples
- Cultural fit and alignment with T-Mobile's values
- Problem-solving skills and strategic thinking
- Communication and collaboration skills
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight your digital copywriting and content strategy experience
- Include a portfolio or writing samples that demonstrate your expertise in digital copywriting
- Prepare for the creative brief and writing test by familiarizing yourself with T-Mobile's brand voice and style guidelines
- Research T-Mobile's company culture and values to demonstrate your cultural fit
- Follow up with the HR team or hiring manager after your interview to express your interest in the role
ATS Keywords: Digital Copywriter, Content Strategy, Brand Voice, T-Mobile, Telecommunications, Hybrid Work, Creative Concept Development, Collaboration, Communication, Attention to Detail, Project Management, Mentoring, Bilingual, User Experience, Brand Alignment, Feedback Implementation, Narrative Development, Editing, Translation
ASSUMPTION: The interview process will focus on assessing your creative skills, cultural fit, and strategic thinking. Tailoring your application materials and preparing for the interview will increase your chances of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Content management systems (CMS) and project management tools
- Google Workspace (Docs, Sheets, Slides)
- Asana, Trello, or other project management tools
ASSUMPTION: Familiarity with industry-standard tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Un-carrier Spirit: We challenge the status quo and never stop pushing forward
- No Bull: We keep it real and honest, always
- Customer Obsessed: We put our customers first in everything we do
- Inclusive: We embrace diverse perspectives and create an environment where everyone belongs
- One Team: We work together to achieve greatness
Work Style:
- Collaborative: We work closely with our teams and partners to deliver exceptional results
- Adaptable: We embrace change and continuously evolve to stay ahead of the curve
- Data-driven: We use data and insights to inform our decisions and improve our performance
- Innovative: We think outside the box and challenge the status quo
Self-Assessment Questions:
- Do you embrace T-Mobile's Un-carrier Spirit and challenge the status quo in your work?
- Can you thrive in a fast-paced, collaborative environment with a strong focus on customer satisfaction?
- Are you comfortable working with a hybrid team and maintaining a strong connection to the company culture?
ASSUMPTION: T-Mobile values a strong, inclusive company culture that prioritizes collaboration, innovation, and customer satisfaction. Candidates should be able to demonstrate their alignment with these values and work style preferences.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Balancing creative freedom with brand guidelines and strategic expectations
- Adapting to changes in the telecommunications industry and T-Mobile's business priorities
- Working with a hybrid team and maintaining a strong connection to the company culture
ASSUMPTION: These challenges require strong time management, adaptability, and a strong commitment to T-Mobile's values and company culture.
📈 Similar Roles Comparison
- Unlike traditional agency or corporate copywriting roles, this position requires a strong focus on digital copywriting and content strategy within the telecommunications industry
- T-Mobile's unique brand voice and commitment to customer satisfaction set this role apart from similar positions in other industries
- Career path opportunities within T-Mobile's creative team and broader organization
ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities within the telecommunications industry, with significant opportunities for growth and development.
📝 Sample Projects
- Developing a comprehensive content strategy for a new product launch, including digital narratives, user experience, and brand alignment
- Creating engaging and on-brand social media campaigns to drive customer engagement and brand love
- Collaborating with designers and creative leads to develop impactful brand moments for high-profile marketing campaigns
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from strategic planning and content creation to collaboration and brand alignment.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within T Studios and the broader creative team?
- How does T-Mobile support the growth and development of its employees, particularly within the creative team?
- What are the biggest challenges facing the creative team in the coming months, and how can this role contribute to addressing them?
- How does T-Mobile measure the success of its creative campaigns, and what metrics are most important for this role?
- What are the key priorities for this role in the first 90 days, and how can I best prepare to hit the ground running?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to T-Mobile's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital copywriting and content strategy experience
- Prepare a portfolio or writing samples that demonstrate your expertise in digital copywriting
- Research T-Mobile's company culture and values to demonstrate your cultural fit
- Follow up with the HR team or hiring manager after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
